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Apple has made a change that may seem minor at first glance, but in practice means a price increase for customers. The company has removed the cheapest version of the Mac mini for 599 dollars, leaving the 799 dollar model as the lowest option. Officially, the prices have not changed, but the real cost of entering the Apple ecosystem has just increased.
Quiet price increase instead of an official decision
Instead of raising the price of the basic model, Apple has decided to completely withdraw it. As a result, the cheapest available Mac mini now offers more memory and a larger disk, but it also costs 200 dollars more than before. It’s a clever strategy that allows the company to avoid the negative perception of a "price increase" while also improving its margins. The reason is quite obvious: rising costs of RAM and NAND make it less profitable to produce cheaper configurations. Therefore, Apple prefers to simplify its offerings and focus on more profitable variants.
Popular computer, bigger problem
The Mac mini has been one of the most cost-effective Apple computers for years, especially for those who already own a monitor and accessories. Thanks to the efficient M-series chips, it has also become an interesting option for creators and users working with AI. However, the entry threshold is now rising, which may discourage some new customers. Moreover, memory availability issues could worsen in the coming years, meaning that hardware prices may increase further. The disappearance of the $599 version may be the first signal of bigger changes in Apple's offering.
Apple has not officially raised the price of the Mac mini, but in practice, it has done exactly the same. The removal of the cheapest model makes entering the world of Mac more expensive, and this may just be the beginning of larger changes.
source: digitaltrends
