
As soon as IFA 2025 in Berlin ended, Samsung is already announcing another big event. Consumer Electronics Show 2026, which will take place in January in Las Vegas, is the largest consumer electronics trade show in the world. This is where devices debut each year that later go on sale and set trends for the following years.
The Largest Booth in Samsung's History
This time, the Korean giant will present the largest exhibition space it has ever prepared. The booth located at the prestigious Wynn & Encore Las Vegas will be a symbol of entering a new era of showcases. For the first time, Samsung will combine in one space the displays of televisions and home appliances, presenting a comprehensive ecosystem of devices.
Ecoystem and Innovations Under One Roof
Visitors will see Samsung's full offer – from QLED, Neo QLED, and OLED TVs, through AI solutions, to smart home appliances. The whole thing aims to showcase how strongly the company focuses on integration and seamless connectivity between devices, creating a cohesive experience for users.
ChooseTV in Eureka Park
At the same time, Samsung will present its C-Lab program in Eureka Park – a startup incubator. It is there that young innovators will showcase projects that may change the market in the future. Thus, Samsung emphasizes that it wants to be not only a leader in technology but also a patron of creativity and entrepreneurship.
One of the leaders for 19 years
Samsung has been among the top in the global television market for nearly two decades. Its strengths are constant innovations, the highest quality craftsmanship, and premium design, especially in the large screen segment. What surprises will it prepare this time? We will find out in January 2026 during CES in Las Vegas.
Samsung has been setting trends and introducing innovations in the television market for years. If you want to check which models stand out the most today, take a look at our ranking of Samsung televisions!