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The YouTube algorithm has been responsible for selecting the videos displayed on the homepage for years. The problem is that over time, recommendations can become very predictable and trap users in the same topics. Google wants to change this with a new feature called "Your custom feed." It allows users to create their own stream of videos based on a simple command entered by the user. This makes it easier to find content related to specific interests, hobbies, or current moods. It’s one of the biggest changes in the way videos are discovered on YouTube in quite some time.
Your own recommendation channel instead of regular searching
A new option appears at the top of the homepage next to the standard topic categories. Once activated, the user can type any command describing the materials they are interested in. YouTube automatically creates a separate recommendation channel based on the provided description. Importantly, such a channel can be saved and revisited later without having to retype the same phrase. Users can also edit their commands, and the system will immediately generate a new set of materials. This feature operates more like a personal content discovery section than a traditional search engine.
YouTube wants to give users more control
This new feature aims to help those who feel overwhelmed by the constantly repetitive recommendations. Instead of relying solely on the algorithm, viewers can indicate the direction in which they want to explore the platform. However, this does not mean a complete shutdown of the existing recommendation system. YouTube acknowledges that viewing history still plays an important role in content selection. The feature serves more as an additional layer of personalisation rather than a full reset of the homepage. For now, it is only available to logged-in users in the USA using English and having an active search and viewing history.
The new “Your custom feed” could turn out to be one of the more interesting additions to YouTube in recent years. The feature gives users greater control over what content appears on the homepage and allows for quicker discovery of new material tailored to current interests.
source: digitaltrends
