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After many months of speculation, Apple has officially unveiled Siri AI. The new version of the assistant has been built on Apple Intelligence technology and is said to be significantly more advanced than the previous Siri. The company promises more natural conversations, better understanding of user needs, and the ability to perform more complex tasks across the Apple ecosystem. Siri AI is designed to function not just as a voice assistant, but also as an intelligent helper that understands what the user is doing on the screen and what they currently need.
Siri AI understands context and can operate between applications
The biggest change is a completely new approach to how the assistant functions. Siri AI is no longer limited to single commands or simple responses. The system can analyse the user's personal context, using information stored in messages, emails, photos, or notes. This allows it to find specific information without the need to manually search through apps. The user will be able to ask about a restaurant recommended by a friend a few weeks earlier or find a booking number stored in an old message. Siri AI can also understand the content displayed on the screen. If the user receives a message regarding a meeting or event, the assistant can help with the next steps without switching between applications. Apple also emphasises the ability to perform tasks involving multiple programs simultaneously. Siri can prepare an email, create a note, find photos, or assist in organising daily tasks. Another new feature is access to current information from the internet. The assistant can answer questions about events, travel, weather, or other topics requiring up-to-date data. Overall, it is designed to function more naturally than before, with conversations able to continue without the need for constant repetition of context. Apple aims to make Siri a fully-fledged AI assistant, rather than just a system executing single commands.
New Siri App and Visual Intelligence Changing the Way We Use Apple Devices
Apple has also prepared a completely new Siri app that allows users to store conversation history and sync it between devices using iCloud. A user will be able to start a conversation on a Mac and then continue it on an iPhone, iPad or Apple Watch. The company is also developing the Visual Intelligence feature. On the iPhone, Siri can analyse images from the camera and answer questions about objects in front of the user. In practice, this means that users can get information about products, dishes or documents by simply pointing the camera at the selected object. Visual Intelligence is also being brought to Mac, iPad and Apple Vision Pro. This means that users can ask questions about elements visible on the screen or in their surrounding environment. Apple has also enhanced its writing tools. Siri AI can create message drafts, improve texts and adjust the speaking style to a specific recipient. The assistant automatically analyses the user’s communication style and suggests the appropriate tone for messages. At the same time, the company emphasises privacy issues. User data is meant to remain protected thanks to the new Apple Intelligence architecture that utilises local processing and a private cloud computing solution. Apple argues that Siri AI maintains the highest level of data protection while offering capabilities comparable to the most advanced artificial intelligence systems.
Siri AI is the biggest overhaul of Apple's assistant since its debut. The new version is designed to better understand the user, analyse screen content, perform tasks between apps, and leverage current knowledge from the internet. Additionally, Apple is introducing a new Siri app, enhancing Visual Intelligence, and expanding content creation features. Everything suggests that Siri AI will become one of the most important elements of the Apple ecosystem in the coming years.
source: apple
