Katarzyna Petru
Philips has just unveiled a new line of LCD televisions that combine the Roku TV system with the well-known Ambilight technology. These are the first models in which the colorful backlighting effect works in the Roku interface as well – not only while watching movies and series but also when browsing over 500 live TV channels or sharing photos and videos from an iPhone thanks to Apple AirPlay.
Ambilight + Roku = cheap premium effect
Ambilight is a solution known for years – LED lights at the back of the television project colors onto the wall, matching them to the image. Until now, to achieve a similar effect in cheap televisions, one had to invest in external accessories – e.g., the Philips Hue 8K Sync Box (about $350), which costs almost as much as the largest of the new televisions. Cheaper alternatives like Govee Backlight 3 Pro or Nanoleaf 4D V2 also require the installation of additional cameras.
The new Philips Roku TVs have all this built in. Importantly, the LED lights can also be used even when the television is turned off – e.g., as a dynamic screensaver (Roku Backdrops) or music visualization.
Parameters and Features
Although we will not find OLED or Mini LED here, all models offer:
4K resolution,
support for HDR10,
automatic picture modes depending on content,
the ability to connect wirelessly to Roku speakers and soundbars,
support for the Roku mobile app (voice control, smart home, on-screen notifications).
Sizes and Prices
The models are exclusively available for sale at Sam’s Club (USA), both online and in-store. Four sizes are available:
Size | Price USD | Price AUD | Price EUR | Price GBP | Price PLN* |
|---|---|---|---|---|---|
43” | $229 | ~355 AUD | ~215 EUR | ~185 GBP | ~980 zł |
50” | $259 | ~402 AUD | ~245 EUR | ~210 GBP | ~1 110 zł |
55” | $329 | ~510 AUD | ~310 EUR | ~265 GBP | ~1 410 zł |
65” | $389 | ~603 AUD | ~365 EUR | ~315 GBP | ~1 670 zł |
*Approximate conversions based on current exchange rates.
