Katarzyna Petru
The television has long been the heart of the home – a place where family members gather to watch movies, news, or series. Now Samsung gives it a completely new role. Vision AI Companion transforms a regular screen into an intelligent companion that you can talk to, plan dinner, check the weather, or find a movie for the evening – all by voice, without searching through menus or reaching for your phone.
A TV That Connects Family Members
Instead of a personal assistant on a smartphone, Samsung Vision AI Companion has been designed with a shared screen in mind for the living room. It’s a solution for the whole family – for those who want to ask about an actor, check trivia about a movie, or plan a family dinner during a viewing. The assistant responds with voice and displays prompts on the screen – with graphics, videos, or recipes.
For example? You might ask:
– “What’s the best way to grill pork belly?” – and the Vision AI Companion will show a series of step-by-step videos.
– “Can you recommend a movie for Christmas?” – the TV will display holiday classics and new releases.
– “What’s the weather like in December?” – you will get the current forecast.
Everything happens in the background – without stopping the movie, without apps, without clicking.
Conversational and Visual Intelligence
At the heart of the Vision AI Companion is enhanced Bixby and generative artificial intelligence that understands the context of the conversation and follow-up questions. These are no longer commands, but natural conversations – you can speak as you would to another person. On the screen, not only are answers displayed, but also visuals and contextual materials – images, videos, reviews, or recommendations.
And all of this is accessible at the press of the AI button on the remote.
The world's first Multi-AI Agent platform for televisions
Samsung has opened up to many language models. Vision AI Companion can leverage various AI systems – including Microsoft Copilot and Perplexity – to provide the best, most accurate responses possible.
This means that in one place you can:
plan a trip,
check product reviews,
prepare a company report,
or simply find a new series to watch.
It works with any source – live television, Samsung TV Plus, and streaming services.
Features that Make a Difference
Live Translate – real-time dialogue translation, perfect for international families.
AI Gaming Mode – automatic optimization of image and sound in games.
Generative Wallpaper – wallpaper that reacts to the user's mood and preferences.
AI Picture, AVA Pro, AI Upscaling Pro – technology that ensures quality of image and sound in every scene.
Global Reach and Longevity
Vision AI Companion speaks in 10 languages, including English, German, French, Spanish, Italian, Portuguese, and Korean. The platform will be available on the entire line of Samsung TVs in 2025 – from Neo QLED, Micro RGB, OLED, and QLED, to Smart Monitors and the designer series The Movingstyle.
It all runs on the One UI Tizen system and will receive 7 years of software updates, ensuring security and a constant influx of new features.
The TV that truly listens
Samsung does not treat Vision AI Companion as a gadget, but as another step towards a smart home. The TV becomes the center of communication, planning, and entertainment – always ready to help, suggest, and adapt to the user.
