Michał Wołoszyn
Although most of this year's TV premieres are already behind us, Haier decided to surprise us in the second half of the year and unveiled its full 2026 portfolio. Most people associate the brand primarily with household appliances, but its venture into TVs picked up speed in 2025, when several really interesting models hit the market, some of which we had the chance to test for you. In 2026 Haier expands its range and wants to make its presence felt not only in the cheapest segments. In the lineup you'll find both basic QLED models and much more advanced Mini-LED designs, high refresh rates, and for the first time a 100-inch Haier screen available in Poland! So let's take a look at exactly what Haier has prepared for this year and which series look the most interesting.
Haier M92F: Mini-LED with KEF sound
At the very top of the new lineup we find the Haier M92F, available in 65-, 75-, and 85-inch sizes. It's the manufacturer's most advanced Mini-LED this year, using QLED Mini LED Ultra technology. Haier claims a brightness of up to 1300 nits, and the set is rounded out by an "Ultra Crystal-Black" panel with an anti-reflective coating, which likely means a matte screen. The manufacturer doesn't specify the exact number of local dimming zones. Fortunately, we won't have to guess for long. The M92F will soon arrive at our lab, so we'll check the number of zones ourselves for you. 🙂
This model puts a lot of emphasis on gamers. The M92F has a 144 Hz panel, supports VRR and ALLM, and in a special mode (DLG) the refresh rate can rise as high as 240 Hz. Add Dolby Vision IQ and HDR10+, and on paper you get a very complete set of features for both gaming and watching movies.
The sound aspect is interesting too. In the M92F Haier opted for a 2.1 system delivering 50 W, called by the manufacturer "KEF Certified Sound Studio," with Dolby Atmos support. The name "KEF" may be less recognizable than Harman Kardon, which you can find, for example, in the M95E, but it's definitely not a random company. It's a British brand that's been active in the Hi-Fi world for years, known primarily for high-end loudspeakers (their most expensive speakers cost nearly... 360,000 zł!). We wouldn't, however, consider the M92F a direct successor to the M95E, which features a built-in soundbar.
It all runs, of course, on Google TV, and Haier also adds Wi-Fi 6, Bluetooth 5.2 and as much as 64 GB of internal storage. The M92F therefore looks set to be the most complete TV in Haier's 2026 lineup. On paper it looks interesting, but the most important thing, of course, will be how it performs in terms of picture quality. We'll be checking that soon in our full review.
Haier S90F: 100-inch with Mini-LED backlight
Haier's new lineup also includes something for people for whom 85 inches is still not enough. The S90FUX is Haier's first 100-inch TV in Poland, and importantly, the manufacturer didn't opt for the simplest LCD design. It's also Mini-LED, with a claimed brightness of up to 1,000 nits and a matte screen coating.
Despite its huge diagonal, this isn't a model intended solely for movies. Haier equipped it with a native 144 Hz panel, which in DLG mode can reach up to 240 Hz, and added a 2.1 KEF Certified Sound Studio audio system with Dolby Atmos. The S90FUX therefore looks primarily like an option for people who want to build a small home theater without necessarily opting for a projector.
Haier S90G: no Mini-LED but a fast 144Hz panel
Lower in the lineup we find Haier S90G, available in sizes from 55 to 75 inches. Here we no longer have Mini-LED backlighting; this is a classic LCD QLED TV. Instead of local dimming like in the "F" models, Haier opted for a fast, native 144Hz panel. In game mode the refresh rate can further increase to 240Hz with DLG.
S90G therefore appears primarily to be a model designed for sports and gaming. In addition to a high refresh rate, it offers VRR, ALLM, and FreeSync Premium, so it should have no trouble working with both a console and a PC. Interestingly, despite its lower position in the lineup, it still includes a 2.1 KEF Certified Sound Studio audio system with Dolby Atmos rated at a total of 50 W, and also supports Dolby Vision IQ and HDR10+.
The choice between the M92F and the S90G comes down to a fairly simple trade-off. We give up the Mini-LED backlight and the associated ability to achieve better black levels and brightness, but we retain the high refresh rate and most gaming features. If that translates into a suitably lower price, the S90G could be the model that appeals to people looking for a fast and "affordable" TV.
Haier S85G and S80G: the cheapest QLEDs in the lineup
At the very bottom of the new lineup you'll find the S85G and S80G models. Both are very similar in terms of capabilities and will be the most affordable way to get into Haier's QLED offering this year. The S85G comes in 55 and 65 inches, while the S80G has a much wider size range, from 43 up to 85 inches.
In both cases we're dealing with a conventional LCD QLED TV running Google TV and offering a set of basic gaming features. The TVs support VRR and ALLM. The S85G and S80G use native 60 Hz panels, but in DLG mode at 2K resolution they can reach 120 Hz. The exception is the 43-inch S80G, which has a native 60 Hz panel and does not offer the 120 Hz DLG mode.
The biggest difference between these series concerns HDR support and appearance. The S85G supports both Dolby Vision and HDR10+, while for the S80G the manufacturer lists only HDR10+. The S85G is also slightly brighter, a rated 350 nits versus 320 nits on the S80G. In practice the S80G therefore looks like the more basic and probably cheaper option, while the S85G offers a bit more versatility, mainly thanks to Dolby Vision support. In this part of the lineup, it will mostly come down to price, since they will determine which of these models makes more sense.
Haier TVs 2026 - model comparison
Model | Backlight / type | Declared brightness | Native 4K refresh rate | Max refresh rate | Available screen sizes | Audio | System |
|---|---|---|---|---|---|---|---|
Haier M92F | QLED Mini-LED | 1300 nits | 144 Hz | 240 Hz DLG | 65", 75", 85" | 2.1, 50 W, KEF | Google TV |
Haier S90F | Mini-LED | 1000 nits | 144 Hz | 240 Hz DLG | 100" | 2.1, 55 W, KEF | Google TV |
Haier S90G | QLED / LED | 380 nits | 144 Hz | 240 Hz DLG | 55", 65", 75" | 2.1, 50 W, KEF | Google TV |
Haier S85G | QLED / LED | 350 nits | 60 Hz | 120 Hz DLG | 55", 65" | 2.0, 30 W | Google TV |
Haier S80G | QLED / LED | 320 nits | 60 Hz | 120 Hz DLG* (exception: 43") | 43"*, 50", 55", 65", 75", 85" | 2.0, 30 W | Google TV |
Looking at the full lineup, Haier has clearly positioned its models. The M92F is the flagship Mini-LED, the S90F tempts with a gigantic 100-inch diagonal, the S90G focuses on high refresh rates, and the S85G and S80G series serve as more affordable QLEDs. Most intriguing, of course, is the top-of-the-line M92F, in which the manufacturer promises the highest picture quality. This unit will soon arrive in our lab, where we'll verify the progress compared with last year's models. On paper the lineup looks promising. Now it's time to see how it performs in practice and whether the pricing will actually shake up the various segments.
