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Panel type: WRGB OLED Refresh rate: 144Hz Brand: PHILIPS Resolution: 3840x2160 System: Google TV Model year: 2025
The Philips OLED910 is (almost) the top representative of the brand's televisions in the 2025 lineup, and at the same time, the cheapest model featuring the revolutionary Tandem OLED panel. This type of panel can also be found in constructions such as the LG G5, Panasonic Z95B, or – in the largest size of 83 inches – the Samsung S95F. The panel itself is considered groundbreaking, mainly due to its unprecedented brightness in the world of organic televisions. Philips claims that the OLED910 can fully harness its potential. How does this play out in practice? What distinguishes it from the aforementioned competition, and is it worth choosing this model? You will find out in our review.
8.5
Overall rating
Philips OLED910 is one of the contenders for the title of TV of the Year 2025 – and we say this with full confidence. Thanks to the META panel used, specifically the Tandem OLED produced by LG Display, we get top-tier, unprecedented brightness in WOLED televisions. Combined with perfect contrast, this delivers unmatched experiences for evening viewing that are hard to find elsewhere. And if we add to that the four-sided Ambilight system, then evening screenings can look better than on any other television. OLED910 is not just a screen for movies, but also a fantastic choice for gamers. The fast 144 Hz panel, alongside a suite of gaming features, does the trick, giving the impression that this is equipment designed with modern gaming in mind. The sound also deserves special mention – in our opinion, it's the best built-in speaker system we've encountered in a television so far. The soundbar created in collaboration with Bowers & Wilkins shows that you can do without an external setup, and if someone wants, they can always add a subwoofer and step up to a fully-fledged home theatre experience. Of course, this isn’t the cheapest model, and compared to the competition, it requires digging deeper into your pockets. But it also has a few aces up its sleeve that make the extra cost appear justified. The question is: are you ready to spend more to have Ambilight, a Bowers & Wilkins soundbar, and a Tandem OLED panel? That's something everyone has to assess for themselves. We can say one thing – by choosing OLED910, you're buying one of the most interesting televisions of 2025.
Stunning brightness, over 2000 nits in HDR!
Perfect black and very high contrast
Supports all major HDR formats: Dolby Vision and HDR10+
Very low input lag, excellent for gaming
Great motion smoothness, 144 Hz refresh rate and support for VRR and ALLM.
Impressive four-sided Ambilight system
Google TV with a huge app library and efficient Google Assistant.
One of the best-sounding TVs thanks to the Bowers & Wilkins soundbar
Support for audio formats Dolby Atmos and DTS:X
Only two HDMI 2.1 ports instead of four (might be a limitation with more than one console)
Average font readability when working with PC due to the lack of full 4:4:4 chroma
Lack of several classic features – PiP, USB recording, infrared remote
Price compared to competitors
Movies and series in UHD quality
8.9
Classic TV, YouTube
8.8
Sports broadcasts (TV and apps)
8.5
Gaming on console
9.5
TV as a computer monitor
6.5
Watching in bright light
7.3
Utility functions
6.4
Apps
9.6
Sound quality
9.5
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HDMI inputs: 2 x HDMI 2.0, 2 x HDMI 2.1 (48Gbps) Outputs: Toslink (Optical audio), SPDIF (Coaxial audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones) Network Interfaces: Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
Build quality: Super Premium
Stand type: Legs
Kolor ramki: Graphite
The Philips OLED910 is a top-of-the-line television, and you can really see that the manufacturer has focused on the details. The first thing that catches your eye is, of course, Ambilight. But this time, we don't have the classic three-sided setup, but a full four-sided system that illuminates the entire wall behind the screen. That's why the OLED910 practically begs to be mounted on the wall. The television itself isn't the thinnest, but that also makes sense because the right distance from the Ambilight LEDs gives the best results here. Another strong highlight is the built-in soundbar created in collaboration with Bowers & Wilkins. It looks elegant, finished in a grey fabric that matches the overall design and gives the equipment a prestigious appearance. At the back, we also find a solid arrangement of subwoofer speakers. The whole thing is minimalist but very refined, and it's hard to shake the impression that the OLED910 is a showcase of Philips' strength.
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Visibility of details in the lights:
As is fitting for an OLED TV, the Philips OLED910 also offers an absolute level of black and remarkable contrast. This is a natural advantage of organic technology – each pixel is controlled independently, so when it needs to be black, it simply turns off. The image gains a depth that even the best Mini-LED TVs cannot reproduce, where there is always a risk of slight "blooming" or halo effect around bright elements. With the OLED910, that is not the case – dark scenes are fully credible, while the TV can accurately render details in the highlights, maintaining their natural texture. In everyday viewing, this translates to an exceptional sense of realism and cinematic quality. In this category, the OLED910 undoubtedly deserves the highest ratings.
Halo effect and black detail visibility:
8.8/10
Supported formats: HDR10, Dolby Vision, HLG Color gamut coverage: DCI P3: 99.6%, Bt.2020: 82.5%
Luminance measurements in HDR:
Result
2008 nit
Result
2109 nit
Result
2214 nit
Result
2152 nit
Result
1382 nit
OLED910 is simply an absurdly bright television for an OLED. All thanks to the new panel from LG Display, the Tandem RGB OLED, which Philips has branded as "META OLED". It is this panel that allows for over 2000 nits of brightness in films, which not long ago was completely unachievable in OLEDs. The way the television handles full-screen scenes flooded with bright light also deserves high praise. Usually, in OLEDs, brightness drops significantly, but here it remains at a great level – around 1400 nits. These values are almost reference-level, and combined with excellent colour reproduction at 99% DCI P3 and 82% BT.2020, it gives us an HDR effect that can confidently be called one of the best in the world.
Scene from the movie “Pan” (about 2800 nits)
Scene from the movie “Billy Lynn” (about 1100 nits)
In film scenes, the OLED910 simply looks outstanding. Thanks to its absurdly high brightness and excellent colour reproduction, even the most challenging segments, such as “Pan” or “Billy Lynn”, look nearly identical to reference studio monitors. You can slightly notice a cooler tone in the colours, but that’s a detail that doesn’t detract from the fantastic viewing experience in practice. The OLED910 handles these demanding scenes so effortlessly that it’s hard not to feel like it’s doing it “with a finger in its pocket.”
HDR luminance chart:
Luminancja HDR
Luminance of RGB colors
OLED910 is such a bright TV that in most cases, regular HDR10 will do just fine. The image looks great anyway, full of contrast and detail. But in very extreme scenes, when strong light (e.g. snowy shots) mixes with deep blacks on the screen, you can see that Dolby Vision can still improve something and add a bit of detail that might get lost in static HDR. Fortunately, Philips does not mess around with half measures and the OLED910 supports all popular formats. There’s Dolby Vision, there’s HDR10+, so regardless of whether you're watching Netflix, Apple TV+ or Prime Video, you can be sure that the TV will show you the image in the best possible version.
Static HDR10
Dynamic: Dolby Vision
5.5/10
Unfortunately, when it comes to colour reproduction straight out of the box, the Filmmaker mode on the OLED910 really falls short. The television overemphasises the blue colour and at times it looks almost like a shop mode. It gives the impression that the manufacturer hasn't quite calibrated the device properly. The result is that colours appear unnatural, and the overall look resembles a slightly exaggerated display from a store showcase. HDR content looks much better, where apart from a slight loss of detail in blacks, there’s hardly anything to complain about. The problem is that in everyday viewing, it’s actually SDR materials that matter the most – and on the OLED910, they just look poor and significantly deviate from what we would expect from a television of this class.
9.4/10
Fortunately, it quickly turned out that it wasn't the panel causing the problems, but the way Philips factory-tuned the OLED910. After calibration, the television showcased its full potential, and only then could we see what the new panels from LG Display were truly capable of. We primarily corrected the white balance and brightness characteristics, successfully taming the excessive blue and giving the image a natural look. The final effect can be described as excellent. Errors on the Color Checker palette rarely exceeded a value of 3, which in practice means an image close to ideal and colours presented in line with the creators' intent. In SDR content, the effect was stunning, and in HDR, the improvement was even more noticeable – gradients became cleaner, and colours fuller and more accurate. After calibration, the OLED910 transformed from a disappointing television into equipment that can be confidently referred to as reference-grade in terms of colour accuracy.
7.5/10
When it comes to colour combinations, the OLED910 performs quite well. In bright scenes, especially where strong bright colours dominate, it's hard to notice any serious issues, and the picture looks very clean. It looks worse in darker segments, closer to the grey palette – there you can notice characteristic banding, which can start to irritate more demanding viewers after a longer viewing period. Overall, however, the level is decent, and in most films or series, the effect shouldn't be particularly bothersome.
7/10
Smooth transition function
Image without overscan on the SD signal
The previously visible colour connections can be largely mitigated thanks to a feature called "distortion reduction." Similar to the OLED820, it’s best to set it to medium level, as it then provides quite decent results – smoothing unwanted tonal transitions while not taking away too many details from the image. Although at times the effect may be a bit too aggressive, in everyday viewing, this function can be considered useful.
When it comes to image scaling, the OLED910 performs really well. The test material with the model showcased a characteristic soft look typical of Philips – at times almost too soft – but at any moment this can be adjusted with the sharpness slider to tailor the image to your own preferences. It’s also a plus that the television has no issues with overscan, which still occurs in some competitors' models. It’s a minor detail, but it’s pleasing as it means that all content, even the oldest, is displayed as it should be.
8.5/10
Maximum refresh rate of the panel: 144Hz
Film motion smoothing option: Yes
Blur reduction option: Yes
BFI function 60Hz: No
BFI function 120Hz: No
OLED910 is a TV with a refresh rate of 144 Hz. It’s a bit of a shame that Philips didn’t opt for 165 Hz, as we know that the matrix used in it is capable of that. On the other hand, such a bonus will mainly benefit PC gamers, as for everyday use, the most important thing is the 120 Hz refresh rate, which is fully sufficient. Combined with the advantages of the OLED matrix – lightning-fast pixel response times and the absence of motion blur, the picture is impeccably sharp and fast, even in dynamic action scenes. The traditional motion smoother from Philips called “Motion Style” also deserves praise. We can easily adjust it to our own preferences: the “Smoothness” slider is for movies and allows you to choose between a more “framey,” cinematic character and a smooth, theatrical image. Meanwhile, the “Motion Blur Reduction” slider is intended for sports; here, it’s worth setting it to the maximum value so that the image is clear and sharp during very fast shots.
Blur (native resolution, maximum refresh rate):
Smużenie (4K@144Hz):
The OLED910 handles motion blur exceptionally well, just like any OLED. The pixel response time is virtually instantaneous, so the image remains sharp even with very fast camera movements. There’s no stretching effect or “trailing” behind objects, which can be an issue with LCD TVs. One might ponder about an even sharper image with the BFI feature, but it’s not found in this model. However, that’s no loss because, in practice, BFI often brings more problems than benefits, causing flickering, double outlines, and a significant drop in brightness. The OLED910, without any additional tricks, still offers razor-sharp motion!
9.8/10
The OLED910 is fantastic for gaming. It supports 144 Hz, so if someone has a powerful PC, they'll easily make the most of that potential. For consoles, the most important thing is still 120 Hz, and everything works smoothly here. It has VRR, an automatic game mode, and even Dolby Vision in games along with HGiG mode, so we pretty much get a full package of gaming features. Philips also added a Game Bar, which is like a quick menu that shows basic information and allows you to enable a few handy features. It might not look as modern as the competition, but it works and does its job. The only downside is the number of HDMI 2.1 ports. There are only two, which can be quite disappointing in this class of television. If someone connects two consoles and something extra to the eARC - like a soundbar (which doesn't really make sense in this model, but more on that in the sound section), they'll have to do a bit more figuring around. Other than that, though, the OLED910 has everything we expect from a gaming TV.
10/10
When it comes to input lag, the OLED910 has nothing to be ashamed of. In 120 Hz mode, the lag is around 5 ms, which is a reference-level result and guarantees instant response. With 60 Hz material, the values rise to around 13 ms, but that's still a very good result, entirely sufficient even for demanding gamers. Importantly, even in Dolby Vision, the input lag remains low, so you can enjoy both great picture quality and full responsiveness.
SDR | HDR | Dolby Vision |
---|---|---|
1080p60: 13 ms | 2160p60: 13 ms | 2160p60 DV: 13 ms |
1080p120: 5 ms | 2160p120: 5 ms | 2160p120 DV: 5 ms |
2160p60: 13 ms | ||
2160p120: 5 ms |
6.5/10
Chroma 444 (maximum resolution and refresh rate): No
Font clarity: Average
Readability of dark text and shapes: Very Good
Input lag in PC mode (4K, maximum refresh rate): 5ms
Matrix subpixel arrangement: BWRG
Max refresh rate: 144Hz
G-Sync: Yes
The OLED910 connected to a computer performs excellently in games. It's 144 Hz, has very low input lag, and supports G-Sync, so everything runs smoothly and without delays. It's really hard to find any faults for gaming. It’s a different story if someone wants to work with text on it. Ordinary black-and-white fonts look fine, but the problem starts when colour elements appear in the document. The lack of full chroma 4:4:4 support makes such text slightly blurry. For everyday office work, it’s a mediocre solution.
7.6/10
Brightness drop at an angle of 45 degrees: 28%
OLED910 performs very well in this regard. The new Tandem OLED RGB matrix means we no longer have the advantage that older MLA panels could leverage against QD-OLEDs. Here, instead of a "remarkable" level, we simply have "very good". Brightness does drop a bit when viewed at an angle, but colour saturation is maintained, and even with a greater deviation, the image looks appealing. It will be hard to find a situation where the viewing angles in this model actually bother someone.
7.3/10
Matrix coating: Glare
Reflection suppression: Decent
Black levels during daytime: Very Good
Matrix brightness
Average luminance SDR
Philips OLED910: 614 cd/m2
6.4/10
System: Google TV
System performance: Good
The OLED910 operates on the Google TV system, and that's definitely its strong suit. We have access to a huge library of apps, from popular streaming platforms to niche programmes. On top of that, there’s voice search and Google Assistant, which works really well and understands even less obvious commands like "check the weather" or "give me a horror movie suggestion for tonight." There's also support for AirPlay, which makes it easier to work with Apple devices. Unfortunately, classic screen mirroring just didn’t work in our tests, so we can’t give that element a thumbs up.
When it comes to more traditional solutions, the OLED910 doesn’t offer anything special. There’s a rarely seen mini-jack headphone socket, which could be useful for seniors or those using older speakers. The remote has backlit buttons, which is convenient, but it also operates on infrared, so you have to aim at the screen, which in 2025 seems a bit outdated. While you can use headphones and the TV speakers at the same time, unfortunately, only wired – wireless isn't an option, which is a slight inconvenience since who would want to use wired headphones these days? It also lacks PiP functionality and the ability to record materials to USB.
And of course, there’s Ambilight. The OLED910 features a full four-sided system. It makes the TV seem larger, and the content being viewed gains additional depth and more spectacular character. The effect is genuinely strong, especially when the TV is mounted on the wall and the light fills the entire surroundings. This is one of those additions that's hard to give up once you've tried it.
9.6/10
9.5/10
Maximum photo resolution: | Supported photo formats: |
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OLED910 handles playing files from a USB drive or disk without any issues. It supports virtually all popular video, photo, and music formats, so you’re unlikely to encounter anything it can't open. The player itself looks quite simple, even clunky, but it operates smoothly. And if someone feels the need for more advanced options, you can always download VLC or another app from the Google Play Store.
9.5/10
88dB
Maximum volume
Supported codecs
(TV speakers)
Dolby Digital Plus 7.1
Dolby True HD 7.1
Dolby Atmos in Dolby Digital Plus (JOC)
Dolby Atmos in Dolby True HD
DTS:X in DTS-HD MA
DTS-HD Master Audio
This is one of the best-performing televisions we've had the chance to test in the office. The built-in soundbar does all the work here, and you can confidently say it can replace basic external audio setups. The sound is deep, clear, and truly enjoyable, and the collaboration with Bowers & Wilkins proves to be not just a marketing gimmick, but a real enhancement of sound quality. If someone would like to take it a step further, Philips offers the option to connect an external subwoofer via a dedicated pre-out. At that point, such a setup reaches a level that's hard to find in televisions – and you can boldly talk about truly cinema-like experiences.
88dBC (Max)
75dBC
Software version during testing: TPM231WW_R.201.100.146.207
Image processor: MT5896 3GB RAM
Panel uniformity and thermal imaging:
Founder and originator of the "ChooseTV" portal
Journalist, reviewer, and columnist for the "ChooseTV" portal
4/3/2025
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