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The premium television market has been divided for years between supporters of OLEDs and Mini LEDs. The first technology is known for its perfect black levels and very wide viewing angles, while the second offers significantly higher image brightness. However, Sony believes that users should not be forced to choose between these advantages. That’s why the company has developed a new solution called True RGB. The manufacturer argues that the technology was created with real-world conditions in mind, where most people watch television. According to data presented by Sony, only a small percentage of users watch televisions in completely dark rooms.
True RGB aims to provide a brighter and more colourful image
The biggest change in True RGB is the way colours are generated. In traditional Mini LED or QLED TVs, light passes through successive layers responsible for creating colours. Sony decided to approach this process differently. In the new technology, independently controlled red, green, and blue diodes are used right at the backlight stage. This means that colour is created directly at the light source before it passes through the LCD layer. According to the manufacturer, this solution allows for significantly greater colour volume while maintaining high brightness. Sony claims that True RGB offers even twice the colour volume compared to the BRAVIA 9 model and even four times that of the BRAVIA 8 OLED TV. As a result, intense colours are supposed to remain saturated even when displaying very bright HDR scenes. The company also emphasises that the new architecture enables precise control of millions of microscopic diodes in real-time. This is expected to lead to a more natural image and better detail reproduction. Sony believes that this is the direction in which the premium TV segment will evolve. Early demonstrations of the technology indicate that the differences compared to existing solutions may be noticeable, especially in demanding HDR content. However, the final capabilities will only be verified after the release of the finished devices.
Sony improves viewing angles and fights with light reflections
The manufacturer focuses not only on colours and brightness but also on viewing comfort. One of the biggest advantages of OLED screens for years has been their wide viewing angles. Sony argues that True RGB can significantly reduce the advantage of this technology. By generating colours through both backlighting and the LCD layer, the image is supposed to maintain greater consistency even when viewed from the side. The company showed comparisons during the presentation, where colours remained more stable at large angles from the screen's axis. Another element is the improvement of the smoothness of tonal transitions. True RGB is designed to reduce the effect of visible colour bands that sometimes appear in the sky, sunsets, or other scenes with delicate gradients. Sony has applied its own solutions related to image processing and RGB backlight control here. Additionally, the company announced a new coating, Immersive Black Screen Pro. Its purpose is to reduce light reflections while maintaining deep blacks. This solution will be implemented in the flagship BRAVIA 9 II models. The manufacturer hopes that as a result, the TVs will perform better in bright lounges and rooms with many windows. According to Sony, these are the conditions that are most commonly found in users' homes today.
Sony is backing True RGB as the successor to the current solutions used in premium TVs. The technology aims to combine the high brightness known from Mini LED with the colour quality and viewing angles associated with OLEDs. The first models featuring the new system will be included in the BRAVIA 9 II and BRAVIA 7 II series. If the manufacturer’s announcements are confirmed in tests, True RGB could become one of the most significant innovations in the TV market in the coming years.
źródło: digitaltrends
