Katarzyna Petru
Samsung Electronics Australia and Archicom have signed a new letter of intent that expands their existing cooperation initially started with Echo Investment. This move combines the world of advanced technology with the premium real estate segment – and realistically shows how Samsung's SmartThings ecosystem begins to permeate the daily lives of residents in new developments.
The agreement includes the joint development of projects under the brand Archicom Collection, including flagship investments Guttenberg Apartments and M7 in Warsaw. This time, the collaboration will not be limited to supplying audiovisual or household appliances – it will also involve the implementation of smart IoT systems, solutions related to air conditioning, mobility, and even cybersecurity. In other words: full integration of the building with the digital world.
Shared Innovation Laboratory
The new phase of collaboration involves more than just furnishing the apartments. Samsung and Archicom aim to design, test and certify new services that could become the standard in future developments. This includes researching the needs of residents, creating joint workshops and training programs, as well as integrating marketing efforts – both online and through joint industry events.
– “For years, we have been developing the Samsung SmartThings ecosystem, which allows us to connect devices and services within a single system. Our partnership with Archicom opens up new opportunities – our technologies will become an integral part of residential investments, and the comfort of residents' daily lives will gain a new dimension” – comments Conor Pierce, President of Samsung Electronics Poland.
Meanwhile, Dawid Wrona, COO of Archicom, emphasizes that collaboration with Samsung is a natural step in the development of the premium brand:
– “The Archicom Collection brand has always focused on quality and innovation. With Samsung's support, we can implement projects that combine design, technology and energy efficiency in one – significantly enhancing the comfort and safety of residents.”
Continuation of collaboration from years ago
The first letter of intent was signed by Samsung back in 2016 with Echo Investment. After Archicom was spun off as an independent residential company, the collaboration was naturally transferred to this entity – now directly.
The new agreement will be in effect for 24 months, covering not only technological issues but also joint business projects. Both companies declare that their goal is to create new standards in smart housing, where safety, energy efficiency, and technology go hand in hand with the architecture of the future.
Source: Samsung Newsroom
