Paweł Koper
We have learned about all the Panasonic televisions that you will be able to buy in 2026. During the presentation of the devices in Munich, the company announced a partnership with Skyworth, which will now handle the production and logistics of the TV division. This year we will see a couple of new products as well as some models from 2025 that will continue into the upcoming year.
Panasonic OLED TVs 2026
The offer of Panasonic OLED TVs for 2026 is mainly based on the continuation of models introduced the year before and the addition of one new series with an OLED SE panel. The manufacturer has not decided to introduce a new flagship model, leaving the Z95B series in that role. The new Z85C and Z86C models expand the offer with more affordable designs, replacing the Z85A model.
Panasonic Z95B – the flagship model remains unchanged (55", 65", 77")
The Panasonic Z95B remains the highest model in OLED in the manufacturer's offering. The television uses an OLED panel with TANDEM technology, aimed at increasing light emission efficiency. An advanced cooling system has also been implemented, allowing it to maintain high brightness for a longer period. This model did not receive a successor in 2026 and continues to serve as Panasonic's flagship TV. This means that the manufacturer deemed its parameters sufficient to compete with the latest designs from other brands.
You can find the test of the Panasonic Z95B model on our website.
Panasonic Z90B (42", 48", 55", 65", 77")
Panasonic Z90B is a model positioned below the flagship, which remains on sale unchanged. The TV is available in a wide range of sizes – from 42 to 77 inches. It features the HCX Pro AI MK II processor and the Fire TV system. Technically, it is a classic OLED, still offering the typical characteristics of this technology, such as very high contrast. This is also a model from the 2025 lineup that will be continued.
Panasonic Z85C – first OLED with OLED SE panel (55", 65")
Z85C is the only new product in Panasonic's OLED segment. The model uses a new OLED SE panel with a refresh rate of 120 Hz, which aims to be a more affordable alternative to the more expensive panels used in higher series. OLED SE panels are able to retain all the characteristics of an OLED panel at a lower price but at the cost of poorer light absorption (less effective at reducing reflections). Most importantly, the television runs on the Google TV system and is positioned as the basic OLED model in Panasonic's 2026 lineup.
Panasonic Z86C – variant Z85C with Fire TV
Panasonic Z86C is a model technically identical to Z85C. The only difference is the operating system used – instead of Google TV, the television operates on Fire TV.
Mini-LED Panasonic TVs 2026
The Mini-LED TV segment has been expanded in 2026 with several series that mainly differ in the refresh rate of the panel and the operating system used. The highest models offer 144 Hz panels and advanced local dimming, while the lower series represent more basic variants intended for everyday use. In many cases, Panasonic offers the same model in different system versions, depending on the market.
Panasonic W97C and W95C (55", 65", 75", 86")
The W97C and W95C models are the top LCD televisions in Panasonic's offering. They use Mini-LED backlighting with over 1000 dimming zones (depending on size) and have panels with a refresh rate of 144 Hz. The claimed maximum brightness reaches around 1500 nits. The televisions are also equipped with an anti-reflective coating (named Glare Free Ultra), which aims to reduce light reflections. These models utilize the GoogleTV system. W97C and W95C differ from each other in the shades of their frames.
Panasonic W94C and W92C (55", 65", 75")
Panasonic W94C along with W92C is positioned just below the highest Mini-LED series and offers similar technical foundations, including a 144 Hz panel and Mini-LED backlighting (with fewer units than the top series, although we still need to confirm this 😉). The main difference compared to the higher models is the use of the Fire TV system in the W94C model instead of Google TV. Meanwhile, W92C uses the Google TV system just like the top models. W92C is intended for the Continental European market, while W94C is for Great Britain and part of Europe. Both televisions support Dolby Vision, HDR10+ formats, and HDMI 2.1 and VRR features.
Panasonic W90C and W91C (55", 65", 75")
The W91C and W90C series are among the more affordable QD Mini-LED models in Panasonic's 2026 lineup. In both cases, a 60 Hz panel has been used, indicating their main purpose is for watching movies, series, and television, rather than for gaming or sports viewing. At the same time, the manufacturer applied the Glare Free Ultra coating, which is the same as that used in the higher series. The models support Dolby Vision, HDR10+, FILMMAKER MODE, and Dolby Atmos, as well as HDMI 2.1 features, variable refresh rate, and low input lag. The difference between them mainly concerns the operating system: the W91C runs on the Roku platform, while the W90C utilizes Google TV.
Panasonic QLED and LCD TVs 2026
Here we will find the lower series. These are simple budget proposals and one design from 2025, in which Panasonic once again focuses on various operating systems.
W85B (43", 50", 55", 65")
W85B is a television from 2025 that will remain in the lineup for 2026. As you may know, this is not a typical television due to its price. Its main advantage is the panel with a refresh rate of 120Hz with a host of features for gamers, such as two HDMI 2.1 ports and very low input lag. If someone is looking for an affordable Panasonic television with Fire TV that will allow them to comfortably play on newer generation consoles, this is the choice.
You will also find the test of the Panasonic W85B model on our site.
W80C / W83C (43", 50", 55", 65", 75")
New, basic QLEDs at 60Hz with Fire TV system. They have a Glare Free Max coating, so they reflect light less than the cheapest LCD panels. They support Dolby Vision, Atmos, and Filmmaker mode, which means they will be just right for casual Netflix or HBO... as long as you're not looking for bells and whistles. How do they differ? The W83C has a silver frame color, while the W80C is dark graphite.
W60C (43", 50", 55", 65", 75")
Budget 4K LCD LED model with Dolby Atmos support. An interesting fact is that the TiVo system is supposed to be lightweight and not lag like cheap TVs based on the Google TV system from competitors. We are curious if it will hit our market 👍
S65C / S45C / S40C (32" and 40")
S65C is a QLED television (32 and 40 inches). Meanwhile, the S45C and S40C series are ordinary, low-cost LCD televisions with HD Ready resolution. These are simple televisions that are "for everything and for nothing." They are meant to work and not cost a fortune. The S65C uses the FireTV system, while the S45C and S40C use the Tivio system.
