
Hisense is finally launching the shipment of its new flagship – L9Q Triple Laser Ultra Short Throw Projector – in the United States and the United Kingdom. The device was first showcased back in January 2025 at CES, so we waited many long months for the release. The new model replaces the extremely popular Hisense L9H and is said to offer significantly greater brightness and even better image quality. However, the release has been delayed several times – the reason was issues with Dolby Vision, which the manufacturer plans to resolve with a software update.
Laser TV instead of a regular projector
Although the L9Q is a projector, Hisense has referred to this line as “ChooseTV” for years. The reason? The built-in ATSC tuner, which allows viewers in the USA to watch traditional over-the-air TV, not just streaming content. The manufacturer markets these devices as a full-fledged replacement for a large television – thanks to the enormous brightness, the image remains clear even in full sunlight.
Specifications and Image Technologies
Technically, there are quite a few innovations here – LPU Digital Laser Engine 2.0, triple laser source, brightness of 5,000 ANSI lumens, 110% coverage of BT.2020, contrast 5,000:1, support for IMAX Enhanced and HDR. The device can display an image with a diagonal of up to 200 inches, but it requires a distance of 25 cm from the screen (a throw ratio of 0.18). In contrast, 100 inches can be achieved with just 12 cm. It also features Auto Screen Alignment and manual keystone correction, and it operates on Google TV with access to all popular streaming services. For gamers, there is a Game Mode with a latency of 12 ms at 2K@120Hz. Audio? The first-ever Laser TV system 6.2.2 with Dolby Atmos and DTS Virtual:X, created in collaboration with Devialet.
Prices in the USA and the United Kingdom
In the USA, L9Q costs 5,999 USD and can be ordered, among others, at Hisense, B&H, and ProjectorScreen.com. In the United Kingdom, the premiere is set to happen soon, and according to Notebook Check, the price will be 5,999 GBP – significantly more expensive than across the ocean.