Samsung Neo QLED QN85D / QNX1D vs Panasonic W85

Samsung QN85D leaves us with mixed feelings regarding HDR quality. It can shine in synthetic brightness tests, achieving up to 1000 nits – which makes scenes like those from the film 'The Meg' or the beginning of 'Life of Pi', where the screen is entirely bright, look truly impressive. However, in practice, the device has its limitations – especially when smaller bright elements appear on the screen. In such moments, brightness noticeably drops, and the HDR effect loses its impact. At brightness levels around 200-300 nits, the magic of HDR simply fades away, failing to deliver spectacular effects. However, it's not the case that the television completely disappoints – a DCI-P3 colour gamut coverage of 95% is quite decent, although it does not stand out against the best competitors. Colours are well-reproduced, but it's clear that HDR could make a bigger impression if brightness were better controlled.

Unfortunately, we do not have good news here. The Panasonic W85B is rather dim – its peak brightness does not exceed 300 nits, so it’s hard to talk about any true HDR effect. In practice, this means that scenes which can “shine” and make an impression on other screens simply look like ordinary SDR with a slight boost in colours here. Our measurements and film tests confirmed this – regardless of the content, the W85B will not extract anything more from HDR. Therefore, if someone is looking for a television specifically for HDR, it is better to look towards other models. As consolation, the fact remains that in terms of colours, the W85B performs quite well. It is a QLED television, so its colour gamut coverage is wide, and most films and series look natural, without a distinct “washed-out” effect. The colours are saturated, so in everyday viewing, there is no sense that something is strongly amiss.

Samsung QN85D TV has been tested in the best available mode – Filmmaker. Although one might expect that its name suggests a mode perfectly tailored for films, it unfortunately has several significant issues.

In terms of white balance for HD content, there is a clear dominance of red and blue, which causes the entire image to take on a pinkish hue – this is also confirmed by Colour Checker tests. This effect disrupts the naturalness of skin tones and many other elements, particularly noticeable in more challenging scenes. Initially, the white balance for 4K HDR content seems correct, but at the end of the graph, there is a significant spike in blue shades, which impacts the final image quality, making the colours appear unnatural.

The gamma brightness characteristics are also not ideal – although it generally stays close to the reference values, there is a slight drop below the 2.4 level, which can affect the perceived depth of shadows. The EOTF curve responsible for 4K content does not present itself any better. There is a noticeable boost relative to the reference curve, which leads to excessive brightening of the image in some areas, thereby losing the cinematic quality that the Filmmaker mode should provide. Although it might initially seem that the effect is cinematic, unfortunately, the number of errors in colour and brightness reproduction is too significant to call it flawless.

When testing the Panasonic W85B, we obviously started with Filmmaker mode, as this is today’s gold standard when it comes to watching content “as the director intended.” The problem is that this television is quite far from those intentions. The biggest issue turned out to be an excess of red – both in SDR and HDR. The image often appeared too warm because of this, and in some scenes, it was almost “blazing.” Additionally, there is the issue of brightness management. When we looked at the gamma or EOTF charts, it was clear as day that in most scenes, the television brightens the image more than it should. The effect was simply predictable. Details can get lost, there is flattening, and highlights are blown out across the entire screen. We know, of course, how to correct this, but it must be said honestly that it requires a lot of work during calibration. Out of the box, the W85B does not provide a picture close to reference – it is rather a television that will always interpret colours and brightness a little “in its own way” without professional adjustments. Unfortunately, this is to the viewer’s detriment.

After professional calibration of the Filmmaker mode on the Samsung QN85D television, a significant improvement is noticeable, especially for HD/SDR content. The white balance has been completely stripped of serious errors, and the brightness characteristics for this type of content have been significantly adjusted, allowing for a more natural and realistic image. Television, YouTube movies, and other HD materials now look much better, with appropriately balanced colours and without the excessive hues that previously spoiled the viewing experience.

However, the biggest issues concern 4K HDR content. Despite the calibration, it's difficult to speak of a serious improvement in white balance – the differences are cosmetic rather than crucial. Brightness, which is governed by the EOTF curve, appears to be set in line with the reference level in synthetic tests at first glance, but has its limitations during actual usage in films. When we analyse the EOTF curve in real film scenes, it becomes apparent how the television struggles to maintain brightness consistency. The effect is that mixed scenes still have lifted darkest elements, leading to exaggerated contrasts, while completely dark scenes remain too dark, negatively affecting the visibility of details.

Fortunately, calibration made a significant difference for the Panasonic W85B, particularly in SDR content. Here, the improvement was really noticeable – we managed to balance the whites and somewhat tame the tendency of the television to excessively brighten the entire image. The picture became more coherent, and the colours gained a naturalness that was lacking in the factory settings. Admittedly, the results from the Color Checker are not perfect, as the W85B has visible issues with green saturation, but overall, we evaluate the post-calibration effect in SDR very positively. The situation is a bit different with HDR. Here too, we managed to reduce the tendency to warm up the entire scene, so the image performed significantly better than in the factory settings. However, the same issue we mentioned earlier is still evident – the television interprets the image too much "on its own" and brightens the entire screen. The lack of local dimming only exacerbates this effect. In summary, briefly in SDR content, the W85B performs really well after calibration and is more than suitable for daily viewing. However, in HDR, even after adjustments, it remains difficult to unequivocally recommend it for serious viewing sessions.

When checking the smoothness of tonal transitions in low-resolution materials on the Samsung QN85D television, it is worth noting the noise reduction feature, which significantly improves problematic tonal transitions. On the other hand, this feature also has its downsides – it removes film grain, which is an important element of many productions, giving them authenticity, and it can also soften the image. This may appeal to those who prefer a more smoothed image; however, for lovers of the authentic look of films, using this feature should be considered carefully.

As for image scaling, the television performs very well. The model's figure is presented correctly, without noticeable distortions, and the branches in the background do not have excessive artificial sharpness, which is often a problem when scaling lower resolution materials. You can see the high capabilities of the image processor, which can effectively process lower quality materials, ensuring good final quality.

With native SDR content, the Panasonic W85B performs very well – tonal transitions are smooth and natural, without artificial bands or prominent contours. However, the situation is worse when it comes to lower resolution materials. It is precisely there that the television has the most difficulty with "enhancing" the image. The lack of any option in the menu that would allow for improving gradation means that with older films or materials from YouTube, one can sometimes notice slight issues with colour blending.

Fortunately, upscaling, or raising the quality of lower resolution content, performs much better. This is definitely a strong point of this model – the image is scaled cleanly and in detail, and the television handles this better than one might expect from such an inexpensive piece of equipment. This is thanks to the HCX processor, which Panasonic has been developing for years, and it is noticeable that even in the lower series it can do a good job.

Samsung QN85D TV is equipped with a 120 Hz refresh rate panel, which should satisfy both gamers and sports fans by providing a smooth and dynamic picture. There are options to enhance fluidity, such as the motion blur and judder reduction feature, which allows for precise adjustment of motion smoothness on a 10-point scale. Motion blur reduction increases the sharpness of fast-moving objects, making action scenes clearer, while judder reduction smooths movement, eliminating the "stuttering" effect. Smearing is generally well controlled, although there are occasional minor shortcomings that may be visible in more demanding scenes, particularly when an object moves against a dark background. Additionally, the TV offers a BFI (Black Frame Insertion) feature at 60 Hz, which can significantly improve the experience of motion fluidity, although at the cost of image flicker, which may be bothersome to some users.

At first glance, everything looks good – the Panasonic W85B has a 120 Hz panel and even a 144 Hz mode, so it seems that it should cope well with smooth motion. The problem arises when we look into the settings. The options for improving fluidity are supposedly present in the menu, but in practice… they don't change anything. No matter what we choose, the image looks the same. On top of that, there is a lack of BFI, or the black frame insertion mode, which on many televisions helps sharpen motion. And suddenly it turns out that despite the strong panel, the W85B offers us no real tools to adjust motion according to our needs. It’s only good when the source itself operates at a higher frequency – for example, games at 120 Hz. But when it comes to films or sports, we simply have to accept what the television shows us, because nothing more can be done about it.

The Samsung QN85D television is an excellent choice for gamers, offering a wide range of features that enhance the gaming experience and make it even more exciting. With a refresh rate of 120 Hz, the image is incredibly smooth, which is crucial during dynamic scenes in action games. The television also features low input lag, ensuring that reactions to the player's commands are nearly instantaneous, translating to better control over the character and events on the screen.

In addition, the QN85D Samsung supports VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode) technologies, which optimise image fluidity and reduce delays by automatically adjusting the television to meet the needs of gamers. Furthermore, the Xbox app allows access to cloud gaming without the need for a console, which is a significant advantage for those who want to enjoy their favourite titles without additional hardware – a solution that sets Samsung televisions apart.

The Auto Motion Plus Game feature is another element worth highlighting. This motion smoother creates the impression of a higher frame rate – as a result, games running at 30 fps appear smoother, resembling gameplay at 45 fps, while games at 60 Hz come close to 90 Hz. Most importantly, this feature does not introduce significant lag, ensuring that the gaming experience remains undisturbed. This allows players to enjoy a smoother image without compromising on responsiveness.

On paper, the Panasonic W85B looks really solid. It has two full HDMI 2.1 ports, support for ALLM, variable refresh rates, Dolby Vision in games, and of course, a high refresh rate of the panel itself. Additionally, it features Panasonic's characteristic game tools bar – a "game bar" that allows you to preview key parameters and quickly change them if needed with a single click. This sounds great, but the problem arises when we turn on HDR. Here, the W85B suffers significantly, as there is practically no HGiG implementation – the television poorly manages brightness, and instead of an accurate picture, we get scenes that are too bright, sometimes even blown out. The solution? The simplest one – turn off HDR in the console settings and leave everything in SDR. And this is where it gets really interesting, as in this scenario, the W85B shows its better side. Low input lag, high fluidity thanks to 120 Hz – all of this makes gaming look phenomenal. Indeed, HDR can be forgone, but if the priority is responsiveness and smooth gameplay, the W85B offers a lot of fun.