Sharp GR8 vs Hisense U7Q

Sharp GR8 boasts "very high brightness" at a level of 500 nits in its promotional materials. Unfortunately, our tests showed that the reality is somewhat different – the average luminance value we managed to achieve was around 360 nits. This is rather an average result, especially in the context of the manufacturer's claims. Such brightness does not allow for a full enjoyment of HDR effects. The image is somewhat sharper than in standard SDR, but it is difficult to speak of true juiciness and depth in bright elements. However, the coverage of the DCI-P3 color palette at 95% deserves praise. This is the result of applying an additional PFS coating, known from QLED technology. As a result, colors are vivid and have a pleasant, natural tint, which partially compensates for the deficiencies in brightness.

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good effect when it comes to brightness and overall HDR quality. Unfortunately – here we have to disappoint you a bit.

The U7Q is quite a bright TV – in optimal conditions, it can reach around 800 nits, which indeed impresses on some screens, especially in scenes like those from the movie The Meg. Bright segments can really shine, and the HDR effect is noticeable. The problem arises when very small, bright elements appear on a dark background – for example, in Sicario 2 or in the second scene of the movie Life of Pi. In such moments, the dimming algorithms operate too aggressively. Yes, the blacks look great then, but the brightest points can almost completely fade, causing the HDR effect to disappear and details to be barely visible. That's just the nature of this technology in this price segment.

As a consolation, it's worth adding that the U7Q is advertised as a QLED TV (in practice, a PFS layer is used, which works very similarly), and it is indeed capable of displaying a wide color palette – with DCI-P3 coverage at around 94%, that's a very good result for this class.

At the outset, it is worth noting that color reproduction tests are always conducted in the best factory picture mode. In the case of the Sharp GR8, this is the "Film" mode. As for the white balance, which is a characteristic that affects how we perceive colors on the screen, in SDR mode, the strong dominance of blue immediately stands out. This results in an unnatural cooling of the image—blue elements take on a purple hue, and skin tones acquire a pink glow, which we can see in the comparative photo from the movie STAR WARS. During the Color Checker test, it was clearly visible how the color samples deviated from the reference values, confirming significant errors in color reproduction. Gamma was not perfect either—it caused excessive brightening of the entire image, causing the scene to lose depth and proper tonal transitions.

In 4K HDR mode, the situation looks much better. The dominance of blue is much less noticeable, although there are minor issues with the combination of red and blue. This makes some shades look somewhat unnatural. The EOTF curve, responsible for the brightness of the image in 4K HDR content, showed another problem—the television tends to excessively darken the image across the entire screen.

In summary, the "Film" mode on the Sharp GR8 would require some adjustments to fully utilize the potential of this television. Fortunately, we addressed this and proceeded to calibration.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This mode is supposed to provide the most "filmic" experience and fidelity to the creators' intent – right out of the box. Unfortunately, even this professionally sounding name does not guarantee a perfect picture.

In our unit, the problem lay in a poorly set white balance. Both in HD and 4K content, the image had too much blue and red, giving the screen a slightly pinkish hue. It didn't look terrible, but it was noticeable – especially in bright scenes and white backgrounds. This alone could have been forgiven, but the biggest issue is the management of brightness in HDR content. The EOTF curve from the measurements confirms what we saw earlier during the scene tests: the television often dims the smallest bright elements too much, causing them to almost disappear, or conversely – excessively brightens the brightest ones, affecting the naturalness of the image.

Sharp GR8 is one of those televisions that really gains a second life after proper calibration. Both in HD and 4K content, the white balance performs very well, especially considering the price segment of this model. The image becomes much closer to what the director wanted to show – colors look natural, and skin tones acquire the appropriate depth and warmth. The brightness characteristics also leave a very positive impression. Both gamma and the EOTF curve show really solid values. Although minor imperfections can be noticed, they are subtle enough that it's hard to see them during everyday viewing. In summary, calibration makes the Sharp GR8 show its best side, offering an image that is not only pleasant to the eye but also faithfully conveys the creators' intentions.

Thanks to specialized tools, we managed to correct the color quality in SDR content to nearly perfection. In materials with lower dynamics, delta E errors dropped below 0.5, which can be considered an almost reference result. The image on television, YouTube, or classic Full HD looks really good after calibration. Well, but where couldn’t we improve the image so easily? Primarily, it concerns HDR quality content. While we managed to somewhat "tame" the white balance and eliminate pink hues in most scenes, unfortunately, we did not have full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of overly strong dimming or brightening of details that the calibration simply couldn't eliminate. And although the overall reception of the content is much better, it must be taken into account that the U7Q will always have something to say at the end "but."

The Sharp GR8 is equipped with the "10-bit color reproduction" feature, which theoretically should improve the smoothness of tonal transitions. In practice... well, the effect is surprising, but not in a very positive way. Even at the highest settings, it's hard to notice any impact on the actual tonal transitions. Instead, the function surprisingly smooths out things it shouldn't – walls, shirts, or other flat surfaces look almost like they have been steam-pressed. In the test, we had to note that there is simply no actual impact on tonal transitions.

When it comes to image scaling, the Sharp GR8 performs significantly better here. The television is capable of giving the image a plastic, smooth characteristic, making even lower resolution content look quite good. Of course, with more demanding details, such as thin tree branches in the background, you can see slight jaggedness, but this is not something that would significantly affect viewing comfort.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those that have limited source quality. The U7Q is equipped with a feature called “Smooth and Gradient Image,” but unfortunately… it works very poorly. In the “Low” option, the effects are practically unnoticeable, and other settings smooth out details but do not improve tonal transitions. The only plus is that the feature does not interfere with film grain, so it does not ruin the natural structure of the image.

Fortunately, content scaling performs quite well. The image is not overly sharpened, there is no artificial clarity – and although it is known that this is not the level of high-end televisions, the U7Q handles displaying really old content in a completely acceptable manner without any problem.

This is where the Sharp GR8 has the chance to stand out against the competition in its price segment. The TV is equipped with a 144 Hz refresh rate panel, which is an impressive result, especially if we plan to use it for dynamic content such as action movies, sports broadcasts, or video games. Additionally, the manufacturer has included a motion smoothing feature, commonly referred to as a "smoothener." The user has three levels of adjustment available, allowing them to tailor the effect to their own preferences – from subtle smoothing to more aggressive intervention in motion fluidity. This is a nice addition, especially for those who mainly watch movies and value smooth, cinematic sequences without annoying stuttering or frame drops.

U7Q is truly a fast television, similar to its more powerful version "PRO". At a resolution of 4K, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it’s worth appreciating – this is a rare feature in this price segment. Right from the start, it’s clear that U7Q was created with dynamic content in mind, such as games or sports. In films, we are not left "out in the cold" either – U7Q offers the "Ultra Motion Smoothness" feature, where using two sliders you can adjust whether you want a smoother, theatrical image, or something closer to a cinematic style with a visible frame. It’s good that, like with most manufacturers, we have a choice here and can adjust it to our own preferences.

If a television has a 144 Hz display and two full HDMI 2.1 ports, it is clear that it has been designed with gamers in mind. The Sharp GR8 offers exactly that – high refresh rates and the right connections to maximize the performance of modern consoles and PCs. It also features ALLM, which automatically switches the television to low-latency mode, and VRR, which prevents screen tearing even in more demanding moments. In practice, everything works as it should, and it is hard to find any faults. However, there are some shortcomings. It lacks support for HGiG, which is a feature that better adjusts HDR for games, as well as a Game Bar that makes it easier to quickly adjust settings without leaving the game. Despite these downsides, the Sharp GR8 is a really solid option for gamers.

The Hisense U7Q is a TV designed for gamers – and you can see that right away based on its gaming capabilities. It has practically everything you could wish for: variable refresh rate (VRR) – check, automatic game mode (ALLM) – also check, and high refresh rates of up to 240 Hz in Full HD, as well as support for various resolutions, not just 4K. It's truly a great set of features that makes the U7Q excel in both fast-paced shooters on consoles and more demanding titles on PC. Of course – like in most Hisense models – it lacks a proper implementation of the HGiG function. That's a shame because HGiG allows you to adjust the brightness of the console to the specific TV, which in practice makes displaying HDR games according to the creators' intentions much easier. Without this, you simply have to reckon with certain limitations in the final HDR image in games.