Sharp GP6765 vs Hisense U7Q

In movie mode, the Sharp GP6765 reaches a brightness of 300 nits, which is relatively average. This level of brightness is more suited to standard SDR content than to the full HDR experience. As a result, the TV struggles to deliver the depth and dynamics typically expected from a good HDR mode. Visual effects that might appear sharp and detailed on other models could seem more subdued here, and high-contrast scenes won't be as striking. However, compared to other models in this price range, this is still a decent performance. A positive feature is the TV's support for a wide DCI-P3 colour gamut, covering 92.5%, thanks to the inclusion of quantum dots (Quantum Dot/QLED). This offers a solid improvement, particularly in this price bracket, resulting in vibrant and more saturated colours, although the limited brightness still prevents a fully immersive HDR experience.

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good effect when it comes to brightness and overall HDR quality. Unfortunately – here we have to disappoint you a bit.

The U7Q is quite a bright TV – in optimal conditions, it can reach around 800 nits, which indeed impresses on some screens, especially in scenes like those from the movie The Meg. Bright segments can really shine, and the HDR effect is noticeable. The problem arises when very small, bright elements appear on a dark background – for example, in Sicario 2 or in the second scene of the movie Life of Pi. In such moments, the dimming algorithms operate too aggressively. Yes, the blacks look great then, but the brightest points can almost completely fade, causing the HDR effect to disappear and details to be barely visible. That's just the nature of this technology in this price segment.

As a consolation, it's worth adding that the U7Q is advertised as a QLED TV (in practice, a PFS layer is used, which works very similarly), and it is indeed capable of displaying a wide color palette – with DCI-P3 coverage at around 94%, that's a very good result for this class.

The Sharp GP6765 was launched in movie mode, which offers the best settings for colour reproduction. However, despite this, the quality remains far from ideal. In SDR mode, the white balance graph shows significant increases in the red colour, making the image appear somewhat yellowish and distorting natural skin tones. This results in some scenes looking unnatural, and colours losing their authenticity. In HDR mode, the issue worsens as blue becomes the dominant colour, which negatively affects the colour balance and causes a loss of detail in cool tones. As a result, the image can appear cold and unbalanced, highlighting the TV's inability to achieve optimal colour reproduction. Tests with the Colour Checker tool confirm these shifts across several samples.

In terms of contrast, the HD mode shows a significant jump at the start of the graph, but it remains close to the reference line at 2.4. This means that in most scenes, the TV delivers a satisfactory level of contrast, enhancing details in shadows and adding depth to the image. However, in HDR mode, the EOTF curve fluctuates significantly at both ends of the graph, leading to inconsistencies in bright and dark areas of the image. In scenes with intense light, such as explosions or dynamic actions, key details may be lost, and the image may appear blurry. Similarly, in darker scenes, the lack of clear differences in shades may cause details to merge into a uniform spot, reducing overall quality. While movie mode offers the best factory settings for the GP6765, there are still significant issues with colour reproduction and contrast.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This mode is supposed to provide the most "filmic" experience and fidelity to the creators' intent – right out of the box. Unfortunately, even this professionally sounding name does not guarantee a perfect picture.

In our unit, the problem lay in a poorly set white balance. Both in HD and 4K content, the image had too much blue and red, giving the screen a slightly pinkish hue. It didn't look terrible, but it was noticeable – especially in bright scenes and white backgrounds. This alone could have been forgiven, but the biggest issue is the management of brightness in HDR content. The EOTF curve from the measurements confirms what we saw earlier during the scene tests: the television often dims the smallest bright elements too much, causing them to almost disappear, or conversely – excessively brightens the brightest ones, affecting the naturalness of the image.

After calibration, the Sharp GP6765 television shows marked improvement in film mode, particularly in SDR content. The white balance now closely aligns with the reference line, offering more natural and true-to-life colour reproduction. While not perfectly straight, the results are still satisfactory for the price range, significantly enhancing the overall visual experience and immersion in movies. The colour gamut shows some improvement, with the initial jump in the graph persisting but being less noticeable, leading to a more consistent and enjoyable image.

For HDR content, while the white balance performs somewhat worse than in SDR, it is still a notable improvement compared to pre-calibration. The calibration ensures better colour consistency, though some shortcomings remain. As for contrast, no major gains were observed. The lack of control over dynamic tone mapping prevented significant improvement in EOTF, resulting in uneven brightness reproduction.

Despite some limitations, particularly in HDR content and dynamic tone mapping, the Sharp GP6765 reveals a more polished performance after calibration. The improved white balance and colour reproduction in SDR make it more visually appealing. While further refinement is needed, it still provides a satisfying visual experience, making it a strong contender in its price category.

Thanks to specialized tools, we managed to correct the color quality in SDR content to nearly perfection. In materials with lower dynamics, delta E errors dropped below 0.5, which can be considered an almost reference result. The image on television, YouTube, or classic Full HD looks really good after calibration. Well, but where couldn’t we improve the image so easily? Primarily, it concerns HDR quality content. While we managed to somewhat "tame" the white balance and eliminate pink hues in most scenes, unfortunately, we did not have full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of overly strong dimming or brightening of details that the calibration simply couldn't eliminate. And although the overall reception of the content is much better, it must be taken into account that the U7Q will always have something to say at the end "but."

The Sharp GP6765 television delivers solid performance with its "10-bit colour reproduction" feature, particularly in the tested scene featuring light bulbs. Setting this option to "medium" provides satisfactory results, with no issues related to grain smoothing or the blurring of important image elements. Even the "low" setting performs well, delivering a clear image without compromising detail. These transition smoothing options enhance visual quality by providing more natural colour transitions.

In terms of image scaling, the Sharp GP6765 shows strengths, such as the absence of overscan when displaying test material. This ensures viewers can enjoy the full image without losing edge details. However, some weaknesses were noted in a tested scene featuring a model. Elements such as branches or trousers appear slightly jagged, indicating a lack of effective edge-smoothing techniques. This can cause certain details to look distorted, impacting the overall viewing experience.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those that have limited source quality. The U7Q is equipped with a feature called “Smooth and Gradient Image,” but unfortunately… it works very poorly. In the “Low” option, the effects are practically unnoticeable, and other settings smooth out details but do not improve tonal transitions. The only plus is that the feature does not interfere with film grain, so it does not ruin the natural structure of the image.

Fortunately, content scaling performs quite well. The image is not overly sharpened, there is no artificial clarity – and although it is known that this is not the level of high-end televisions, the U7Q handles displaying really old content in a completely acceptable manner without any problem.

When it comes to motion blur and movement fluidity, the Sharp GP6765 TV offers rather average performance. Equipped with a 60 Hz panel, it handles movies adequately. The TV includes a motion smoother called "Motion Enhancement," which allows users to control motion fluidity, enabling a choice between visible film frame interpolation or a smoother, more theatrical appearance. This feature should meet the needs of most users focused on movie viewing.

However, the TV's performance falls short in sports or gaming. In the tested UFO alien scene, noticeable blurriness indicates that the panel's low response time negatively impacts the sharpness of moving objects. This issue becomes particularly evident during dynamic sequences, where rapid movements are frequent. For viewers who enjoy sports or fast-paced video games, these limitations in motion handling can be off-putting, making the Sharp GP6765 less suitable for such content.

U7Q is truly a fast television, similar to its more powerful version "PRO". At a resolution of 4K, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it’s worth appreciating – this is a rare feature in this price segment. Right from the start, it’s clear that U7Q was created with dynamic content in mind, such as games or sports. In films, we are not left "out in the cold" either – U7Q offers the "Ultra Motion Smoothness" feature, where using two sliders you can adjust whether you want a smoother, theatrical image, or something closer to a cinematic style with a visible frame. It’s good that, like with most manufacturers, we have a choice here and can adjust it to our own preferences.

The gaming functionality of the Sharp GP6765 leaves much to be desired. Although this model includes HDMI 2.1 ports, which theoretically promise modern features, the reality is far less impressive. The only feature that takes advantage of this standard is Auto Low Latency Mode (ALLM). Unfortunately, the absence of key functionalities such as Variable Refresh Rate (VRR) and HDR Gaming Interest Group (HGIG) significantly limits its appeal to gamers. VRR is crucial for eliminating screen tearing and stuttering, particularly in dynamic games where fluidity is essential. Similarly, HGIG ensures optimal HDR mapping, enhancing visual quality and immersion. While Dolby Vision might seem like a benefit, it proves useless for gaming due to the very high input lag in this mode.

The inclusion of HDMI 2.1 ports in the Sharp GP6765 feels like a marketing ploy, potentially misleading users into believing that the standard automatically provides all its associated benefits. Gamers expecting full functionality from HDMI 2.1 are likely to be disappointed.

The Hisense U7Q is a TV designed for gamers – and you can see that right away based on its gaming capabilities. It has practically everything you could wish for: variable refresh rate (VRR) – check, automatic game mode (ALLM) – also check, and high refresh rates of up to 240 Hz in Full HD, as well as support for various resolutions, not just 4K. It's truly a great set of features that makes the U7Q excel in both fast-paced shooters on consoles and more demanding titles on PC. Of course – like in most Hisense models – it lacks a proper implementation of the HGiG function. That's a shame because HGiG allows you to adjust the brightness of the console to the specific TV, which in practice makes displaying HDR games according to the creators' intentions much easier. Without this, you simply have to reckon with certain limitations in the final HDR image in games.