Samsung QLED Q80D vs Hisense E7Q PRO / E79Q PRO

In the context of HDR, the Samsung Q80D television delivers impressive brightness performance in tested movie scenes, achieving levels between 600 to 900 nits when the frame is filled with light. This brightness enhances the vibrancy of the image and allows users to perceive the differences between HDR and SDR quality. However, challenges arise when small light effects appear against a dark background. For instance, in specific scenes, such as test slide 4 from Sicario 2, there is a noticeable drop in brightness due to the larger size of the dimming zones employed by the television. This limitation, coupled with the local dimming algorithm, affects the TV's ability to accurately display small bright elements on dark backgrounds, leading to a lack of brightness that can diminish the HDR effect, making it appear similar to SDR quality.

If it comes to the quality of the HDR effect, the E7Q PRO is unfortunately not a television that can impress with brightness alone. In real film materials, we measured about 250–300 nits, which is simply too little for HDR to look spectacular. It lacks that "spark" in bright details, flashes, and light effects, and in many HDR scenes, it can resemble better SDR than true cinematic HDR. A consolation in all of this is the colors. We managed to confirm that the E7Q PRO is a PFS type television, meaning it has an additional filter that enhances color gamut coverage. As a result, even if the brightness doesn't deliver, the colors in HDR content can be adequately saturated and pleasant to the eye, without the feeling of a "faded" image.

In "Filmmaker" mode, which is considered the best out-of-the-box choice, the Samsung Q80D demonstrates solid colour reproduction. However, when viewing SDR content, there is a visible drop at the beginning of the gamma curve, suggesting that details in dark scenes may be less clear, which could detract from the overall viewing experience. While the white balance in SDR content is generally accurate, significant drops in blue at screen coverage above 70% can lead to less natural hues in both bright and dark scenes. Users might notice that some blue elements appear less intense, resulting in a warmer tint to the colour presentation.

For HDR content, the EOTF (Electro-Optical Transfer Function) curve being above the reference line most of the time indicates that the TV may struggle to accurately reproduce brightness and detail in the brighter areas of the image, which can be less than ideal for viewers. Additionally, there is a notable drop at the beginning of this graph, signifying the TV's difficulty in reproducing brightness in dark areas; this limitation is apparent in contrast and black tests, where several scenes fail to showcase the TV's full brightness potential.

Regarding white balance, the initial performance on the chart is promising, however, a sharp drop in red, coupled with a significant rise in blue, may lead to inaccuracies in reproducing certain skin tones and other key colours. This issue can be particularly noticeable in scenes where colour details are essential, potentially affecting the viewer's overall experience.

In terms of color reproduction, we tested the Hisense E7Q Pro in Movie mode, which proved to be the best built-in preset without a doubt. This mode, unlike the Eco, Standard, or Dynamic settings, offers the most natural colors right out of the box. Although no factory mode is completely free of flaws, the E7Q Pro deserves high praise for its color representation in standard SDR content. The color palette is very well tuned here, and errors in Color Checker tests often did not exceed a value of 3, which is an exceptional result rarely seen in such inexpensive TVs. The only drawback we noted in SDR is a tendency to darken some image elements, as indicated by a slightly raised gamma chart. The TV performs somewhat worse with colors in HDR mode. Here, color errors become noticeable to the naked eye, mainly due to a deficiency of blue in the white balance. This causes the colors on the screen to appear too warm, and for some viewers, they may seem “too cinematic.” Of course, to improve these parameters, we proceeded with professional calibration.

After calibration, the Samsung Q80D’s Movie mode offers a noticeable improvement over the out-of-the-box settings. Samsung provides an advanced suite of calibration tools, including 2- and 20-point grayscale adjustments as well as a CMS (Colour Management System), allowing for precise control over both SDR and HDR content. The calibration greatly enhances white balance, although minor errors remain in HDR content toward the end of the graph. Contrast has also improved, and the gamma curve for SDR content now aligns well with expected levels.

In HDR, the EOTF curve initially appears to sit ideally, however, closer examination reveals all lines are slightly above the reference line, a phenomenon that may be seen as the TV "enhancing" brightness for added appeal. This effect, however, comes at a cost: while the screen may appear brighter overall, it sacrifices detail in darker areas, leading to a loss of subtle textures in shadowed scenes. As a result, scenes with deep shadows or dark elements may lose some finer visual details that would enhance the viewing experience.

In the case of materials with a standard color range (SDR), our efforts in Filmmaker mode turned out to be largely cosmetic 😉. We mainly focused on gentle white balance correction and gamma curve adjustment, which allowed us to recover details in the darker parts of the image that previously tended to get lost. It is worth noting, however, that the E7Q Pro unit we tested happened to be exceptionally well-made from the factory. We remind you that these parameters depend on the specific unit – with mass production, factory calibration can be random, so your unit may require slightly different adjustments. The biggest beneficiary of professional calibration was undoubtedly the HDR mode. This is where we did the most work, which yielded spectacular results. We managed to effectively tame the excessive warmth of the image, caused by a factory deficiency of blue color. After calibration, color errors were reduced to a significantly lower level, which will certainly please those who watch a lot of streaming content in HDR format, expecting faithful reproduction.

Performing admirably with low-quality content, the Q80D’s noise reduction feature uses gentle gradation to smooth out unwanted image disturbances. However, this technique can also soften certain details, like film grain, that some viewers might prefer to retain. For those who appreciate a more polished and smoother image, particularly with lower-resolution material, this becomes a significant advantage.

In terms of image scaling, the Q80D stands out, enhancing both quality and detail for lower-resolution media. Advanced processing technology reduces artefacts and maintains clarity, as seen in the clean edges and absence of fraying in elements like branches during test scenes. This capability makes it an excellent option for viewers seeking an enhanced and comfortable viewing experience, even with less-than-ideal content quality.

When it comes to upscaling and digital image processing, the E7Q PRO deserves praise. The scaling performs really well here and does not fall drastically behind much more expensive, advanced televisions. Lower-quality materials can look clean and sensible, without the impression that the image is artificially "overdrawn." However, the smoothing function presents a bit worse. It can indeed be effective and improve tonal transitions in low-quality materials, but at the same time, it can introduce unwanted effects. Sometimes it removes film grain or adds unwanted artifacts, giving the image a more "digital" character. Therefore, we mainly recommend it to those who prefer a smoother, less cinematic style of image.

Motion smoothness and blur reduction are standout features on the Samsung Q80D TV, thanks to its 120Hz panel and impressive response time. Users have two customisation options to enhance smoothness: "Motion Blur Reduction," adjustable on a 10-step scale for refined control, and "Blur Reduction," which works particularly well at higher refresh rates, enhancing clarity in fast-moving scenes. In the UFO test, the panel performs without trailing or forward-cloning effects, indicating a lack of overshoot and delivering clear, sharp visuals during rapid motion.

In the category of motion blur and fluidity of movement, the E7Q PRO has one very strong argument. At this price, Hisense has added a 120 Hz panel, and in PC mode, it can even operate at 144 Hz. This immediately provides greater possibilities in motion settings, as the menu displays more options for smoothing the image. Among other things, we have frame interpolation options, which allows us to adjust the fluidity for sports or for movies, depending on whether we prefer a more cinematic character or a "theatrical" smoothness.

The Samsung Q80D is a fantastic choice for gamers, offering a range of advanced gaming features that are rare in this price category. Equipped with four HDMI 2.1 ports, it enables key functionalities like ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and 120Hz support at 4K resolution, ensuring smooth and responsive visuals, essential for fast-paced gaming. The TV also supports HGIG (HDR Gaming Interest Group) for optimal HDR display in games and includes a Game Bar for quick access to gaming settings. Gamers with Nvidia graphics cards will appreciate the G-Sync support that eliminates screen stuttering and tearing.

Although it lacks Dolby Vision support, which may disappoint those seeking that HDR format, Samsung has partnered with Microsoft since 2022 to provide the Xbox Game Pass app, enabling cloud gaming access to a wide library of games without a console.

The E7Q PRO is a phenomenal screen for gamers. Aside from the typical "thorn" of Hisense, which is the lack of support for the HGiG format due to the constantly active tone mapping, we practically get everything one might expect from a television that is supposed to have a gaming label. There are two HDMI 2.1 ports, along with a full set of key features. We have variable refresh rates, automatic switching to game mode, and support for 4K at 120 Hz. On top of that, all the most important settings are at hand in a clear Game Bar. This tool not only looks modern but also has a distinctly "gaming" edge and actually makes life easier while playing.