LG UT8100 (IPS) vs Hisense U7Q

The LG UT8100 television unfortunately does not meet expectations in the HDR effect category. The peak brightness of only 300 nits on the luminance graph is significantly below the required value to fully enjoy HDR effects. In practice, the image resembles SDR quality more than true HDR, which is particularly evident in demanding high-contrast scenes. The coverage of the DCI-P3 color palette is only 82%, which further limits the ability to present vibrant and rich colors. Instead of impressive visual experiences, we get a muted and washed-out image. For those looking for a television to fully utilize HDR content, the LG UT8100 model proves to be highly disappointing.

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good effect when it comes to brightness and overall HDR quality. Unfortunately – here we have to disappoint you a bit.

The U7Q is quite a bright TV – in optimal conditions, it can reach around 800 nits, which indeed impresses on some screens, especially in scenes like those from the movie The Meg. Bright segments can really shine, and the HDR effect is noticeable. The problem arises when very small, bright elements appear on a dark background – for example, in Sicario 2 or in the second scene of the movie Life of Pi. In such moments, the dimming algorithms operate too aggressively. Yes, the blacks look great then, but the brightest points can almost completely fade, causing the HDR effect to disappear and details to be barely visible. That's just the nature of this technology in this price segment.

As a consolation, it's worth adding that the U7Q is advertised as a QLED TV (in practice, a PFS layer is used, which works very similarly), and it is indeed capable of displaying a wide color palette – with DCI-P3 coverage at around 94%, that's a very good result for this class.

The Filmmaker Mode on LG UT8100, although theoretically the best for watching movies, has significant flaws. The biggest issue is white balance – drops in blue color cause noticeable yellowing of the image, visible in both HD and 4K content. These errors are confirmed by the measurement results in the Colour Checker test, which indicate significant deviations in color reproduction.

As for brightness characteristics, both HD and 4K content feature a high tonal boost. The gamma curve in both cases remains well below the reference value of 2.4, leading to excessive brightening of darker elements in the image. A similar problem is evident in the EOTF curve – in the case of 4K content, the TV struggles with proper brightness management, resulting in issues with screen brightness. This means that the factory settings of this model require significant adjustment to achieve better image quality.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This mode is supposed to provide the most "filmic" experience and fidelity to the creators' intent – right out of the box. Unfortunately, even this professionally sounding name does not guarantee a perfect picture.

In our unit, the problem lay in a poorly set white balance. Both in HD and 4K content, the image had too much blue and red, giving the screen a slightly pinkish hue. It didn't look terrible, but it was noticeable – especially in bright scenes and white backgrounds. This alone could have been forgiven, but the biggest issue is the management of brightness in HDR content. The EOTF curve from the measurements confirms what we saw earlier during the scene tests: the television often dims the smallest bright elements too much, causing them to almost disappear, or conversely – excessively brightens the brightest ones, affecting the naturalness of the image.

After calibrating the Filmmaker Mode, the gamma has been aligned to practically ideal, reference values, which significantly improved the overall tonal characteristics in HD content. 4K HDR content also looks better, although some issues are still visible at the end of the graph, where the curve deviates from the ideal. The EOTF curve performs worse, as the television struggles to maintain appropriate brightness values. As a result, the image in some scenes may be overly bright or slightly dimmed, which stems from the device's design. Nevertheless, the calibration has brought significant improvements, especially in the case of HD content, where tonal balance and color reproduction are now at a much higher level.

Thanks to specialized tools, we managed to correct the color quality in SDR content to nearly perfection. In materials with lower dynamics, delta E errors dropped below 0.5, which can be considered an almost reference result. The image on television, YouTube, or classic Full HD looks really good after calibration. Well, but where couldn’t we improve the image so easily? Primarily, it concerns HDR quality content. While we managed to somewhat "tame" the white balance and eliminate pink hues in most scenes, unfortunately, we did not have full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of overly strong dimming or brightening of details that the calibration simply couldn't eliminate. And although the overall reception of the content is much better, it must be taken into account that the U7Q will always have something to say at the end "but."

The fluidity of tonal transitions is also correct, although the effect depends on the settings. The update improved the functionality of smooth gradation, smoothing transitions better than before, but introduced minor issues with loss of detail, e.g., on textures.

Image scaling on LG UT8100 performs very well. The image presents itself decently, without major issues with edge aliasing. Details are preserved at a satisfactory level, which makes lower-resolution materials look really solid on this TV. As a result, users can enjoy watching older content without obvious quality flaws.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those that have limited source quality. The U7Q is equipped with a feature called “Smooth and Gradient Image,” but unfortunately… it works very poorly. In the “Low” option, the effects are practically unnoticeable, and other settings smooth out details but do not improve tonal transitions. The only plus is that the feature does not interfere with film grain, so it does not ruin the natural structure of the image.

Fortunately, content scaling performs quite well. The image is not overly sharpened, there is no artificial clarity – and although it is known that this is not the level of high-end televisions, the U7Q handles displaying really old content in a completely acceptable manner without any problem.

LG UT8100, equipped with a 60 Hz display, will be especially suitable for people watching movies. The television offers the TruMotion system with de-judder effect adjustment, allowing users to customize the fluidity of the image – from more choppy to exceptionally smooth, reminiscent of a soap opera effect, depending on user preferences.

U7Q is truly a fast television, similar to its more powerful version "PRO". At a resolution of 4K, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it’s worth appreciating – this is a rare feature in this price segment. Right from the start, it’s clear that U7Q was created with dynamic content in mind, such as games or sports. In films, we are not left "out in the cold" either – U7Q offers the "Ultra Motion Smoothness" feature, where using two sliders you can adjust whether you want a smoother, theatrical image, or something closer to a cinematic style with a visible frame. It’s good that, like with most manufacturers, we have a choice here and can adjust it to our own preferences.

LG UT8100 offers basic features for gamers, such as ALLM and Game Bar, which makes access to settings easier. The TV also supports HGiG, which improves image quality in HDR games. Unfortunately, the lack of support for Dolby Vision and VRR limits the capabilities of the device, as does the 60 Hz panel, which excludes support for 120 Hz resolution. This model will be more suitable for less demanding gaming applications.

The Hisense U7Q is a TV designed for gamers – and you can see that right away based on its gaming capabilities. It has practically everything you could wish for: variable refresh rate (VRR) – check, automatic game mode (ALLM) – also check, and high refresh rates of up to 240 Hz in Full HD, as well as support for various resolutions, not just 4K. It's truly a great set of features that makes the U7Q excel in both fast-paced shooters on consoles and more demanding titles on PC. Of course – like in most Hisense models – it lacks a proper implementation of the HGiG function. That's a shame because HGiG allows you to adjust the brightness of the console to the specific TV, which in practice makes displaying HDR games according to the creators' intentions much easier. Without this, you simply have to reckon with certain limitations in the final HDR image in games.