Hisense U7Q vs TCL C6KS / C69KS / Q6CS

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good effect when it comes to brightness and overall HDR quality. Unfortunately – here we have to disappoint you a bit.

The U7Q is quite a bright TV – in optimal conditions, it can reach around 800 nits, which indeed impresses on some screens, especially in scenes like those from the movie The Meg. Bright segments can really shine, and the HDR effect is noticeable. The problem arises when very small, bright elements appear on a dark background – for example, in Sicario 2 or in the second scene of the movie Life of Pi. In such moments, the dimming algorithms operate too aggressively. Yes, the blacks look great then, but the brightest points can almost completely fade, causing the HDR effect to disappear and details to be barely visible. That's just the nature of this technology in this price segment.

As a consolation, it's worth adding that the U7Q is advertised as a QLED TV (in practice, a PFS layer is used, which works very similarly), and it is indeed capable of displaying a wide color palette – with DCI-P3 coverage at around 94%, that's a very good result for this class.

And how does the issue of HDR look? Here the C6KS performs quite well and – as is becoming a recurring theme in this review – identically to the C6K model. The maximum brightness generated by this television is around 600 nits. In bright scenes, this translates to a really solid, cinematic effect, and generally, the video materials look good here. However, one must remember the specifics of the dimming algorithm in this model. When very small, bright points (e.g., stars) appear against a dark background, the television can dim them quite significantly. The goal is simple: to eliminate blooming and maintain the best possible black levels. It’s a reasonable compromise. Most viewers will definitely appreciate deep, “true black” more than additional micro-details that could cause grayness on the screen. Such is the nature of local dimming technology in this price range, and one must be aware of it. It’s also worth noting that the TCL C69KS (C6KS) has an additional PFS coating, which is marketed under the tagline of QLED technology. Thanks to this, the colors are saturated and vibrant – our measurements showed that the coverage of a wide color gamut reaches 92% here.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This mode is supposed to provide the most "filmic" experience and fidelity to the creators' intent – right out of the box. Unfortunately, even this professionally sounding name does not guarantee a perfect picture.

In our unit, the problem lay in a poorly set white balance. Both in HD and 4K content, the image had too much blue and red, giving the screen a slightly pinkish hue. It didn't look terrible, but it was noticeable – especially in bright scenes and white backgrounds. This alone could have been forgiven, but the biggest issue is the management of brightness in HDR content. The EOTF curve from the measurements confirms what we saw earlier during the scene tests: the television often dims the smallest bright elements too much, causing them to almost disappear, or conversely – excessively brightens the brightest ones, affecting the naturalness of the image.

Unlike the more expensive C6K model, the tested C6KS does not have an option labeled Filmmaker Mode in the menu. Is this a reason to cry? Absolutely not. Our tests have shown that in practice, in terms of color reproduction, the absence of this specific label makes virtually no difference. The best available Film/Cinema mode here offers nearly identical picture characteristics to the aforementioned Filmmaker mode in the more expensive model. So we get a very similar image, just under a different name. So if you were wondering whether paying extra for the C6K gives you better colors – the answer is: no, in both cases the base is the same and requires slight adjustments.

Thanks to specialized tools, we managed to correct the color quality in SDR content to nearly perfection. In materials with lower dynamics, delta E errors dropped below 0.5, which can be considered an almost reference result. The image on television, YouTube, or classic Full HD looks really good after calibration. Well, but where couldn’t we improve the image so easily? Primarily, it concerns HDR quality content. While we managed to somewhat "tame" the white balance and eliminate pink hues in most scenes, unfortunately, we did not have full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of overly strong dimming or brightening of details that the calibration simply couldn't eliminate. And although the overall reception of the content is much better, it must be taken into account that the U7Q will always have something to say at the end "but."

Thanks to the white balance adjustment, the tendency of the C69KS to distort colors has been effectively reduced, leading to a very good final effect. After calibration, we won't see excessive warmth in SDR scenes or overly cool tones in HDR. However, it's worth noting the brightness characteristic. In SDR content, there are hardly any objections – the image looks very good, especially in older films, television programs, or materials from YouTube. It is much more difficult to evaluate the performance of the television in HDR. Analysis of the EOTF curve suggests correct behavior, but its practical variant shows certain limitations. The C69KS can overly brighten the smallest elements of the frame, while at other times it can dim the entire scene. Calibration has therefore brought clear benefits in terms of color reproduction, but certain limitations arising from the operation of local dimming and the way it is controlled by the C69KS cannot be avoided, as we also saw in the C6K test.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those that have limited source quality. The U7Q is equipped with a feature called “Smooth and Gradient Image,” but unfortunately… it works very poorly. In the “Low” option, the effects are practically unnoticeable, and other settings smooth out details but do not improve tonal transitions. The only plus is that the feature does not interfere with film grain, so it does not ruin the natural structure of the image.

Fortunately, content scaling performs quite well. The image is not overly sharpened, there is no artificial clarity – and although it is known that this is not the level of high-end televisions, the U7Q handles displaying really old content in a completely acceptable manner without any problem.

C69KS handles upscaling quite well. The tested 576p material looks surprisingly decent – a significant amount of detail is preserved, and the algorithm adds a subtle "rounding" effect to sharp edges, making the image appear more cohesive. However, the smoothing of tonal transitions is lacking. The television practically cannot improve them, leaving the image in a somewhat raw state. With older materials, this can be simply exhausting, as the lack of additional processing highlights all imperfections.

U7Q is truly a fast television, similar to its more powerful version "PRO". At a resolution of 4K, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it’s worth appreciating – this is a rare feature in this price segment. Right from the start, it’s clear that U7Q was created with dynamic content in mind, such as games or sports. In films, we are not left "out in the cold" either – U7Q offers the "Ultra Motion Smoothness" feature, where using two sliders you can adjust whether you want a smoother, theatrical image, or something closer to a cinematic style with a visible frame. It’s good that, like with most manufacturers, we have a choice here and can adjust it to our own preferences.

C69KS offers a simplified motion improvement panel in movies, allowing you to adjust the intensity of the effect using a slider. This makes it easy to match the smoothness to your own preferences. The possibility of using higher refresh rates is also a plus – even though the panel operates natively at 4K at 60 Hz, lowering the resolution to 1440p allows you to enable 120 and 144 Hz modes, both on consoles and PC. This sounds like great news, but in practice, the image at these settings suffers from significant motion blur. The effect is noticeable enough that the overall experience feels simply mediocre and loses its appeal in everyday use.

The Hisense U7Q is a TV designed for gamers – and you can see that right away based on its gaming capabilities. It has practically everything you could wish for: variable refresh rate (VRR) – check, automatic game mode (ALLM) – also check, and high refresh rates of up to 240 Hz in Full HD, as well as support for various resolutions, not just 4K. It's truly a great set of features that makes the U7Q excel in both fast-paced shooters on consoles and more demanding titles on PC. Of course – like in most Hisense models – it lacks a proper implementation of the HGiG function. That's a shame because HGiG allows you to adjust the brightness of the console to the specific TV, which in practice makes displaying HDR games according to the creators' intentions much easier. Without this, you simply have to reckon with certain limitations in the final HDR image in games.

If we overlook the smearing and lack of native 4K at 120 Hz, the C69KS impresses with how well it performs during gaming. We get everything you can expect from a gaming television: variable refresh rate (VRR), automatic switching to game mode (ALLM), Dolby Vision Gaming mode, and a reasonably functioning HGiG. The TV can also operate at 120 and even 144 Hz at lower resolutions, allowing for smoother gameplay on console or PC. Additionally, there is a clear Game Bar that lets you quickly glance at key settings during gaming. As a result — despite a few limitations — the C69KS can be a truly successful screen for gamers.