Haier M95E vs TCL C6KS / C69KS / Q6CS

If there is one category in which the Haier M95E undoubtedly shines, it is the HDR effect, driven by the raw power of the backlighting. This TV cannot be denied that it is a truly bright device. Both in most movie scenes and during our synthetic measurements, the panel easily achieved and often even exceeded the threshold of 1200-1500 nits. This directly translates to the viewing experience – the image has a striking impact and truly allows you to feel the magic of materials recorded in this format. However, one must be aware of a certain compromise. When particularly demanding scenes filled with small, yet intense bright spots appear on the screen, the M95E does not lose its punch nor dims, but it pays a different price for it. A very strong and noticeably distracting halo effect is generated around these bright elements. It is evident here that the algorithms controlling the dimming have been programmed to prioritize brightness and visibility of the smallest details, even if this comes at the cost of flawless black levels. We are not entirely convinced that this is the healthiest approach; however, it must be acknowledged that the overall capabilities of the M95E in this regard are quite substantial. A significant advantage is the fact that we are dealing with a Mini LED QLED construction. The use of a quantum dot layer brings tangible benefits in the form of wide color gamut coverage, which in our tests reached almost 96% of the DCI-P3 color space. This guarantees that the television has full predispositions to display vibrant and appropriately saturated colors.

And how does the issue of HDR look? Here the C6KS performs quite well and – as is becoming a recurring theme in this review – identically to the C6K model. The maximum brightness generated by this television is around 600 nits. In bright scenes, this translates to a really solid, cinematic effect, and generally, the video materials look good here. However, one must remember the specifics of the dimming algorithm in this model. When very small, bright points (e.g., stars) appear against a dark background, the television can dim them quite significantly. The goal is simple: to eliminate blooming and maintain the best possible black levels. It’s a reasonable compromise. Most viewers will definitely appreciate deep, “true black” more than additional micro-details that could cause grayness on the screen. Such is the nature of local dimming technology in this price range, and one must be aware of it. It’s also worth noting that the TCL C69KS (C6KS) has an additional PFS coating, which is marketed under the tagline of QLED technology. Thanks to this, the colors are saturated and vibrant – our measurements showed that the coverage of a wide color gamut reaches 92% here.

We evaluate every television primarily based on its default cinema mode – in this case "Film" – which theoretically should be the "best" and most accurate right out of the box. Unfortunately, with the Haier M95E, the word "best" is absolutely not synonymous with the word "good." Even during SDR viewing, the picture revealed obvious issues: white balance skewed too much towards red, and excessive, unnatural color saturation led to visible color deviations. Worse still, the M95E also has trouble managing brightness (gamma curve), excessively darkening the entire scene. Such behavior is hard to commend, as it directly causes details in the shadows to blend into a black blob, which are irretrievably lost.

However, the real disaster struck after switching to HDR material while still remaining in "Film" mode. It's hard to guess who came up with such a fantastic idea – or perhaps it was simply a complete oversight of this stage by Haier's engineers – but the image, instead of cinema fidelity, began to resemble the bright "Dynamic" mode. The white balance exposed huge issues with the blue color, which in turn resulted in unnatural sharpening and artificial oversaturation of the entire scene. As if that weren't enough, the EOTF curve characteristics ruthlessly revealed that the television also has fundamental problems with local dimming management in this setting. We haven't calibrated many Haiers in our career, but we know for sure now that the M95E definitely needs it.

Unlike the more expensive C6K model, the tested C6KS does not have an option labeled Filmmaker Mode in the menu. Is this a reason to cry? Absolutely not. Our tests have shown that in practice, in terms of color reproduction, the absence of this specific label makes virtually no difference. The best available Film/Cinema mode here offers nearly identical picture characteristics to the aforementioned Filmmaker mode in the more expensive model. So we get a very similar image, just under a different name. So if you were wondering whether paying extra for the C6K gives you better colors – the answer is: no, in both cases the base is the same and requires slight adjustments.

The calibration process left us with extremely mixed feelings. On one hand, we noted significant success in the area of colorimetry. Utilizing the options available in the menu, we managed to tame the white balance and bring it down to an acceptable level. As a result, SDR content was finally freed from the annoying red dominance, and the HDR image no longer resembled a vibrant, store demonstration mode. The entire color palette and its saturation were also clearly corrected – perhaps not perfectly, but to the extent that the software allowed, and the difference was visible to the naked eye.

Unfortunately, this is where our list of corrections basically ends, as M95E simply did not allow for more. As we indicated earlier, most settings related to image brightness do not respond to our commands at all. This means we were unable to control its fundamental characteristics in any way – neither the gamma curve nor the EOTF. In practice, the television in SDR content still tends to darken details, which was confirmed by the inflated gamma, merging details in the shadows. On the other hand, the EOTF curve in HDR mode still mercilessly exposed all the previously mentioned issues with chaotic local dimming zone management. And while the calibration process itself yielded quite a lot, removing most of the color issues, ultimately we had to capitulate.

Thanks to the white balance adjustment, the tendency of the C69KS to distort colors has been effectively reduced, leading to a very good final effect. After calibration, we won't see excessive warmth in SDR scenes or overly cool tones in HDR. However, it's worth noting the brightness characteristic. In SDR content, there are hardly any objections – the image looks very good, especially in older films, television programs, or materials from YouTube. It is much more difficult to evaluate the performance of the television in HDR. Analysis of the EOTF curve suggests correct behavior, but its practical variant shows certain limitations. The C69KS can overly brighten the smallest elements of the frame, while at other times it can dim the entire scene. Calibration has therefore brought clear benefits in terms of color reproduction, but certain limitations arising from the operation of local dimming and the way it is controlled by the C69KS cannot be avoided, as we also saw in the C6K test.

Well, what happens with those color transitions when lower quality material full of compression artifacts comes on screen? Unfortunately, we have some bad news for you. Although we can find an option in the menu responsible for smoothing tonal transitions in older content, we definitely DO NOT RECOMMEND using it. Its activation causes a barrage of additional, ugly artifacts, noticeably blurring the entire image, and the funniest part – it often doesn’t even remove those unwanted “stairs” it was supposed to fight against. This feature might as well not exist at all.

We can write many more positive things about the overall upscaling, which is the process of raising lower resolutions to the native 4K matrix. The image after upscaling looks really good – it's neither overly jagged nor artificially smoothed. In this particular matter, the M95E simply delivers.

C69KS handles upscaling quite well. The tested 576p material looks surprisingly decent – a significant amount of detail is preserved, and the algorithm adds a subtle "rounding" effect to sharp edges, making the image appear more cohesive. However, the smoothing of tonal transitions is lacking. The television practically cannot improve them, leaving the image in a somewhat raw state. With older materials, this can be simply exhausting, as the lack of additional processing highlights all imperfections.

When it comes to motion fluidity and ghosting, our feelings are quite mixed because the M95E is a paradoxical television. Let’s start with the absolute delights: the heart of the device is a 144Hz panel, but what truly impresses is its performance with 120Hz content, which is crucial for sports and console gaming. We must state with full responsibility that Haier has equipped the television with one of the best VA panels currently available on the market when it comes to minimizing ghosting. It is rare to encounter an LCD panel that offers such clean, sharp, and ghost-free motion. In this respect, the M95E is simply phenomenal.

And this is exactly why the unpleasant surprise waiting for us on the software side is so painful. It turns out that this fantastic hardware potential is completely untapped, as the television practically offers no functioning options for improving fluidity. The smoothing systems, which should assist with lower frame rate content, can indeed be found in the Menu but essentially do not respond to our settings. The conclusion is brutally simple: if you intend to watch high fluidity material, you must be sure that the source is transmitting it natively at 120. In every other case, you must resign yourself to a rather raw, choppy image because the M95E will not help smooth it out in any way.

C69KS offers a simplified motion improvement panel in movies, allowing you to adjust the intensity of the effect using a slider. This makes it easy to match the smoothness to your own preferences. The possibility of using higher refresh rates is also a plus – even though the panel operates natively at 4K at 60 Hz, lowering the resolution to 1440p allows you to enable 120 and 144 Hz modes, both on consoles and PC. This sounds like great news, but in practice, the image at these settings suffers from significant motion blur. The effect is noticeable enough that the overall experience feels simply mediocre and loses its appeal in everyday use.

When it comes to features for gamers, the Haier M95E presents some really strong arguments. First of all, it is fully ready for the new generation of consoles and powerful PCs. It is equipped with two full-fledged HDMI 2.1 ports, which handle 4K signals at 120Hz effortlessly and even allow for gaming at 144Hz. This is a foundation that guarantees us full utilization of the potential of our equipment. Moreover, the key technologies work flawlessly here. The television accurately detects the console and automatically switches to low latency mode (ALLM), so we don’t have to dig into the settings. The frame synchronization (VRR) also works smoothly, eliminating the annoying tearing of the image when the game's fluidity slightly drops. Considering the remarkably low motion blur of the panel, which we have already mentioned, the M95E creates a truly comfortable and responsive gaming environment. Of course, this is not a perfect package. A dedicated "Game Bar," which would be a handy menu for gamers, would be a nice addition, but in essence, it is just a nice extra. A more serious shortcoming is the lack of support for the HGiG standard, which complicates the ideal HDR configuration on the console and can lead to overexposures. Despite these shortcomings, the basic "gaming package" offered by the M95E is really solid and fully functional.

If we overlook the smearing and lack of native 4K at 120 Hz, the C69KS impresses with how well it performs during gaming. We get everything you can expect from a gaming television: variable refresh rate (VRR), automatic switching to game mode (ALLM), Dolby Vision Gaming mode, and a reasonably functioning HGiG. The TV can also operate at 120 and even 144 Hz at lower resolutions, allowing for smoother gameplay on console or PC. Additionally, there is a clear Game Bar that lets you quickly glance at key settings during gaming. As a result — despite a few limitations — the C69KS can be a truly successful screen for gamers.