Katarzyna Petru
Sony is clearly changing the rules of the game and is starting to earn solid revenue from it. The company, which for years kept its biggest hits exclusively on PlayStation consoles, is increasingly opening up to other platforms. The result? PlayStation games available on PC and Xbox are now generating billion-dollar revenues. The latest financial data shows that this strategy is not only working but is becoming one of the pillars of Sony's business. This is a clear signal that the era of hard exclusives is slowly coming to an end.
Sony is increasingly focusing on other platforms
Sony is clearly benefiting from a change in approach to exclusive games. Thanks to a more flexible strategy that involves releasing selected titles on PC and Xbox as well, the company is seeing rising revenues from games available outside the PlayStation ecosystem. This is confirmed by the latest financial results, in which the "Other Software" category, encompassing games sold outside the PlayStation Store, brought in a total of $2.37 billion in revenue. Sony is gaining by extending the life of its games and making them available on other platforms after some time following their release on PS5. The strategy of having a presence outside of its own console is clearly beginning to pay off. This change is also benefiting players and developers. PC and Xbox users gain access to highly rated Sony productions, while developers can better utilize cross-platform features, especially in online games.
A good example could be the game from the God of War series, which has achieved significant sales success on PC platforms.
Sony is gaining by extending the life of its games and making them available on other platforms some time after their release on PS5. The strategy of being present outside its own console is evidently starting to pay off. Players and developers are also benefiting from this change. PC and Xbox users are gaining access to critically acclaimed Sony productions, and developers can better utilize cross-platform features, especially in online games. It's a win-win situation, although it is still unclear how broadly Sony will open its portfolio in the coming years, especially with the impending arrival of the next generation of consoles.
Source: Gamingbolt
