TCL C655 / C69B 98' vs Hisense U7Q

The quality of HDR effect on the TCL C655 / C69B looks quite promising. The average value in the test charts is around 450 nits, which already allows for a hint of the brilliance of light effects and better image dynamics. However, as previously mentioned, this effect can be somewhat subdued by slight differences in bright and dark colours, resulting from the lack of local dimming technology. Nevertheless, the DCI-P3 colour gamut coverage of 94% deserves high praise, and this is made possible by the use of a quantum dot (QLED) panel. As a result, colours are vibrant and well-rendered when watching HDR content.

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good effect regarding brightness and overall HDR quality. Unfortunately – here we have to disappoint you a bit.

The U7Q is a sufficiently bright television – under the best conditions, it can achieve around 800 nits, which indeed impresses on some scenes, especially in scenes like those from the film The Meg. Bright areas can shine, and the HDR effect is noticeable. The problem arises when there are very small, bright elements on a dark background – for example, in Sicario 2 or in the second scene from the film Life of Pi. In such moments, the dimming algorithms work too aggressively. Yes, the blacks look great then, but the brightest points can almost completely disappear, causing the HDR effect to vanish and the details to be barely visible. It's just the nature of this technology in this price segment.

As a consolation, it's worth mentioning that the U7Q is marketed as QLED (in practice, a PFS layer is used, which works very similarly), and it is indeed capable of displaying a wide colour palette – a DCI-P3 coverage of around 94% is a very good result for this class.

The TCL C655 / C69B television offers a film mode that has been tested for colour reproduction quality. Although this mode is called film mode, unfortunately, it has many errors that the director would certainly not want to see when recording their work. Starting with image analysis, it's worth examining the white balance – both in HD and 4K HDR content, the white balance has significant errors. In both cases, the red colour dominates, making the colours too warm, and the overall image takes on a pink or yellow tint. The Colour Checker test confirms these errors – the colour samples stray into incorrect shades, affecting the overall colour fidelity. A minor issue is the brightness characteristics. However, this too is not without flaws. The gamma graph shows a strong spike at the beginning, which can cause the image to be excessively brightened, and the EOTF curve responsible for brightness in 4K HDR materials also has significant variations – it is evident how the television tries to maintain the appropriate brightness, but it does not always manage to do so effectively.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This is the mode that is supposed to provide the most "filmic" and creator-intended experience – right out of the box. Unfortunately… even this professionally sounding name does not guarantee a perfect picture.

In our unit, the problem lay in the incorrectly set white balance. Both in HD and 4K content, the picture had too much blue and red, which caused the screen to take on a slightly rosy tint. It didn't look terrible, but it was noticeable – especially in bright scenes and white backgrounds. This alone could perhaps be forgiven, but the biggest problem is managing brightness in HDR content. The EOTF curve from measurements confirms what we saw earlier during scene tests: the television can overly darken the smallest bright elements, causing them to nearly disappear, or on the contrary – excessively brighten the brightest ones, which affects the naturalness of the picture.

After calibrating the television's movie mode TCL C655 / C69B , the white balance has been adjusted, and the colours are displayed as they should be – which is confirmed only by slight deviations in the Colour Checker test. The gamma is really correct, which means the television shouldn't have problems with brightness in low-resolution materials. Unfortunately, a similar EOTF characteristic is still visible, which is a natural phenomenon in televisions that do not have local dimming – they simply struggle to "shine" stronger in a given section of the screen. Despite this design limitation, which cannot be bypassed, we recommend adjustment in the settings, as the overall coloration looks really very good.

Thanks to specialised tools, we managed to correct the colour quality in SDR content to nearly perfection. In materials with lower dynamic range, the delta E errors dropped below 0.5, which can be regarded as an almost reference result. The picture on television, YouTube, or classic Full HD looks really very good after calibration. Alright – but where did we not manage to improve the image so easily? Primarily, it concerns HDR quality content. Although we managed to somewhat 'tame' the white balance and eliminate pink tints in most scenes, unfortunately, we no longer had full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of excessive dimming or brightening of details that calibration simply could not eliminate. And although the overall reception of the content is significantly better, one must reckon that the U7Q will always have something to say at the end with an 'but'.

The TCL C655 / C69B television handles tonal transitions in lower quality materials well. The "Gradual Smoothing" function, at its lowest setting, effectively eliminates visible banding, but at the same time causes a loss of detail, for example, in the texture of objects. The advantage is that it does not interfere with film grain, allowing the image to maintain a natural appearance.

In terms of digital processing, the television adds a considerable amount of artificial sharpness, which may appeal to those who prefer a crisp image. For those who favour a more subtle representation of details, this could be a downside. Another drawback is the rather aggressive overscan – the image gets cropped, leading to the loss of portions at the edges and limiting the field of view.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those with limited source quality. The U7Q is equipped with a feature called "Smooth and Gradient Image," but unfortunately... it works very poorly. In the "Low" option, the effects are practically unnoticeable, and other settings smooth details but do not improve tonal transitions. The only positive aspect is that the feature does not interfere with film grain, so it does not ruin the natural structure of the image.

Fortunately, upscaling content performs quite well. The image is not excessively sharpened, and there is no artificial clarity – and although it is known that this is not the level of high-end televisions, the U7Q handles displaying really old content in a completely acceptable manner without any issues.

Unlike smaller versions, the 98” model stands out with significantly better motion fluidity. Instead of the standard 60 Hz, this colossal screen is equipped with a full-fledged 144 Hz matrix, which opens up entirely new possibilities – both for gamers and movie lovers. Thanks to the full motion smoother, the television provides incredible image fluidity, eliminating motion blur and enhancing the viewing comfort of dynamic scenes. It is worth noting that this technology works across the full refresh range, meaning that there is no need to compromise between fluidity and quality. Additionally, the "Flicker Reduction" function allows you to adjust the fluidity to your own preferences – you can opt for a more cinematic effect with visible frames or an extremely smooth image.

U7Q is indeed a very fast television, just like its more powerful version "PRO". At a resolution of 4K, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD, you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it is worth appreciating – it is a rarely seen feature in this price segment. Right from the start, it is clear that the U7Q has been designed with dynamic content in mind, such as games or sport. In films, we are not left "out in the cold" either – the U7Q offers an "Ultra Motion Smoothness" feature, where using two sliders you can adjust whether you prefer a smoother, theatrical image or something closer to a cinematic style with a visible film frame. It is good that, as with most manufacturers, we have a choice here as well and can adjust it to our own preferences.

The 98-inch TCL C655 / C69B is excellently equipped for gamers. Full HDMI 2.1 ports and a 144 Hz panel allow for gaming in 4K at 120 Hz, providing fluidity and responsiveness that will impress even the most demanding.

The television supports Variable Refresh Rate (VRR), eliminating screen tearing, while the Automatic Low Latency Mode (ALLM) ensures that the game starts immediately without the need for manually switching settings. There is also support for Dolby Vision and HGiG, making the image quality in games even better – details are sharp, colours are natural, and contrast is perfectly balanced.

Additionally, the television offers a dedicated gaming panel that allows for quick adjustment of picture settings without the need to exit the game. It is a device that meets virtually all the requirements of a modern gamer.

The Hisense U7Q is a television designed with gamers in mind – and this is immediately evident from its gaming capabilities. It has practically everything you could wish for: variable refresh rate (VRR) – check, automatic game mode (ALLM) – check, and on top of that, high refresh rates of up to 240 Hz in Full HD and support for various resolutions, not just 4K. This is truly a great set of features that makes the U7Q perform well both in fast-paced first-person shooters on consoles and in more demanding titles on PC. Of course – as with most Hisense models – there is a lack of proper implementation of the HGiG feature. It's a shame because HGiG allows console brightness to be matched to a specific television, which in practice makes displaying HDR games according to the creators' intent much easier. Without this, you simply have to reckon with certain limitations in the final HDR image in games.