Samsung S85D vs Philips OLED770

Brightness is a key parameter in televisions, and the S85D Samsung model offers levels comparable to other OLEDs from a few years ago. Although it does not impress in this regard, its enormous advantage is the very competitive price. A peak brightness of 600 nits ensures good image quality in HDR conditions, giving users a taste of cinematic experiences in the comfort of their home. However, as with many budget OLED models, the biggest issue is very bright, full-screen scenes – in such moments, like the final scene from the film “The Meg,” the television can lose even half of its brightness, which is noticeable compared to more expensive OLED models. Despite this, the television offers impressive coverage of the DCI-P3 colour palette at 99%, allowing for vibrant and accurate colours to be displayed.

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would be difficult to expect that, as it is the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows enjoyment of HDR effects in scenes where light appears sporadically – for example, in the flash of headlights or a starry sky. In such moments, the image can truly be stunning. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits luminance in those situations, causing the entire image to noticeably dim. This was best observed in a scene from the film The Meg, where the sun comes out behind an oil rig – the brightness then dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasant to the eye, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has a trump card – the coverage of the DCI-P3 colour gamut is as high as 99%, so colours in films and games are vivid and very close to what the creator intended to convey.

The Filmmaker mode on the Samsung S85D does offer quite good factory settings, but it is not free from errors, particularly evident in colour reproduction. The white balance chart for HD and HDR content shows clear issues – both red and blue colours are significantly weakened, leading to a dominance of green. The result is an unnatural yellowish hue that can affect the perception of realistic scenes. The Color Checker test clearly shows that the colour samples deviate from expected values – for HD material, the colours can be overly saturated, with a noticeable shift towards green, which is also evident in the white balance chart. Conversely, for 4K HDR content, the colours appear too dull, lacking depth, making the image less appealing and natural. This effect is particularly noticeable in delicate scenes where colour precision plays a key role, which can be disappointing for discerning viewers who expect faithful reproduction of details and colour intensity.

As for brightness, the gamma chart for HD content looks quite good; however, there is a noticeable jump at the end, exceeding a value of 2.4. While this is not a major issue in most scenes, in more demanding sequences it may affect the clarity of bright details. For 4K content, the EOTF curve, responsible for delivering brightness, turns out to be problematic. The initial part of the chart shows a small jump. This phenomenon can result in excessive boosting of brightness in the brightest areas of the image, leading to loss of detail in very bright scenes.

Although Samsung S85D offers quite decent factory settings, especially in Filmmaker mode, it is worth considering manual adjustment of settings to improve some imperfections, particularly in colour reproduction.

The first measurements already show that the factory settings of the Philips OLED770 have quite a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, resulting in a slightly yellowish tint to the image. In practice, the white is not snowy but leans towards warmer tones – which some may even appreciate, but from the perspective of accuracy, this is a deviation from the norm. The gamma, on the other hand, tends to the darker side – the average value is around 2.6 instead of the reference 2.4. In the midtones, the image appears subdued and more saturated, which may seem too "filmic," but detracts somewhat from naturalness. However, the most issues are evident in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what one should see. In everyday viewing, this means that sometimes colours may look less natural than we would like.

After calibration, the Filmmaker mode on the Samsung S85D truly impressed. The white balance, regardless of the type of content, has significantly improved, resulting in more natural colours. The Color Checker test shows that colour reproduction errors are now minimal and rarely exceed acceptable values, which indicates accurate colour rendering. The factory colour reproduction left much to be desired, but the situation has now significantly improved – the colours are natural, precise, and look as if they were rendered exactly according to the creators' intentions. This is a huge step forward compared to previous generations, where colours were often distorted or too intense.

The brightness characteristics also benefited from the calibration – it is now more vivid and precise. The gamma, although fairly good previously, has become even more stable, providing a deeper, more natural image. The EOTF curve has been aligned, allowing details in dark areas to be more visible and the contrast more balanced. With all these improvements, the television delivers an image close to reference quality, greatly enhancing the enjoyment of watching films and HDR content.

The Philips OLED770 from the outset signalled that it harboured significant potential, but in its factory settings, it was difficult to see this fully. The picture was often too warm, and some colours appeared to have lost their naturalness along the way. Calibration, however, revealed that it is a very responsive television – it reacted to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance could be set in both SDR and HDR to eliminate the yellowish tint and introduce a neutral, clear white. The gamma stabilised closer to perfection, allowing midtones to regain their naturalness, and shadows stopped being artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Films were watched with greater ease; the picture had cinematic depth, but without the feeling that something was exaggeratedly darkened. However, the most interesting aspect was the work on colours. Factory errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and grey didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is certainly a level lower than the threshold of human perception. In other words, after correction, the colours finally "clicked" into place. Looking at the screen, we had the impression that the television had begun to speak with its full voice. Like an instrument that has finally been well tuned.

Samsung S85D performs excellently in scaling images and smoothing tonal transitions. Like in other Samsung models, the television offers three noise reduction modes: off, standard, and high. Although it effectively improves gradations, it unfortunately also removes film grain, which many viewers desire to give the image a cinematic character. This grain often adds authenticity and a certain rawness to films, which is lost after smoothing. Removing the grain can make the image look too sterile and smooth, which detracts from the charm of the original film material. When it comes to scaling images, the Samsung S85D handles lower resolution content beautifully – the model in the picture and the branches in the background were displayed correctly, with no major issues with edge aliasing. The only noticeable drawback is the presence of overscan, which can sometimes cut off parts of the image, which may not please everyone.

The issue of the aforementioned colour banding can largely be mitigated thanks to the 'distortion reduction' feature, which is an algorithm for smoothing tonal transitions in Philips. It performs best at a low setting – effectively eliminating unwanted colour bands while not introducing strange artefacts or losing image detail. This is one of those features that is truly worth leaving switched on.

The situation is somewhat worse regarding upscaling. The image from a lower resolution can be too soft, while in some areas, characteristic 'jaggies' appear. The impression is that the algorithm is trying to reconcile two conflicting directions – smoothing and sharpening – and ultimately fails to find a happy medium. As a consolation, it can be added that the television has no issues with overscan, meaning it does not cut off the edges of the image, which sometimes occurs in other competing models.

As befits an OLED television, Samsung S85D offers excellent motion fluidity. Equipped with a 120 Hz panel and fast response time, the television provides very smooth playback of dynamic scenes without visible ghosting. For movie enthusiasts, there is a feature called "Image Clarity Settings," which allows adjusting the fluidity of the image to individual preferences on a 10-point scale. Motion blur reduction enhances the sharpness of rapidly moving objects, while motion smoothing smooths out movement, eliminating the "judder" effect. This way, every user can set the appropriate level of clarity that best suits their taste, from a more cinematic effect to sharper, smoother movements.

The issue of the matrix in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. That sounds like great news – after all, who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of ghosting or blurring, making it perfect for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here you can observe the phenomenon known as frame skipping. This means that the television cannot display all the frames – some are skipped, causing motion to lose smoothness, and double contours appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

Samsung S85D OLED is an excellent choice for gamers, thanks to its many modern features that facilitate and enhance gameplay. The television has four full-bandwidth HDMI 2.1 ports, allowing you to connect the latest consoles without worrying about image quality or frame rate limitations. This means support for 4K resolution at 120 Hz, which is ideal for modern titles. Additionally, the Samsung S85D has an ALLM (Auto Low Latency Mode) feature that automatically activates low latency mode when it detects a gaming device. This means you don’t have to manually switch settings – the television takes care of ensuring a fast response time, which is crucial in games where every second counts.

The VRR (Variable Refresh Rate) feature and G-Sync support are additional elements that make gameplay smoother. VRR adjusts the refresh rate to the number of frames generated by the console or computer, eliminating screen tearing and stuttering. This is particularly useful in dynamic games where the frame rate can fluctuate. Auto Motion Plus Game is a feature that Samsung has introduced with gamers in mind, and it is worth appreciating. With it, the image in games becomes smoother – 30 frames per second look like 45, and 60 Hz gains in fluidity, creating an effect close to 90 Hz. At the same time, there is no significant increase in input lag, which remains below 25 ms, making this feature stand out among others available on the market. Gamers can enjoy a smoother image without worrying about a decline in responsiveness.

Samsung has also ensured something extra – the television has a built-in Xbox Game Pass app, which means you can play in the cloud without needing to own a console. This is a great solution for those who want to enjoy gaming without investing in additional hardware. All you need is internet access, and you have a huge library of games at your fingertips. This makes Samsung S85D a fantastic choice for both casual gamers and those who are more advanced.

If someone is looking for a television for gaming, the Philips OLED770 is a contender that is hard to ignore. The mere fact that we have an OLED here provides an excellent starting point – perfect black and infinite contrast make evening sessions in atmospheric games look as if they were lifted straight from the cinema. On top of that, there is the Ambilight system, which consists of LEDs on the back of the television that extend the image onto the wall behind the screen. The effect is such that even playing FIFA can look like a small spectacle, and in horror games the atmosphere becomes truly thick. From a technical standpoint, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. One must only know that in this mode the input lag is slightly higher than standard, though still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool bar for gamers. It isn’t the most conveniently designed solution, but it allows you to check key parameters without leaving the game. Overall, this results in a television that, on one hand, has all the essential gaming features, and on the other, can add something unique – Ambilight. And it is this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming at home.