Philips PUS9010 (The One 2025) in the 75-inch version with an IPS panel is a television that clearly demonstrates the differences resulting from the panel used. Compared to the variant with a VA panel, it offers significantly better viewing angles, very good compatibility with consoles, and excellent text readability, but at the same time, it loses on black levels and maximum brightness. This model is best suited for everyday use, gaming, and in larger living rooms where not everyone is sitting perfectly facing the screen. The television performs very well in terms of responsiveness and features for gamers, offering 144 Hz, low input lag, and full support for variable refresh rate. An additional advantage is Ambilight, which, especially in the evening, can enhance the viewing experience and partially mask the weaker black levels of the IPS panel. After calibration, the picture appears coherent and natural, and the differences compared to the VA version in colour reproduction become difficult to detect. On the other hand, it must be clearly stated that those inclined towards cinematic viewing in complete darkness may be disappointed. The poor black levels, boosted brightness resulting from the quality of our unit, meant that this variant of the PUS9060 performs worse than the same model with a VA panel. Philips PUS9010 IPS is generally a sensible choice for users looking for a large, modern television for gaming, PC use, and everyday viewing, with very good viewing angles. However, if the priority is deep blacks and better picture quality, it is worth considering other variants or a higher class of equipment, as often for a small additional payment, you can get a television equipped with mini-LED technology.
The Sony Bravia 2 II is a television that performs best in simple, everyday use. And we suspect many people will choose it mainly because of Google TV. The system provides access to a huge number of apps and streaming services, and it also includes Chromecast, AirPlay and convenient voice search. The set itself may not run as quickly as more expensive Sony models, but in terms of features there is little to complain about. Importantly, for ordinary viewing the picture quality is quite decent. The Bravia 2 II handles SDR material particularly well, meaning regular TV, YouTube and much of older films and series. The factory Cinema mode is already fairly well tuned, colours look natural and, without much fiddling with the settings, you can simply start watching. And in our view this is where the Bravia 2 II shows its best side, as a simple Smart TV for everyday use rather than a television that aims to impress with the panel's capabilities.
However, you should remember that the word "Bravia" on the casing does not automatically mean excellent picture quality. The Bravia 2 II uses an IPS panel with very low contrast, and that is its biggest problem. During the day this is not such a big issue, but switch the lights off in the evening and the blacks start to look more like dark grey. Of course, in return you get good viewing angles, so if the TV sits in a large living room and is watched by several people from different positions, IPS has its advantage. But that comes at the cost of weak blacks. This is also not a television made with HDR impact or more demanding gamers in mind. About 300 nits of brightness and a narrow colour gamut mean HDR material does not show much more than what we see in SDR. The 60 Hz panel and the lack of broader gaming features also clearly show that gaming is not a priority for this model.
And it wouldn't really be a big problem, because we expected exactly that from an entry-level Sony model. However, the biggest issue for the Bravia 2 II is its price. For similar money you can easily find competing TVs, especially from Korean and Chinese brands, that already offer much more, from 120 Hz panels to Mini-LED backlighting with local dimming. So the Bravia 2 II is not a bad television in itself. It's simply too expensive for what it offers. If its price were noticeably lower, as a simple TV for everyday viewing it would make much more sense.