Philips PUS8079 vs Philips OLED770

The maximum brightness in content with a wide tonal range at a level of 202 nits is extremely low and, in practice, does not allow for watching films and series on streaming platforms in the highest quality. It is worth mentioning that in this case, the use of the HDR format equipped with dynamic metadata will not help either. Why won't it help? Because the only such format implemented in the television is HDR10+, which is extremely unpopular, and films recorded in this format are scarce. It is also worth noting that PUS8079 utilises WLED backlighting, which unfortunately is not the best solution, resulting in a coverage of the wide DCI-P3 colour gamut of only 80%. The result of this situation is significantly less intense colours in HDR content.

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would be difficult to expect that, as it is the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows enjoyment of HDR effects in scenes where light appears sporadically – for example, in the flash of headlights or a starry sky. In such moments, the image can truly be stunning. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits luminance in those situations, causing the entire image to noticeably dim. This was best observed in a scene from the film The Meg, where the sun comes out behind an oil rig – the brightness then dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasant to the eye, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has a trump card – the coverage of the DCI-P3 colour gamut is as high as 99%, so colours in films and games are vivid and very close to what the creator intended to convey.

The best factory mode in terms of colour reproduction and fidelity to the director's vision was "Film". Admittedly, it was the best among the pre-defined modes, although it had significant discrepancies between what the film's author wanted to convey and what the tested television displayed. Both in SDR and HDR materials (though to a lesser extent in the latter), the white balance, which is the most fundamental element responsible for image purity, turned out to be somewhat of a repeat of the vivid mode, with the blue tint known from displays on shop shelves. Moving directly to SDR materials and what is responsible for contrast, namely gamma, we see that it is significantly reduced. This leads to cutting down on an already limited contrast range and brightening the entire image. In the EOTF curve, which is responsible for the increase in brightness pace in HDR materials, we observe a sharp drop below the reference line, which, given the limited light output of the television, had a significant impact on the perception of these contents, which were even darker. We will not separate the assessments of the colours themselves, as in both cases they achieved astronomical deltaE values, being simply completely different from what they should be.

The first measurements already show that the factory settings of the Philips OLED770 have quite a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, resulting in a slightly yellowish tint to the image. In practice, the white is not snowy but leans towards warmer tones – which some may even appreciate, but from the perspective of accuracy, this is a deviation from the norm. The gamma, on the other hand, tends to the darker side – the average value is around 2.6 instead of the reference 2.4. In the midtones, the image appears subdued and more saturated, which may seem too "filmic," but detracts somewhat from naturalness. However, the most issues are evident in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what one should see. In everyday viewing, this means that sometimes colours may look less natural than we would like.

Fortunately, Philips implements advanced image correction tools in all its televisions. SDR materials benefited the most here, and the enormous deltaE errors were significantly corrected, both white balance and gamma underwent considerable reshaping. Although one cannot speak of a reference image here, it is definitely better, and films or series can be watched without causing headaches, and above all, eye strain. Naturally, HDR materials, due to the very low luminance of the television, could not be corrected to the same extent as those with a standard colour palette; however, the EOTF curve and white balance were roughly straightened out. Unfortunately, that was all we managed to squeeze out of our unit, although it should be noted that each unit is different and has completely different errors, smaller or larger.

The Philips OLED770 from the outset signalled that it harboured significant potential, but in its factory settings, it was difficult to see this fully. The picture was often too warm, and some colours appeared to have lost their naturalness along the way. Calibration, however, revealed that it is a very responsive television – it reacted to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance could be set in both SDR and HDR to eliminate the yellowish tint and introduce a neutral, clear white. The gamma stabilised closer to perfection, allowing midtones to regain their naturalness, and shadows stopped being artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Films were watched with greater ease; the picture had cinematic depth, but without the feeling that something was exaggeratedly darkened. However, the most interesting aspect was the work on colours. Factory errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and grey didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is certainly a level lower than the threshold of human perception. In other words, after correction, the colours finally "clicked" into place. Looking at the screen, we had the impression that the television had begun to speak with its full voice. Like an instrument that has finally been well tuned.

We will return once more to the issue of tonal transitions but in the context of the overall improvement of image quality. As we can observe in the photograph on the left side, the enhancement function for gradation works brilliantly. Moreover, it offers several settings, and each of them, even the lowest one, provides beneficial effects, and what’s more, it does not soften the effect of film grain. We will reiterate that this function is the greatest advantage of the tested television.

Next, we will take a look at image scaling. Here, the tested television performed worse. We can primarily notice severely jagged fine details and a characteristic white halo around the figures. One must not forget about the considerable artificial sharpening of the image.

The issue of the aforementioned colour banding can largely be mitigated thanks to the 'distortion reduction' feature, which is an algorithm for smoothing tonal transitions in Philips. It performs best at a low setting – effectively eliminating unwanted colour bands while not introducing strange artefacts or losing image detail. This is one of those features that is truly worth leaving switched on.

The situation is somewhat worse regarding upscaling. The image from a lower resolution can be too soft, while in some areas, characteristic 'jaggies' appear. The impression is that the algorithm is trying to reconcile two conflicting directions – smoothing and sharpening – and ultimately fails to find a happy medium. As a consolation, it can be added that the television has no issues with overscan, meaning it does not cut off the edges of the image, which sometimes occurs in other competing models.

This paragraph, unlike the others, will be extremely short. The reason for this state of affairs is the lack of implementation of even the most basic motion smoothing function, which was to be expected, considering the price of the device. We also note that we are dealing with a VA panel, which in itself will not have the best sharpness under the sun. This type of panel is primarily associated with high contrast, which goes hand in hand with quite slow response times, as we can clearly read from the matrix analysis results. As you can see, from the photos taken in quick motion, the image is typically blurred for this type of panel. Although it will not be the ideal option, it can conditionally be used for watching sports, keeping in mind the less than optimal sharpness in motion. It is worth mentioning that movies will be characterised by judder, as the television does not have any, even the simplest, motion smoother.

The issue of the matrix in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. That sounds like great news – after all, who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of ghosting or blurring, making it perfect for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here you can observe the phenomenon known as frame skipping. This means that the television cannot display all the frames – some are skipped, causing motion to lose smoothness, and double contours appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

Philips PUS8079 offers only the most basic support for gaming in the form of ALLM, VRR, and a Game Bar. The most important information is that thanks to the implementation of the feature responsible for dynamic frequency changing, the picture is actually quite smooth for this price range and does not suffer from tearing.

A slightly greater nod towards gamers is the introduction of the Game Bar, allowing for real-time editing of settings. This means we won't have to exit the game to make any changes to the picture. Importantly, it has not been stripped of options known from higher models. Thus, we will find features such as shadow enhancement for better visibility in dark areas and a colour filter for players with visual impairments.

If someone is looking for a television for gaming, the Philips OLED770 is a contender that is hard to ignore. The mere fact that we have an OLED here provides an excellent starting point – perfect black and infinite contrast make evening sessions in atmospheric games look as if they were lifted straight from the cinema. On top of that, there is the Ambilight system, which consists of LEDs on the back of the television that extend the image onto the wall behind the screen. The effect is such that even playing FIFA can look like a small spectacle, and in horror games the atmosphere becomes truly thick. From a technical standpoint, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. One must only know that in this mode the input lag is slightly higher than standard, though still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool bar for gamers. It isn’t the most conveniently designed solution, but it allows you to check key parameters without leaving the game. Overall, this results in a television that, on one hand, has all the essential gaming features, and on the other, can add something unique – Ambilight. And it is this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming at home.