Philips PML8709 vs Philips OLED770

Looking at the results of the contrast, we expected that the algorithms responsible for the operation of zones in the Philips PML8709 would be at least decent. However, what we encountered during testing is difficult to explain. The average brightness we managed to achieve was only 350 nits, which is definitely too little to fully enjoy the effects of HDR. In practice, the television barely stands out against the backdrop of an average SDR. The situation becomes even more surprising for test scenes, such as the second one from the film Life of Pi or Sicario 2. Small light elements reach only 120 nits there, making them practically imperceptible. Such a level of brightness is completely at odds with contemporary HDR standards and significantly diminishes the experience of watching high-quality content. The only bright spot in this category is the very good coverage of wide colour gamuts – DCI-P3 at 97% and BT.2020 at 83%. This means that the colours are saturated and well-reproduced, which may improve the overall experience of watching HDR materials, if only a little. However, the lack of adequate brightness means that even this cannot save the Philips PML8709 in this category.

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would be difficult to expect that, as it is the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows enjoyment of HDR effects in scenes where light appears sporadically – for example, in the flash of headlights or a starry sky. In such moments, the image can truly be stunning. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits luminance in those situations, causing the entire image to noticeably dim. This was best observed in a scene from the film The Meg, where the sun comes out behind an oil rig – the brightness then dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasant to the eye, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has a trump card – the coverage of the DCI-P3 colour gamut is as high as 99%, so colours in films and games are vivid and very close to what the creator intended to convey.

Although theoretically the Filmmaker mode on the Philips PML8709 should provide natural colour reproduction, in reality it resembles store mode more closely. In the white balance, both for HD and 4K content, there is a clear dominance of the blue colour. This causes the image to appear washed out and cold, which is particularly noticeable in the comparative photo below.

The brightness characteristics also leave much to be desired. Both the gamma and EOTF curve show excessive screen brightening. As a result, there is a loss of detail in both the brighter and darker areas of the image, which further diminishes its credibility and naturalness. Bright elements appear unnaturally flat and lacking in variety.

These significant issues in white balance and brightness characteristics lead to noticeable errors in colour reproduction, which can be easily seen in films as well as in the Colour Checker test. The colours are inaccurate, impacting the overall image quality and visual experience. The factory settings require significant improvement in order to fully enjoy the potential of this television.

The first measurements already show that the factory settings of the Philips OLED770 have quite a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, resulting in a slightly yellowish tint to the image. In practice, the white is not snowy but leans towards warmer tones – which some may even appreciate, but from the perspective of accuracy, this is a deviation from the norm. The gamma, on the other hand, tends to the darker side – the average value is around 2.6 instead of the reference 2.4. In the midtones, the image appears subdued and more saturated, which may seem too "filmic," but detracts somewhat from naturalness. However, the most issues are evident in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what one should see. In everyday viewing, this means that sometimes colours may look less natural than we would like.

Philips offers advanced image calibration tools in its televisions, which we decided to fully utilise. The results? Although we managed to improve many aspects, it was not without difficulties. White balance was one of the biggest challenges – despite our efforts, this can be described as a fight against windmills. We managed to correct it significantly, resulting in the image now looking much better than in the factory settings, but it is still far from perfect. Particularly in some scenes, a subtle dominance of blue is visible, although not as intense as before. We achieved a substantial improvement in brightness characteristics – gamma now appears much more stable. The EOTF curve initially looks correct, however, when analysing film content, it is evident that the television struggles to maintain the appropriate characteristics. The algorithms are "battling," trying to adjust brightness, which may stem from the limited number of dimming zones that do not always cope with more complex scenes. Overall, the image after calibration looks much more pleasing to the eye – colours are more natural, and errors in colour reproduction have been minimised. Although it is still not perfect, the Philips PML8709 now performs significantly better than in the factory settings.

The Philips OLED770 from the outset signalled that it harboured significant potential, but in its factory settings, it was difficult to see this fully. The picture was often too warm, and some colours appeared to have lost their naturalness along the way. Calibration, however, revealed that it is a very responsive television – it reacted to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance could be set in both SDR and HDR to eliminate the yellowish tint and introduce a neutral, clear white. The gamma stabilised closer to perfection, allowing midtones to regain their naturalness, and shadows stopped being artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Films were watched with greater ease; the picture had cinematic depth, but without the feeling that something was exaggeratedly darkened. However, the most interesting aspect was the work on colours. Factory errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and grey didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is certainly a level lower than the threshold of human perception. In other words, after correction, the colours finally "clicked" into place. Looking at the screen, we had the impression that the television had begun to speak with its full voice. Like an instrument that has finally been well tuned.

The distortion reduction function in the Philips PML8709 smooths tonal transitions, but its effectiveness leaves much to be desired. We recommend setting this option to "Medium" – at this level, the effect is noticeable but not excessive. Unfortunately, compared to other Philips models, the smoothing effect is less effective, which means that certain tonal transitions may still appear a bit uneven. An additional drawback is that this function also smooths out other details, such as the textures of materials like a shirt, which can affect the sharpness of the image.

When it comes to image scaling, the television performs very well. The image appears plastic and free of noticeable "jaggedness." This effect may appeal to many users, although some may prefer a more pronounced appearance. Fortunately, the television allows for sharpness adjustment, and this enables us to tailor the image to individual preferences.

The issue of the aforementioned colour banding can largely be mitigated thanks to the 'distortion reduction' feature, which is an algorithm for smoothing tonal transitions in Philips. It performs best at a low setting – effectively eliminating unwanted colour bands while not introducing strange artefacts or losing image detail. This is one of those features that is truly worth leaving switched on.

The situation is somewhat worse regarding upscaling. The image from a lower resolution can be too soft, while in some areas, characteristic 'jaggies' appear. The impression is that the algorithm is trying to reconcile two conflicting directions – smoothing and sharpening – and ultimately fails to find a happy medium. As a consolation, it can be added that the television has no issues with overscan, meaning it does not cut off the edges of the image, which sometimes occurs in other competing models.

The Philips PML8709 is one of the few models with mini-LED technology on the market, offering a refresh rate of 60 Hz. Although it is not a panel for the most demanding gamers, it should satisfy those who mainly watch films. The television is equipped with the "Motion Style" function, which is a motion smoother that allows you to adjust the smoothness of motion according to preferences – from a more "plastic" look to a cinematic aesthetic with clearly visible frames.

The issue of the matrix in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. That sounds like great news – after all, who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of ghosting or blurring, making it perfect for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here you can observe the phenomenon known as frame skipping. This means that the television cannot display all the frames – some are skipped, causing motion to lose smoothness, and double contours appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

Philips PML8709 is a television aimed more at casual gamers, primarily due to its 60 Hz panel, which may not meet the expectations of the most demanding users. However, for those who appreciate gaming at a more measured pace, this model may prove sufficient.

The television offers several gamer-friendly features, such as ALLM (automatic switching to game mode) and VRR (variable refresh rate), which help deliver smoother visuals without annoying stutters. Furthermore, in terms of HDR, it includes an HGiG implementation that adjusts HDR effects to the specifics of games, providing a more natural image in properly optimised titles. Unfortunately, it lacks support for Dolby Vision mode, which may be noticeable in games that utilise this format.

A nice addition is the presence of a basic "Game Bar," which allows for quick viewing and modification of the most important gaming-related settings. This is a simple but useful feature, especially for those who often switch configurations between different types of gameplay. Despite some limitations, Philips PML8709 offers a solid set of features for less demanding gamers.

If someone is looking for a television for gaming, the Philips OLED770 is a contender that is hard to ignore. The mere fact that we have an OLED here provides an excellent starting point – perfect black and infinite contrast make evening sessions in atmospheric games look as if they were lifted straight from the cinema. On top of that, there is the Ambilight system, which consists of LEDs on the back of the television that extend the image onto the wall behind the screen. The effect is such that even playing FIFA can look like a small spectacle, and in horror games the atmosphere becomes truly thick. From a technical standpoint, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. One must only know that in this mode the input lag is slightly higher than standard, though still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool bar for gamers. It isn’t the most conveniently designed solution, but it allows you to check key parameters without leaving the game. Overall, this results in a television that, on one hand, has all the essential gaming features, and on the other, can add something unique – Ambilight. And it is this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming at home.