Philips OLED770 vs Samsung Q6F (IPS)

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would be difficult to expect that, as it is the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows enjoyment of HDR effects in scenes where light appears sporadically – for example, in the flash of headlights or a starry sky. In such moments, the image can truly be stunning. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits luminance in those situations, causing the entire image to noticeably dim. This was best observed in a scene from the film The Meg, where the sun comes out behind an oil rig – the brightness then dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasant to the eye, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has a trump card – the coverage of the DCI-P3 colour gamut is as high as 99%, so colours in films and games are vivid and very close to what the creator intended to convey.

The Samsung Q6F is, unfortunately, a very dark model. Its peak brightness in HDR does not exceed 250 nits, which is a value that is decidedly too low to even talk about any effect of “high dynamic range,” or HDR. In practice, it’s better to stick to content in SDR format, which simply looks more predictable on this television. Another problem is the global dimming technique – in scenes with a lot of black, the television drastically dims the entire panel to artificially improve the black levels. This causes the image to become even darker, and the brightness can drop below 100 nits. The only consolation is supposed to be the QLED technology, but even here it is average. The layer of quantum dots used is not of the highest quality, as the coverage of the DCI-P3 colour palette does not exceed 90%. As a result, the colours in HDR content may simply appear under-saturated.

The first measurements already show that the factory settings of the Philips OLED770 have quite a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, resulting in a slightly yellowish tint to the image. In practice, the white is not snowy but leans towards warmer tones – which some may even appreciate, but from the perspective of accuracy, this is a deviation from the norm. The gamma, on the other hand, tends to the darker side – the average value is around 2.6 instead of the reference 2.4. In the midtones, the image appears subdued and more saturated, which may seem too "filmic," but detracts somewhat from naturalness. However, the most issues are evident in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what one should see. In everyday viewing, this means that sometimes colours may look less natural than we would like.

We tested the television in Filmmaker mode, which showed us two completely different facets of this model. Looking at SDR content, we were genuinely shocked at how good this television looks straight out of the box. It was really difficult to find fault with anything here. Despite a slight 'muddiness' in the white balance or somewhat brightened details in the blacks (which directly stem from the design of the IPS panel), the colour errors hovered around a level of '2'. This result is not only surprisingly good but downright amazing, considering the price of this device.

On the other hand, what the Q6F displayed in terms of colours after switching to HDR mode was a very unpleasant surprise. The errors in colour reproduction and palette were so enormous that our charts literally ran out of scale. Of course, since Samsung even in such an affordable model offers very extensive calibration options, we decided to approach the issue professionally and see what could be done during calibration.

The Philips OLED770 from the outset signalled that it harboured significant potential, but in its factory settings, it was difficult to see this fully. The picture was often too warm, and some colours appeared to have lost their naturalness along the way. Calibration, however, revealed that it is a very responsive television – it reacted to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance could be set in both SDR and HDR to eliminate the yellowish tint and introduce a neutral, clear white. The gamma stabilised closer to perfection, allowing midtones to regain their naturalness, and shadows stopped being artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Films were watched with greater ease; the picture had cinematic depth, but without the feeling that something was exaggeratedly darkened. However, the most interesting aspect was the work on colours. Factory errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and grey didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is certainly a level lower than the threshold of human perception. In other words, after correction, the colours finally "clicked" into place. Looking at the screen, we had the impression that the television had begun to speak with its full voice. Like an instrument that has finally been well tuned.

After our calibration, the colours in SDR mode looked even better – the result is truly surprising, as colour errors at the '1' level are something generally seen in devices costing several thousand pounds. In this regard, the Q6F is really an excellent screen for everyday television, less demanding series or films. Unfortunately, our intervention in the HDR mode did not bring a noticeable improvement. The television, due to its poor blacks and low coverage of a wide colour gamut, still has significant issues with proper colour saturation, especially reds. This is an example of a device where HDR exists mainly as a label on the box – for everyday use, we definitely recommend watching content in SDR format.

The issue of the aforementioned colour banding can largely be mitigated thanks to the 'distortion reduction' feature, which is an algorithm for smoothing tonal transitions in Philips. It performs best at a low setting – effectively eliminating unwanted colour bands while not introducing strange artefacts or losing image detail. This is one of those features that is truly worth leaving switched on.

The situation is somewhat worse regarding upscaling. The image from a lower resolution can be too soft, while in some areas, characteristic 'jaggies' appear. The impression is that the algorithm is trying to reconcile two conflicting directions – smoothing and sharpening – and ultimately fails to find a happy medium. As a consolation, it can be added that the television has no issues with overscan, meaning it does not cut off the edges of the image, which sometimes occurs in other competing models.

Q6F performs very well in upscaling lower-resolution content to native 4K. The scaling here is surprisingly good, even for such an inexpensive television from the QLED series. The only downside is the situation where we are watching very low-resolution materials, such as 576p (typical for old DVD players) – in which case the image may be slightly cropped. This is due to the fact that the television does not allow the Overscan function to be turned off, which is a typical issue with Samsung devices.

The situation is completely different when it comes to digital processing, specifically the attempt to smooth the image of unwanted artifacts. Here the television completely fails. Although there is a function in the menu called "Noise Reduction," it yields no visible results regardless of the slider setting. The only thing it manages to do is introduce undesired errors in the image. Despite its presence in the system, we definitely do not recommend using it.

The issue of the matrix in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. That sounds like great news – after all, who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of ghosting or blurring, making it perfect for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here you can observe the phenomenon known as frame skipping. This means that the television cannot display all the frames – some are skipped, causing motion to lose smoothness, and double contours appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

The 60 Hz panel in the Samsung Q6F is standard for this price range, making it rather average for dynamic sports or gaming. However, when it comes to films, the television performs quite well thanks to the motion smoothing feature. The "Motion Reduction" option allows you to adjust the smoothness of movement to your own preferences – from maintaining a cinematic character to complete fluidity.

If someone is looking for a television for gaming, the Philips OLED770 is a contender that is hard to ignore. The mere fact that we have an OLED here provides an excellent starting point – perfect black and infinite contrast make evening sessions in atmospheric games look as if they were lifted straight from the cinema. On top of that, there is the Ambilight system, which consists of LEDs on the back of the television that extend the image onto the wall behind the screen. The effect is such that even playing FIFA can look like a small spectacle, and in horror games the atmosphere becomes truly thick. From a technical standpoint, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. One must only know that in this mode the input lag is slightly higher than standard, though still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool bar for gamers. It isn’t the most conveniently designed solution, but it allows you to check key parameters without leaving the game. Overall, this results in a television that, on one hand, has all the essential gaming features, and on the other, can add something unique – Ambilight. And it is this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming at home.

We're not going to beat around the bush – the Q6F is not a television designed for gamers. Although it features additions like ALLM (automatic low latency mode) and VRR frame synchronisation for consoles, the list of advantages basically ends there. Aside from these basics, the television offers nothing more that would satisfy those who spend a lot of time in front of a console. It’s a great shame that such a useful tool as Game Bar, which allows for quick control of game parameters in Samsung's higher models, is missing here. In terms of gaming, this model is absolutely basic and is only suitable for "casual" gamers.