Philips OLED770 vs LG OLED G6 (G64LW, G66LS)

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would be difficult to expect that, as it is the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows enjoyment of HDR effects in scenes where light appears sporadically – for example, in the flash of headlights or a starry sky. In such moments, the image can truly be stunning. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits luminance in those situations, causing the entire image to noticeably dim. This was best observed in a scene from the film The Meg, where the sun comes out behind an oil rig – the brightness then dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasant to the eye, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has a trump card – the coverage of the DCI-P3 colour gamut is as high as 99%, so colours in films and games are vivid and very close to what the creator intended to convey.

The LG G6 is currently one of the brightest OLEDs on the market. Its peak brightness reaches nearly 2500 nits, and what’s best – this has a direct impact on real film scenes. The television flawlessly extracts details in the bright areas of the image. And this is regardless of whether we are talking about very small points like stars in the sky or slightly larger elements on the screen. Naturally, with full-screen, uniformly white scenes, the brightness of the G6 decreases due to the panel protection system (ABL). However, in real, varied cinematic shots, this value still hovers around 2000 nits, which can be considered an outstanding result. The coverage of the colour palette also deserves praise. The new second-generation Tandem OLED panel only brought a cosmetic change but still an improvement. The coverage of the DCI-P3 palette reaches nearly 99.5%, whereas for the ultra-wide BT.2020, it is around 84%. These are very good results, although it’s worth remembering one thing: at extremely high brightness levels, the colour volume will be lower than in Samsung Display’s QD-OLED panels due to the use of a white sub-pixel (WOLED). However, in everyday content and most films, catching this difference will be very difficult.

The first measurements already show that the factory settings of the Philips OLED770 have quite a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, resulting in a slightly yellowish tint to the image. In practice, the white is not snowy but leans towards warmer tones – which some may even appreciate, but from the perspective of accuracy, this is a deviation from the norm. The gamma, on the other hand, tends to the darker side – the average value is around 2.6 instead of the reference 2.4. In the midtones, the image appears subdued and more saturated, which may seem too "filmic," but detracts somewhat from naturalness. However, the most issues are evident in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what one should see. In everyday viewing, this means that sometimes colours may look less natural than we would like.

We tested the LG G6 in the best factory mode in terms of colour fidelity, namely FILMMAKER MODE. In the case of our test unit, this mode was quite well tuned straight out of the box. In SDR content, the only issue we could point out was the white balance, which tended to drift towards warmer tones. Consequently, the image could occasionally appear slightly yellowed; however, overall, this was not an bothersome problem. The G6 performed a bit worse with HDR content. There, we noted too much blue component in the white balance, which caused the image to take on cooler hues, resulting in fairly noticeable errors. As can be seen in our ColorChecker chart, the colours indeed drifted towards these cooler registers. Nevertheless, considering the factory settings, the television displayed a perfectly decent level. We do know, however, that OLED screens – particularly those from LG – respond excellently to professional calibration, which is why we immediately went ahead with it.

The Philips OLED770 from the outset signalled that it harboured significant potential, but in its factory settings, it was difficult to see this fully. The picture was often too warm, and some colours appeared to have lost their naturalness along the way. Calibration, however, revealed that it is a very responsive television – it reacted to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance could be set in both SDR and HDR to eliminate the yellowish tint and introduce a neutral, clear white. The gamma stabilised closer to perfection, allowing midtones to regain their naturalness, and shadows stopped being artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Films were watched with greater ease; the picture had cinematic depth, but without the feeling that something was exaggeratedly darkened. However, the most interesting aspect was the work on colours. Factory errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and grey didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is certainly a level lower than the threshold of human perception. In other words, after correction, the colours finally "clicked" into place. Looking at the screen, we had the impression that the television had begun to speak with its full voice. Like an instrument that has finally been well tuned.

After professional calibration, we gained complete control over the panel, and we managed to align all parameters to nearly zero. We successfully calibrated the white balance perfectly, which eliminated the factory cool and warm tints from the screen. The effects are clear as day in the ColorChecker test – the average colour reproduction errors dropped below the critical value of 1-2. And what does that mean? PERFECT colours, without any distortion! However, as reviewers, we must point out here how the LG G6 arbitrarily manipulates brightness, for which the EOTF curve is responsible. When looking at the standard synthetic chart, it might seem that the line is quite straight. However, the situation changes when we turn on the measurement filter, which shows how the television interprets brightness in real, moving film scenes (EOTF in MOVIES). Then it becomes evident that some of the tiniest parts on the screen are slightly over-brightened by the algorithm. Of course, for the average viewer, such a deviation will be practically unnoticeable, but in the test of such an expensive screen, it is worth noting – especially since we are talking about a model that has huge aspirations to be named the best television of the year.

The issue of the aforementioned colour banding can largely be mitigated thanks to the 'distortion reduction' feature, which is an algorithm for smoothing tonal transitions in Philips. It performs best at a low setting – effectively eliminating unwanted colour bands while not introducing strange artefacts or losing image detail. This is one of those features that is truly worth leaving switched on.

The situation is somewhat worse regarding upscaling. The image from a lower resolution can be too soft, while in some areas, characteristic 'jaggies' appear. The impression is that the algorithm is trying to reconcile two conflicting directions – smoothing and sharpening – and ultimately fails to find a happy medium. As a consolation, it can be added that the television has no issues with overscan, meaning it does not cut off the edges of the image, which sometimes occurs in other competing models.

Whatever one may say about the G6’s problems with near-black signal, it must be fairly acknowledged that it handles heavily compressed material and lower resolution content exceptionally well. All unwanted, unsightly tonal transitions are effectively reduced here by the "Smooth Gradation" feature. At the "Low" setting, the algorithm works flawlessly – effectively masking the artefacts resulting from strong compression without destroying the sharpness and details in the frame. Higher levels of this function do indeed smooth the image further, but they start to blur the real elements of object texture, which is why we recommend keeping this slider at a low setting. As for the upscaling to 4K, the processor does an excellent job – edge sharpness and detail reconstruction are at the highest level, and in this regard, the G6 does not fall behind the world leaders at all.

The issue of the matrix in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. That sounds like great news – after all, who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of ghosting or blurring, making it perfect for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here you can observe the phenomenon known as frame skipping. This means that the television cannot display all the frames – some are skipped, causing motion to lose smoothness, and double contours appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

LG G6 is an OLED television, so in the category of motion fluidity, it traditionally deserves the highest marks. The television supports very high refresh rates reaching up to 165 Hz in 4K resolution, but most importantly – on the screen, you will not notice any signs of blurring. The response time of the panel is almost instantaneous, ensuring that dynamic images remain perfectly sharp.

If someone is looking for a television for gaming, the Philips OLED770 is a contender that is hard to ignore. The mere fact that we have an OLED here provides an excellent starting point – perfect black and infinite contrast make evening sessions in atmospheric games look as if they were lifted straight from the cinema. On top of that, there is the Ambilight system, which consists of LEDs on the back of the television that extend the image onto the wall behind the screen. The effect is such that even playing FIFA can look like a small spectacle, and in horror games the atmosphere becomes truly thick. From a technical standpoint, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. One must only know that in this mode the input lag is slightly higher than standard, though still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool bar for gamers. It isn’t the most conveniently designed solution, but it allows you to check key parameters without leaving the game. Overall, this results in a television that, on one hand, has all the essential gaming features, and on the other, can add something unique – Ambilight. And it is this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming at home.

The LG G6 is a true monster for gamers and one of the best-equipped televisions on the market in this regard. The manufacturer has not skimped on features, equipping this model with as many as four full HDMI 2.1 ports with a maximum bandwidth of 48 Gbps. This means that no matter which port you plug in your PlayStation 5, Xbox Series X, or powerful PC, you will get the absolute maximum performance from them.

The television supports a full set of gaming technologies: from VRR (Variable Refresh Rate) to AMD FreeSync Premium Pro, and even Nvidia G-Sync Compatible. On top of that, it offers remarkably low, nearly imperceptible input lag and an exceptionally well-functioning Game Optimizer panel, which allows you to monitor signal parameters in real time. Gaming on this screen, with the perfect black of OLED and impressive refresh rates, is pure pleasure.