Philips OLED770 vs LG NANO81A / NANO80A

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would be difficult to expect that, as it is the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows enjoyment of HDR effects in scenes where light appears sporadically – for example, in the flash of headlights or a starry sky. In such moments, the image can truly be stunning. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits luminance in those situations, causing the entire image to noticeably dim. This was best observed in a scene from the film The Meg, where the sun comes out behind an oil rig – the brightness then dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasant to the eye, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has a trump card – the coverage of the DCI-P3 colour gamut is as high as 99%, so colours in films and games are vivid and very close to what the creator intended to convey.

If you are counting on HDR in the NANO81A to bring tears to your eyes, I must disappoint you. This television is simply too dark to truly show what this format is all about. With a brightness of only 250 nits, HDR exists here mainly on paper. In practice, during viewing, it is very difficult to distinguish whether we are watching high dynamic range content or regular SDR – it simply lacks that ‘punch’ of light in the bright parts of the image. However, to give credit where it’s due, we do have a glimmer of hope here – and quite a clear one at that. It concerns the colour gamut coverage. Here, the NanoCell filter shows that it is not just marketing nonsense. Our measurements indicated that the coverage of the DCI-P3 space is around 88%. This is a really solid result that places this model significantly higher than typical budget options based on standard white LEDs without any filters. Of course, it still falls short of the level of quantum dot (QLED) TVs or advanced panels with PFS filters, but for this price point, the colours are surprisingly saturated and vibrant. It's just a shame that this low brightness prevents them from fully ‘spreading their wings’ with the Nano filter.

The first measurements already show that the factory settings of the Philips OLED770 have quite a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, resulting in a slightly yellowish tint to the image. In practice, the white is not snowy but leans towards warmer tones – which some may even appreciate, but from the perspective of accuracy, this is a deviation from the norm. The gamma, on the other hand, tends to the darker side – the average value is around 2.6 instead of the reference 2.4. In the midtones, the image appears subdued and more saturated, which may seem too "filmic," but detracts somewhat from naturalness. However, the most issues are evident in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what one should see. In everyday viewing, this means that sometimes colours may look less natural than we would like.

For every film fan, the natural choice in LG televisions is the Filmmaker Mode. Its aim is to display images as the director intended – without unnecessary "enhancements". Unfortunately, in the case of our test unit NANO81A, the factory settings left something to be desired. The main issue turned out to be the white balance. Measurements showed a distinct deficiency of blue colour, which in practice meant that many scenes had a slightly yellowish, even "yellowed" tint. The white was not perfectly pure, which detracted from the freshness of the image. Additionally, brightness management was also not ideal – the factory-set gamma was too low. The picture often appeared oversaturated, as if overly lifted from the shadows, which caused it to lose naturalness and depth. Fortunately, LG, even in this relatively low price category, does not block access to advanced settings. The calibration possibilities of this model are enormous, which is a big plus for those who enjoy "digging" in the menu. We decided to approach the topic in our own way and see how much we could squeeze out of this panel with professional calibration.

The Philips OLED770 from the outset signalled that it harboured significant potential, but in its factory settings, it was difficult to see this fully. The picture was often too warm, and some colours appeared to have lost their naturalness along the way. Calibration, however, revealed that it is a very responsive television – it reacted to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance could be set in both SDR and HDR to eliminate the yellowish tint and introduce a neutral, clear white. The gamma stabilised closer to perfection, allowing midtones to regain their naturalness, and shadows stopped being artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Films were watched with greater ease; the picture had cinematic depth, but without the feeling that something was exaggeratedly darkened. However, the most interesting aspect was the work on colours. Factory errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and grey didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is certainly a level lower than the threshold of human perception. In other words, after correction, the colours finally "clicked" into place. Looking at the screen, we had the impression that the television had begun to speak with its full voice. Like an instrument that has finally been well tuned.

After calibration, the NANO81A is a completely different television. What LG offers in terms of image enhancement tools even in such an affordable model deserves a big plus. We managed to completely eliminate that annoying yellowing of whites and make the colours natural, vibrant, and simply "true". In SDR content (that is, regular television, YouTube, or older films), the picture now looks worlds better – it is clear, well-balanced, and no longer strains the eyes with strange hues. It is clear that this panel has significant potential, which is simply wasted by poor presets out of the box. However, we do have one serious reservation that calibration cannot fully overcome – it concerns brightness management in HDR mode. LG's algorithm in this model is constructed very conservatively. The television intentionally dims the HDR picture to avoid overexposing the already weak blacks of the IPS panel. The programmers faced a choice: either to provide more light and accept that the blacks would become light grey or to reduce the brightness to maintain any contrast. They chose the latter. Nevertheless, after our adjustments, watching anything on the NANO81 is significantly better.

The issue of the aforementioned colour banding can largely be mitigated thanks to the 'distortion reduction' feature, which is an algorithm for smoothing tonal transitions in Philips. It performs best at a low setting – effectively eliminating unwanted colour bands while not introducing strange artefacts or losing image detail. This is one of those features that is truly worth leaving switched on.

The situation is somewhat worse regarding upscaling. The image from a lower resolution can be too soft, while in some areas, characteristic 'jaggies' appear. The impression is that the algorithm is trying to reconcile two conflicting directions – smoothing and sharpening – and ultimately fails to find a happy medium. As a consolation, it can be added that the television has no issues with overscan, meaning it does not cut off the edges of the image, which sometimes occurs in other competing models.

It often happens that cheap 4K panels mercilessly bring to light all the "dirt" and imperfections of lower-resolution content. However, with the LG NANO81A, the situation is quite different. This is truly a solid performer when it comes to handling content that is far from ideal. The built-in processor does a great job with upscaling. Even older recordings look quite decent on this screen – the image is coherent, cleaned of digital noise, and simply pleasant to the eye. A significant advantage is the gradation reduction feature that you will find in the settings. It is extraordinarily effective in combating colour banding, which is a lifesaver when watching materials with a low bitrate, for instance, from some streaming services or older files from the web. However, it is worth maintaining a certain level of caution. Since we are dealing with a less powerful chip than in LG's top models, setting this option too aggressively may sometimes result in minor artefacts or slight blurring of details. Despite this risk, I definitely encourage experimenting with this feature - in many cases, it can save the viewing experience and make low-quality material fully watchable.

The issue of the matrix in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. That sounds like great news – after all, who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of ghosting or blurring, making it perfect for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here you can observe the phenomenon known as frame skipping. This means that the television cannot display all the frames – some are skipped, causing motion to lose smoothness, and double contours appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

When it comes to motion fluidity, the NANO81A unfortunately has a hard time. The television is based on a panel with a refresh rate of 60 Hz. If you are looking for perfect sharpness in dynamic football matches or fast action games, you may feel a bit disappointed. With such a low native refresh rate, fast objects on the screen will always be a little blurred.

If someone is looking for a television for gaming, the Philips OLED770 is a contender that is hard to ignore. The mere fact that we have an OLED here provides an excellent starting point – perfect black and infinite contrast make evening sessions in atmospheric games look as if they were lifted straight from the cinema. On top of that, there is the Ambilight system, which consists of LEDs on the back of the television that extend the image onto the wall behind the screen. The effect is such that even playing FIFA can look like a small spectacle, and in horror games the atmosphere becomes truly thick. From a technical standpoint, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. One must only know that in this mode the input lag is slightly higher than standard, though still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool bar for gamers. It isn’t the most conveniently designed solution, but it allows you to check key parameters without leaving the game. Overall, this results in a television that, on one hand, has all the essential gaming features, and on the other, can add something unique – Ambilight. And it is this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming at home.

NANO81A is unfortunately not hardware designed for e-sports. The lack of support for a 120 Hz signal is a fact that users planning to purchase this model simply have to come to terms with. Nevertheless, LG's engineers have made an effort to maximise the potential of this 60 Hz panel, offering a set of features that genuinely enhance the gaming experience. Firstly, the television supports VRR technology (within the range of 48-60 Hz) and ALLM. As a result, the image remains stable and does not "tear", and the device automatically switches to low-latency mode as soon as it detects a signal from a console. Managing these settings is extremely simple thanks to a dedicated system overlay, which allows for quick viewing of parameters without leaving the game. A very significant advantage is the support for the HGiG format. This solution is crucial for owners of modern consoles because it enables the television to correctly "understand" the intentions of game developers regarding HDR tone mapping. In practice, this helps avoid the effect of "blown-out" bright spots, such as clouds or light sources, which is unfortunately a common issue in budget LCD televisions.