LG OLED G5 vs Hisense U7Q

LG G5 with the new Tandem OLED matrix brings the biggest change in terms of the brightness of the television. And it's substantial. This is truly an astronomically bright OLED. In every scene tested – whether it was point lights or full-screen whites from the film The Meg – the brightness on the G5 exceeded 2000 nits. Just a year ago, such values on an OLED were simply unimaginable. And here we are – the G5 is approaching, and at times even surpassing, the best Mini-LEDs on the market. A new feature of the Tandem OLED matrix is also the expanded colour gamut – and here the LG G5 performs almost perfectly. DCI-P3 reaches a full 100%, and BT.2020 is maintained at around 83%. These are some of the highest values currently available on the market – it's hard to find any other television that comes close to such results, unless we are talking about the best displays with QD-OLED panels. The G5 has nearly reference-quality HDR – both in terms of brightness and colour saturation. This is an OLED that can truly shine – and not just figuratively.

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good effect regarding brightness and overall HDR quality. Unfortunately – here we have to disappoint you a bit.

The U7Q is a sufficiently bright television – under the best conditions, it can achieve around 800 nits, which indeed impresses on some scenes, especially in scenes like those from the film The Meg. Bright areas can shine, and the HDR effect is noticeable. The problem arises when there are very small, bright elements on a dark background – for example, in Sicario 2 or in the second scene from the film Life of Pi. In such moments, the dimming algorithms work too aggressively. Yes, the blacks look great then, but the brightest points can almost completely disappear, causing the HDR effect to vanish and the details to be barely visible. It's just the nature of this technology in this price segment.

As a consolation, it's worth mentioning that the U7Q is marketed as QLED (in practice, a PFS layer is used, which works very similarly), and it is indeed capable of displaying a wide colour palette – a DCI-P3 coverage of around 94% is a very good result for this class.

Our test unit, the LG G5, struggled with certain issues in the factory Filmmaker mode. And although most people might have found the picture acceptable, we knew that this television was capable of much more. This mode had a clear excess of blue tint in the white balance, resulting in a significantly cooled image – particularly in HDR modes, where there was additionally a lack of red. The picture appeared cold, and its sharpness was artificially boosted and unnatural. Another significant issue was the brightness characteristics. In SDR content, the situation wasn't the worst, aside from a slight dimming of the entire image. However, it performed much worse in HDR materials – due to improper brightness management, the smallest details could completely disappear from the image, while larger, bright elements looked overexposed and lacking in gradation. Fortunately, the G5 supports calibration using 3D LUT (a tool for professionals for colour calibration), so we decided to make use of its professional capabilities and see what it could really do. Because although it wasn't tragic even before calibration, the potential of this television definitely deserved more.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This is the mode that is supposed to provide the most "filmic" and creator-intended experience – right out of the box. Unfortunately… even this professionally sounding name does not guarantee a perfect picture.

In our unit, the problem lay in the incorrectly set white balance. Both in HD and 4K content, the picture had too much blue and red, which caused the screen to take on a slightly rosy tint. It didn't look terrible, but it was noticeable – especially in bright scenes and white backgrounds. This alone could perhaps be forgiven, but the biggest problem is managing brightness in HDR content. The EOTF curve from measurements confirms what we saw earlier during scene tests: the television can overly darken the smallest bright elements, causing them to nearly disappear, or on the contrary – excessively brighten the brightest ones, which affects the naturalness of the picture.

After performing the calibration process using professional tools, we can confidently state that the LG G5 offers nearly reference-quality image. Most of the errors related to white balance and the ColorChecker test are below a value of 2, which is a phenomenal result, practically imperceptible to the human eye. And while one could still nitpick that in HDR films the television still has a tendency to slightly dim the smallest elements of the image, in practice this does not negatively affect the overall impression. Kudos to LG, as once again they provide the user with enormous possibilities for adjusting their display – and this, combined with the very good parameters of the panel itself, results in an image that is truly hard to beat.

Thanks to specialised tools, we managed to correct the colour quality in SDR content to nearly perfection. In materials with lower dynamic range, the delta E errors dropped below 0.5, which can be regarded as an almost reference result. The picture on television, YouTube, or classic Full HD looks really very good after calibration. Alright – but where did we not manage to improve the image so easily? Primarily, it concerns HDR quality content. Although we managed to somewhat 'tame' the white balance and eliminate pink tints in most scenes, unfortunately, we no longer had full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of excessive dimming or brightening of details that calibration simply could not eliminate. And although the overall reception of the content is significantly better, one must reckon that the U7Q will always have something to say at the end with an 'but'.

Upscaling and digital image processing in the LG G5 are quite impressive. The television handles lower quality content very well, especially when the "Smooth Gradation" feature is set to a low level. In this mode, it effectively removes unwanted artifacts and issues with visible tonal transitions. It may also slightly smooth out some desirable details, such as the subtle texture of clothing or skin, but importantly – it does not remove film grain, so it's difficult to speak of a serious compromise here. This is one of those options that is definitely worth enabling.

The G5 also performs well with upscaling, which improves the quality of older materials. The test image with the model looked really solid – slight jaggedness was visible, but that's an effect that cannot be completely avoided. Additionally, there were no problems with overscan, which – contrary to appearances – is not at all obvious, even in 2025.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those with limited source quality. The U7Q is equipped with a feature called "Smooth and Gradient Image," but unfortunately... it works very poorly. In the "Low" option, the effects are practically unnoticeable, and other settings smooth details but do not improve tonal transitions. The only positive aspect is that the feature does not interfere with film grain, so it does not ruin the natural structure of the image.

Fortunately, upscaling content performs quite well. The image is not excessively sharpened, and there is no artificial clarity – and although it is known that this is not the level of high-end televisions, the U7Q handles displaying really old content in a completely acceptable manner without any issues.

The motion smoothness on the LG G5 is simply phenomenal. The television is equipped with a 165 Hz refresh rate panel, and this, combined with the instant response time of the OLED matrix, delivers incredible results. The image does not tear or stutter like on traditional LCD televisions. Like most LG models, the G5 is equipped with a motion smoother, which can be useful when watching films – we are, of course, referring to the TruMotion mode. With the "De-Blur" and "De-Judder" sliders, we can adjust the smoothness of older materials according to our own preferences, whether we want to maintain the characteristic film stuttering or lean towards a more fluid, television-like effect.

U7Q is indeed a very fast television, just like its more powerful version "PRO". At a resolution of 4K, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD, you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it is worth appreciating – it is a rarely seen feature in this price segment. Right from the start, it is clear that the U7Q has been designed with dynamic content in mind, such as games or sport. In films, we are not left "out in the cold" either – the U7Q offers an "Ultra Motion Smoothness" feature, where using two sliders you can adjust whether you prefer a smoother, theatrical image or something closer to a cinematic style with a visible film frame. It is good that, as with most manufacturers, we have a choice here as well and can adjust it to our own preferences.

Features for gamers? Perfect. That should be sufficient for you to know what level we are dealing with here. The G5 is a television designed with gamers in mind, so we will find literally everything you could expect from a gaming screen. There is a Game Bar, there is support for high resolutions with high refresh rates – that is, 4K at 120 Hz, and even more, as the panel has a refresh rate of 165 Hz (which PC gamers will benefit from). The television supports variable refresh rate (VRR), automatic low latency mode (ALLM), and also correctly handles HDR in games thanks to the HGiG function. All of this adds up to one of the best sets of gaming features available on the market. Well done, LG.

The Hisense U7Q is a television designed with gamers in mind – and this is immediately evident from its gaming capabilities. It has practically everything you could wish for: variable refresh rate (VRR) – check, automatic game mode (ALLM) – check, and on top of that, high refresh rates of up to 240 Hz in Full HD and support for various resolutions, not just 4K. This is truly a great set of features that makes the U7Q perform well both in fast-paced first-person shooters on consoles and in more demanding titles on PC. Of course – as with most Hisense models – there is a lack of proper implementation of the HGiG feature. It's a shame because HGiG allows console brightness to be matched to a specific television, which in practice makes displaying HDR games according to the creators' intent much easier. Without this, you simply have to reckon with certain limitations in the final HDR image in games.