Hisense U7Q vs TCL V6C

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good effect regarding brightness and overall HDR quality. Unfortunately – here we have to disappoint you a bit.

The U7Q is a sufficiently bright television – under the best conditions, it can achieve around 800 nits, which indeed impresses on some scenes, especially in scenes like those from the film The Meg. Bright areas can shine, and the HDR effect is noticeable. The problem arises when there are very small, bright elements on a dark background – for example, in Sicario 2 or in the second scene from the film Life of Pi. In such moments, the dimming algorithms work too aggressively. Yes, the blacks look great then, but the brightest points can almost completely disappear, causing the HDR effect to vanish and the details to be barely visible. It's just the nature of this technology in this price segment.

As a consolation, it's worth mentioning that the U7Q is marketed as QLED (in practice, a PFS layer is used, which works very similarly), and it is indeed capable of displaying a wide colour palette – a DCI-P3 coverage of around 94% is a very good result for this class.

When it comes to HDR, the TCK V6C clearly shows that this is not its strong suit. A peak brightness of around 200 nits makes it difficult to speak of true HDR effects – the image simply remains too dark to extract details in bright scenes or convey the appropriate dynamics. Although the television formally supports many HDR formats, in practice it is not equipped for such demanding content. The lack of additional coatings that enhance colours, such as QLED or PFS LED, further limits the attractiveness of the image – in more spectacular productions, colours can appear washed out compared to more expensive models. Therefore, the V6C will primarily serve as a television for everyday viewing, YouTube or SDR content, rather than as equipment for cinematic experiences in high quality.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This is the mode that is supposed to provide the most "filmic" and creator-intended experience – right out of the box. Unfortunately… even this professionally sounding name does not guarantee a perfect picture.

In our unit, the problem lay in the incorrectly set white balance. Both in HD and 4K content, the picture had too much blue and red, which caused the screen to take on a slightly rosy tint. It didn't look terrible, but it was noticeable – especially in bright scenes and white backgrounds. This alone could perhaps be forgiven, but the biggest problem is managing brightness in HDR content. The EOTF curve from measurements confirms what we saw earlier during scene tests: the television can overly darken the smallest bright elements, causing them to nearly disappear, or on the contrary – excessively brighten the brightest ones, which affects the naturalness of the picture.

We started our colour reproduction tests with the Filmmaker mode, which in theory should be the best choice straight out of the box. It certainly performs better than the Eco or Dynamic modes, which significantly alter the image and spoil its natural character. As you can see from the graphs, the factory calibration of the V6C is not ideal, although it's not a complete disaster either. The biggest issue turned out to be a deficiency in red – the television clearly "cools" the image, which is particularly noticeable on human faces, giving a "corpse skin" effect. This issue was the most bothersome in everyday viewing. Looking at the colour palette in HDR content, the shortcomings in red are also noticeable, and their source is the relatively narrow coverage of the colour space. Of course, every television can be calibrated, so we decided to check how the V6C would perform after such an adjustment.

Thanks to specialised tools, we managed to correct the colour quality in SDR content to nearly perfection. In materials with lower dynamic range, the delta E errors dropped below 0.5, which can be regarded as an almost reference result. The picture on television, YouTube, or classic Full HD looks really very good after calibration. Alright – but where did we not manage to improve the image so easily? Primarily, it concerns HDR quality content. Although we managed to somewhat 'tame' the white balance and eliminate pink tints in most scenes, unfortunately, we no longer had full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of excessive dimming or brightening of details that calibration simply could not eliminate. And although the overall reception of the content is significantly better, one must reckon that the U7Q will always have something to say at the end with an 'but'.

My dear friends – we haven’t had such a difficult "calibration battle" in years. The V6C turned out to be one of the most stubborn televisions we have encountered in the editorial office. The calibration attempts alone took us several man-hours and required considerable patience. We finally managed to slightly warm the skin tones, which made faces stop looking like they were pulled straight from a horror film, a complaint regarding the factory settings. Unfortunately, that's not the end of it – the television reacted to our white balance corrections in a completely unpredictable manner. Where we expected stabilisation of the image in a certain area, new errors appeared, and the Color Checker measurements showed deviations that could not be rationally explained. It is hard to determine whether the issue lay with the software or the design itself, but one thing is certain – the V6C put up exceptionally strong resistance. Ultimately, the calibration brought improvement, especially in SDR content, where the image became more pleasant and natural. However, it must be clearly stated that the design limitations remain. The television still flattens the image in HDR materials and has noticeable deficiencies in colour reproduction. This device is rather intended for everyday television watching or SDR materials than for cinematic viewing in the highest quality.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those with limited source quality. The U7Q is equipped with a feature called "Smooth and Gradient Image," but unfortunately... it works very poorly. In the "Low" option, the effects are practically unnoticeable, and other settings smooth details but do not improve tonal transitions. The only positive aspect is that the feature does not interfere with film grain, so it does not ruin the natural structure of the image.

Fortunately, upscaling content performs quite well. The image is not excessively sharpened, and there is no artificial clarity – and although it is known that this is not the level of high-end televisions, the U7Q handles displaying really old content in a completely acceptable manner without any issues.

When it comes to upscaling, the V6C does not bring anything groundbreaking to the table. Lower quality content is heavily sharpened, making the image look very unnatural, at times even artificial. This can be somewhat mitigated by lowering the sharpness level in the settings, but the effect is not spectacular. The image still remains far from ideal. The digital processing itself performs better. The function responsible for smoothing tonal transitions works quite effectively, especially at the medium setting, where the image does indeed appear smoother. Unfortunately, its operation is rather aggressive – it heavily interferes with the overall scene, causing the actors in the foreground to start looking like characters from super smooth soap operas. Therefore, we would rather not recommend using this option if a natural viewing experience is important to us.

U7Q is indeed a very fast television, just like its more powerful version "PRO". At a resolution of 4K, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD, you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it is worth appreciating – it is a rarely seen feature in this price segment. Right from the start, it is clear that the U7Q has been designed with dynamic content in mind, such as games or sport. In films, we are not left "out in the cold" either – the U7Q offers an "Ultra Motion Smoothness" feature, where using two sliders you can adjust whether you prefer a smoother, theatrical image or something closer to a cinematic style with a visible film frame. It is good that, as with most manufacturers, we have a choice here as well and can adjust it to our own preferences.

Motion smoothing and fluidity are areas where the V6C quickly reveals its limitations. It's a 60 Hz television, so it was difficult to expect miracles here. During dynamic sports scenes, the image is rather average. This is most noticeable in darker scenes, where clear trails and blurred "glows" follow moving objects, which can be quite distracting. This is definitely a weaker point of this design. Fortunately, there is also a small plus. The V6C is equipped with a motion smoother that works while watching films. Thanks to it, productions recorded at 24 frames per second, which includes practically all cinematic titles and series, can look smoother than they were actually recorded. Importantly, the intensity of the effect can be adjusted to personal preferences – from a slight smoothing to a full "soap opera effect".

The Hisense U7Q is a television designed with gamers in mind – and this is immediately evident from its gaming capabilities. It has practically everything you could wish for: variable refresh rate (VRR) – check, automatic game mode (ALLM) – check, and on top of that, high refresh rates of up to 240 Hz in Full HD and support for various resolutions, not just 4K. This is truly a great set of features that makes the U7Q perform well both in fast-paced first-person shooters on consoles and in more demanding titles on PC. Of course – as with most Hisense models – there is a lack of proper implementation of the HGiG feature. It's a shame because HGiG allows console brightness to be matched to a specific television, which in practice makes displaying HDR games according to the creators' intent much easier. Without this, you simply have to reckon with certain limitations in the final HDR image in games.

Although the V6C is not a television designed with avid gamers in mind, TCL has added a few features that might appeal to more casual users. It does not have a 120 Hz panel or HDMI 2.1 ports, but there is an ALLM mode that automatically switches the television to low-latency mode. Additionally, there is quite a practical Game Bar – a simple panel for previewing basic parameters, changing picture modes, or even activating a virtual crosshair on the screen. An interesting feature is the support for Dolby Vision Gaming, intended for Xbox Series S/X consoles – a nice addition, although in practice it does not offer as much as in more expensive models. However, the biggest issue remains the configuration of HDR. The HGiG function, responsible for adjusting the brightness and contrast of games to the capabilities of the panel, does not respond as we would expect – the image can be excessively dark or too flat. As a result, the better solution turns out to be simply playing in SDR mode, where the V6C performs stably and does not try to pretend to be a HDR television.