TCL C7K / QM7K vs Hisense E7Q PRO / E79Q PRO

TCL C7K is one of the brightest MiniLED TVs in its price class. Under optimal testing conditions, the screen can achieve over 1200 nits, resulting in impressive, at times dazzlingly bright scenes. And most importantly – this isn’t just a theory from measurements. In practice, even the brightest moments in movies can shine with true cinematic grandeur. Home HDR cinema fans should be really pleased.

The impression is fantastic, especially in scenes with large areas of brightness – a white sky, explosions, sun reflections, or magical sunsets can surprise with an intensity of light that rarely appears in this price range.

However, things get a bit worse when more challenging scenarios appear on the screen, previously described in terms of contrast – that is, images full of details, with small bright elements on a dark background. In such cases, the C7K often opts to preserve black at the expense of brightness. An example? Scenes from movies like Sicario 2 or Life of Pi, where small light sources (like a distant lantern) may become less visible, and details in the lights are simply dimmed or blend into the background.

For many viewers, this may be an acceptable compromise – as we achieve deep blacks and pleasant image depth. Nevertheless, it’s important to recognise that the visibility of small details in bright areas is not this model's strong suit. It’s simply a technological limitation that still exists – even with over 300 zones.

When it comes to HDR effect quality, the E7Q PRO unfortunately is not a television that impresses with brightness alone. In real film materials, we measured around 250–300 nits, which is simply not enough for HDR to look spectacular. There's a lack of that "spark" in bright details, flashes, and light effects, and in many HDR scenes, it can resemble more of a good SDR than true cinematic HDR. The silver lining in all this is the colours. We managed to confirm that the E7Q PRO is a PFS type television, which means it has an additional filter that improves colour gamut coverage. Because of this, even if the brightness doesn't deliver, the colours in HDR content can be properly saturated and pleasing to the eye, without the impression of a "washed-out" image.

A new feature in TCL televisions for 2025 is the long-awaited Filmmaker mode, which until now has been found in most competing brands. This is great news, as this mode is considered the most faithful to the original vision of the creators and is often recommended by enthusiasts of quality visuals. Unfortunately – as is often the case – the mere presence of it does not guarantee perfection. The Filmmaker mode in the TCL C7K is not without its faults. There are issues with inaccurate white balance, particularly a slight blue tint that resulted in cool, somewhat greyish skin tones. But that wasn’t the biggest problem. The main complaint was excessive brightness exposure, which is clearly visible on gamma and EOTF charts. The image was simply too bright, at times even blown out, which affected not only the texture of scenes but also the overall viewing experience. Some details were just lost, and the entire image looked as if someone had overdone the brightness slider. As always, we decided to see what could be squeezed out of it after calibration. And this is where things started to get really interesting…

In terms of colour reproduction, we tested the Hisense E7Q Pro in Movie mode, which undoubtedly turned out to be the best built-in preset. It is this mode, unlike the Eco, Standard, or Dynamic settings, that offers the most natural colours straight out of the box. While no factory mode is completely free of flaws, the E7Q Pro deserves high praise for its colour rendition in standard SDR content. The colour palette has been very well tuned, and errors in the Color Checker tests often did not exceed a value of 3, which is an outstanding result rarely seen in such affordable TVs. The only drawback we noted in SDR is the tendency to darken certain elements of the image, as indicated by a slightly raised gamma curve. The TV performs slightly worse with colours in HDR mode. Here, colour errors become noticeable to the naked eye, mainly due to a deficiency of blue in the white balance. This causes the colours on screen to appear too warm, and for some viewers, they may seem almost "too cinematic." Of course, to improve these parameters, we proceeded with professional calibration.

After calibration, the TCL C7K showed itself in a really good light, especially when it comes to SDR content. We managed to precisely tune the white balance, colour gamut, and brightness characteristics so that the colour errors on the ColorChecker palette fell below a value of 2. For the uninitiated – this is nearly a perfect result, which means that the image is very close to what the creators intended. Unfortunately, it was a different story with 4K HDR content. While we were able to slightly calm down the white balance and correct its earlier errors, it was still evident that the TV has some "MiniLED traits", particularly in brightness management. When we checked how the C7K handled the EOTF curve on real film scenes, rather than just on synthetic test patterns, it turned out that the screen still had a tendency to slightly brighten the entire image. This affects the overall experience – the black loses some depth, and the image becomes less contrasty than it should be. Despite these minor issues with HDR content, the overall reception of materials – especially in SDR – is really very good. After calibration, the C7K can display an image that can successfully compete with much more expensive models. Good colour tuning, natural skin tones, and pleasant brightness make movie watching and everyday content viewing more than satisfactory.

In the case of materials with standard dynamic range (SDR), our actions in Filmmaker mode turned out to be largely cosmetic 😉. We mainly focused on a subtle adjustment of the white balance and equalising the gamma curve, which allowed us to recover details in the darker areas of the image that previously tended to get lost. However, it's worth noting that the E7Q Pro unit we tested happened to be exceptionally well-made from the factory. We remind you that these parameters depend on the specific unit – with mass production, factory calibration can be random, so your unit may require slightly different adjustments. The biggest beneficiary of professional calibration was undoubtedly HDR mode. This is where we did the most work, which brought spectacular results. We successfully tamed the excessive warmth of the image, caused by a factory shortfall in blue colour. After calibration, colour errors were reduced to a significantly lower level, which will certainly please those watching a lot of streaming content in HDR format, expecting faithful reproduction.

TCL C7K has a feature that, according to the manufacturer, is meant to smooth out undesirable colour transitions – something like a rescue for less successful tonal shifts. It's called "Gradual Smoothing," and... well, it sounds ambitious, but in practice, it works very poorly. Regardless of whether we set it to low or high, the difference is minimal. Worse still – the feature can cut out elements from the image that should remain. Fortunately, film grain remains untouched, so at least it doesn't smooth everything indiscriminately, but even so – it's better to simply turn this option off.

When it comes to upscaling lower resolution content, it's already better. SD and HD materials look quite decent, although at times we had the impression that the image loses sharpness and becomes too soft – as if something took away its clarity. Fortunately, with very low sources (e.g., 576p), there was no overscan effect, meaning the image wasn't artificially cropped – everything fit on the screen as it should.

When it comes to upscaling and digital image processing, the E7Q PRO deserves praise. The scaling performs really well here and doesn't fall dramatically short of much more expensive, advanced TVs. Lower quality materials can look clear and reasonable, without the impression that the image is artificially "overdrawn." The smoothing function, however, presents a bit worse. Yes, it can be effective and improve tonal transitions in low-quality materials, but at the same time, it can introduce unwanted effects. Sometimes it removes film grain or adds unwanted artifacts, giving the image a more "digital" character. Therefore, we mainly recommend it to those who prefer a smoother, less cinematic image style.

TCL C7K handles motion fluidity really well. The panel it uses offers a refresh rate of 144 Hz, which suggests that this TV is more than just a standard "60 Hz" panel. Furthermore, if we connect the C7K to a computer and set the resolution to Full HD. But we will write more about this in the paragraph on gamers and PC compatibility. Returning to everyday use – both sports and movies look very good here. Thanks to the fast panel and the well-functioning motion smoother, the C7K is great for watching matches, but also for movie screenings. In the menu, we find two sliders – motion blur reduction and flicker reduction – that allow you to adjust the fluidity effect to your own preferences. At lower settings, we get a more cinematic effect, with slight judder. At higher settings – the image becomes more theatrical, fluid to the point of excess. Whatever your preference – everyone can set it their own way.

In the category of motion blur and fluidity, the E7Q PRO has one very strong argument. At this price, Hisense has added a 120 Hz panel, and in PC mode, it can even operate at 144 Hz. This immediately provides greater possibilities in motion settings, as more options for smoothing the image appear in the menu. Among other things, we have frame interpolation options, allowing us to adjust the fluidity for sports or movies, depending on whether we prefer a more cinematic character or a "theatrical" smoothness.

TCL C7K is a television that on paper looks like the perfect equipment for gamers – and most importantly, it performs well in practice too. Here's some good news: we have two full-bandwidth HDMI 2.1 ports, so we can easily connect both a console and a computer, using all their capabilities. The panel itself supports a refresh rate of 144 Hz, which provides a significant advantage in dynamic games. Additionally, it comes with a full set of gaming features: VRR (variable refresh rate), ALLM (automatic low latency mode), and support for Dolby Vision in games. There's also an HGiG mode that allows for HDR effects that align with the creators' intentions. GameBar, which is an information bar for gamers. It operates quickly, looks clear (like a Nintendo console👌), and shows what's most important: the current frame rate, VRR status, and even HDR parameters.

E7Q PRO is a phenomenal screen for gamers. Besides the typical "issue" with Hisense, which is the lack of support for the HGiG format due to constantly active tone mapping, we get practically everything one could expect from a TV that is supposed to have a gaming tag. There are two HDMI 2.1 ports, along with a full set of key features. We have variable refresh rate, automatic switching to game mode, and support for 4K at 120 Hz. On top of that, all the important settings are at hand in the clear Game Bar. This tool not only looks modern, but it also has a typically "gaming" edge and actually makes life easier while gaming.