TCL C655 / C69B (55"-85") vs Hisense E7Q PRO / E79Q PRO

Overall, the quality of the HDR effect in TCL C655 / C69B looks quite promising. The average value in the test patterns is around 450 nits, which already allows you to feel the light effects and better image dynamics. However, as mentioned earlier, this effect may be somewhat subdued by slight differences in bright and dark shades, resulting from the lack of local dimming technology. However, the DCI-P3 colour gamut coverage of 94% deserves high praise, and this is possible due to the use of a quantum dot (QLED) panel. This makes the colours vibrant and well-reproduced when watching HDR content.

When it comes to HDR effect quality, the E7Q PRO unfortunately is not a television that impresses with brightness alone. In real film materials, we measured around 250–300 nits, which is simply not enough for HDR to look spectacular. There's a lack of that "spark" in bright details, flashes, and light effects, and in many HDR scenes, it can resemble more of a good SDR than true cinematic HDR. The silver lining in all this is the colours. We managed to confirm that the E7Q PRO is a PFS type television, which means it has an additional filter that improves colour gamut coverage. Because of this, even if the brightness doesn't deliver, the colours in HDR content can be properly saturated and pleasing to the eye, without the impression of a "washed-out" image.

The TCL C655 / C69B television offers a film mode that has been tested for colour reproduction quality. Although this mode is called film mode, it unfortunately has quite a few errors that the director would certainly not want to see when filming their work. Starting with image analysis, it's worth looking at the white balance – both in HD content and 4K HDR, the white balance has significant issues. In both cases, the red colour dominates, resulting in colours that are too warm, with an overall pink or yellow tint. This can be seen in the image below from the film "Star Wars." The Colour Checker test confirms these errors – the colour samples stray into incorrect shades, affecting the overall colour fidelity. The brightness characteristics are a lesser issue. However, they are not without flaws either. The gamma chart shows a strong spike at the beginning, which can cause the image to be overly bright, and the EOTF curve responsible for brightness in 4K HDR content also has significant fluctuations – it's evident how the television tries to maintain appropriate brightness, but it doesn't always succeed effectively.

In terms of colour reproduction, we tested the Hisense E7Q Pro in Movie mode, which undoubtedly turned out to be the best built-in preset. It is this mode, unlike the Eco, Standard, or Dynamic settings, that offers the most natural colours straight out of the box. While no factory mode is completely free of flaws, the E7Q Pro deserves high praise for its colour rendition in standard SDR content. The colour palette has been very well tuned, and errors in the Color Checker tests often did not exceed a value of 3, which is an outstanding result rarely seen in such affordable TVs. The only drawback we noted in SDR is the tendency to darken certain elements of the image, as indicated by a slightly raised gamma curve. The TV performs slightly worse with colours in HDR mode. Here, colour errors become noticeable to the naked eye, mainly due to a deficiency of blue in the white balance. This causes the colours on screen to appear too warm, and for some viewers, they may seem almost "too cinematic." Of course, to improve these parameters, we proceeded with professional calibration.

After calibrating the movie mode of the television TCL C655 / C69B , the white balance has been adjusted, and the colours look as they should – which is confirmed by only slight deviations in the Colour Checker test. The gamma is really good, which ensures that the television shouldn't have any issues with brightness in low-resolution material. Unfortunately, a similar EOTF characteristic is still noticeable, which is a natural occurrence in televisions that do not have local dimming – they simply struggle to "shine" brighter in a given part of the screen. Despite this design limitation, which cannot be bypassed, we recommend making adjustments in the settings, as the overall colour presentation looks really very good.

In the case of materials with standard dynamic range (SDR), our actions in Filmmaker mode turned out to be largely cosmetic 😉. We mainly focused on a subtle adjustment of the white balance and equalising the gamma curve, which allowed us to recover details in the darker areas of the image that previously tended to get lost. However, it's worth noting that the E7Q Pro unit we tested happened to be exceptionally well-made from the factory. We remind you that these parameters depend on the specific unit – with mass production, factory calibration can be random, so your unit may require slightly different adjustments. The biggest beneficiary of professional calibration was undoubtedly HDR mode. This is where we did the most work, which brought spectacular results. We successfully tamed the excessive warmth of the image, caused by a factory shortfall in blue colour. After calibration, colour errors were reduced to a significantly lower level, which will certainly please those watching a lot of streaming content in HDR format, expecting faithful reproduction.

Television TCL C655 / C69B handles tonal transitions in low-quality materials fairly well. The "Gradual Smoothing" feature on low settings effectively smooths out tonal transitions, but it also blurs important details, such as the texture of objects. A positive aspect is that it does not negatively affect film grain, which helps to maintain the natural look of the image. In terms of digital processing, the television adds artificial sharpness, which some users who prefer a sharper image might appreciate. However, for those who prefer a softer look, this may be a drawback. Another downside is that the image has been significantly cropped due to the so-called overscan, which reduces the field of view and cuts off the edges of the image.

When it comes to upscaling and digital image processing, the E7Q PRO deserves praise. The scaling performs really well here and doesn't fall dramatically short of much more expensive, advanced TVs. Lower quality materials can look clear and reasonable, without the impression that the image is artificially "overdrawn." The smoothing function, however, presents a bit worse. Yes, it can be effective and improve tonal transitions in low-quality materials, but at the same time, it can introduce unwanted effects. Sometimes it removes film grain or adds unwanted artifacts, giving the image a more "digital" character. Therefore, we mainly recommend it to those who prefer a smoother, less cinematic image style.

The television C655 / C69B is equipped with a 4K@60 Hz panel, which means it's best suited for watching movies and less dynamic content. It also features a "Flicker Reduction" function, allowing users to adjust the smoothness of the image – they can choose whether they prefer smoother motion or a more cinematic, frame-like effect. The television can also adapt to lower resolutions, such as Full HD and 2K at 120 Hz, which will surely please gamers by offering a smoother image at the cost of resolution. It’s worth noting that this feature is available in sizes starting from 55"+. Additionally, the largest variant, 98", is equipped with a 144Hz panel with full motion smoothing.

In the category of motion blur and fluidity, the E7Q PRO has one very strong argument. At this price, Hisense has added a 120 Hz panel, and in PC mode, it can even operate at 144 Hz. This immediately provides greater possibilities in motion settings, as more options for smoothing the image appear in the menu. Among other things, we have frame interpolation options, allowing us to adjust the fluidity for sports or movies, depending on whether we prefer a more cinematic character or a "theatrical" smoothness.

The TCL C655 / C69B TV offers an almost perfect set of features for gamers, supporting all the key technologies. It has an ALLM feature that automatically switches the TV to low latency mode, significantly improving responsiveness and minimising signal lag, which is especially important during dynamic gameplay. The VRR feature allows synchronisation of the screen refresh rate with the number of frames generated by the console, eliminating screen tearing and providing smoother gameplay.

The TV also supports Dolby Vision in gaming mode, ensuring better colour and contrast reproduction in games that support this format, and the Game Bar enables quick access to gameplay-related settings, such as response time, latency level, and other parameters. Unfortunately, the C655 / C69B does not support 4K resolution at 120 Hz (the 98" variant is the exception), which may be disappointing for more demanding gamers seeking the ultimate smoothness in high-resolution games. However, if we can forgo 4K, the TV offers support for Full HD and 2K at 120 Hz, providing a smoother image and serving as a great alternative for those who prefer higher refresh rates at the expense of resolution.

E7Q PRO is a phenomenal screen for gamers. Besides the typical "issue" with Hisense, which is the lack of support for the HGiG format due to constantly active tone mapping, we get practically everything one could expect from a TV that is supposed to have a gaming tag. There are two HDMI 2.1 ports, along with a full set of key features. We have variable refresh rate, automatic switching to game mode, and support for 4K at 120 Hz. On top of that, all the important settings are at hand in the clear Game Bar. This tool not only looks modern, but it also has a typically "gaming" edge and actually makes life easier while gaming.