Sony X85L vs Philips OLED770

The Sony X85L TV offers solid HDR performance with a brightness of 750 nits, which is sufficient to enjoy vibrant effects. In scenes of moderate difficulty, such as the first, third, or fifth test scenes, a brightness of around 600 nits allows you to fully experience the HDR effect. Unfortunately, in more demanding segments, like the scene from the film Sicario 2, the TV reveals its limitations. Drops in brightness to 250 nits make the HDR effect lose its impressive quality and resemble ordinary SDR. Nonetheless, it is worth highlighting the very good coverage of the DCI-P3 colour palette at 95%, which definitely deserves praise and positively impacts the overall image quality.

The Philips OLED770 doesn't try to compete with the brightest OLEDs on the market, and it's actually hard to expect that, as it's the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows for enjoyment of HDR effects in scenes where light appears in spots – for instance, in the flash of headlights or a starry sky. In such moments, the picture can truly amaze. However, it's different when there are more bright elements on the screen. The TV, like many cheaper OLEDs, restricts luminance at that point, and the entire image noticeably dims. This was best seen in a scene from the movie The Meg, where the sun rises behind an oil platform – the brightness dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasing to the eye, but it's worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 also has an ace up its sleeve – the coverage of the DCI-P3 colour palette is as high as 99%, so colours in movies and games are vibrant and very close to what the creator intended.

The television Sony X85L has been tested in IMAX Enhanced mode, which, while associated with world-class cinema, does not guarantee an image consistent with the director's intent. The main issue is the white balance – there is a noticeable strong dominance of blue and significant deficiencies in red. As a result, the image becomes unnaturally cool and looks artificial. Errors in colour reproduction were confirmed by the Colour Checker test, which showed significant discrepancies – colours were "scattered" like shots from a rifle, and only a few samples hit the target values. This clearly shows that the precision of colour reproduction leaves much to be desired.

The brightness of the image is one of the positive features of the television. The gamma for HD content is at an acceptable level, although minor errors occur, but generally it is quite good. However, the issue remains the brightness characteristic for 4K materials, controlled by the EOTF curve. It is evident here that very small, bright elements of the image are too dim, which is the result of the limited number of backlight zones due to the design of the television.

The first measurements already show that the factory settings of the Philips OLED770 have a lot to improve, even in Filmmaker mode. The white balance chart clearly indicates a lack of blue, giving the image a slightly yellowish tint. In practice, white is not snow-like, but leans towards warmer hues – which some may even find appealing, but from a precision standpoint, this is a deviation from the norm. The gamma, on the other hand, tends to be on the darker side – the average value is around 2.6 instead of the reference 2.4. In mid-tones, the image appears muted and more saturated, which can look too "cinematic" but detracts a bit from the naturalness. However, the most significant issues are visible in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what should be seen. In everyday viewing, this means that sometimes colours may look less natural than we would wish.

Thanks to the use of calibration tools offered by Sony X85L, it has been possible to significantly improve the image quality. After calibration, the white balance for HD content is much more stable, making colours look more natural and enhancing the authenticity of the image. Although it's not perfect, these changes allow viewers to enjoy a more realistic representation of colours, eliminating the earlier cool tone. The gamma, which already performed reasonably well, has been adjusted to an even better version. As a result, tonal transitions and brightness are more consistent, positively impacting the depth and detail of the image.

As for 4K content, despite efforts, the white balance still struggles with a lack of red, which can cause overly warm colours in some scenes. Synthetic tests showed that the EOTF curve in HDR is fairly stable, with a slight boost in mid-bright scenes. However, in actual film material, the TV can still be too bright with fine, light details, which is a result of the limitations of large local dimming technology.

Nonetheless, the calibration has brought significant benefits, particularly in terms of colour accuracy, improving overall image quality and providing a more natural and consistent directorial vision.

Philips OLED770 had shown signs from the start that it harboured significant potential, but it was hard to fully appreciate this in its factory settings. The image was often too warm, and some colours appeared as if they had lost their naturalness along the way. Calibration revealed that this television was very amenable to work – it responded to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance was set in both SDR and HDR so that the yellowish haze disappeared and a neutral, clear white emerged. Gamma stabilised closer to perfection, which helped restore the naturalness of mid-tones, while shadows ceased to be artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Movies are watched with greater ease; the image has cinematic depth without the feeling that something is overly darkened. However, the most interesting aspect was working on the colours. Factory errors were not dramatic, but slightly noticeable – skin tones could be too warm, and grey wasn’t always the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is a level that is definitely lower than the threshold of discernibility for the human eye. In other words, after correction, the colours finally “clicked” into place. Looking at the screen, we felt like the television had begun to speak with a full voice. Like an instrument that had finally been properly tuned.

In terms of smoothing tonal transitions, the Sony X85L television doesn’t offer any dedicated enhancement options, which is a bit of a downside. On the other hand, the image scaling performs quite well – the television adds a touch of artificial sharpness, which can make details such as tree branches more pronounced, although sometimes with visible jagged edges. This type of effect may appeal to some viewers who prefer a more detailed image.

The problem of the previously mentioned colour connections can largely be mitigated thanks to the "distortion reduction" function, which is an algorithm for smoothing tonal transitions in Philips. It works best at a low level – effectively eliminating unwanted colour bands while not introducing strange artifacts or losing image detail. This is one of those features that is truly worth keeping on.

The issue of upscaling is somewhat less impressive. Images from lower resolution can be too soft, while in some parts the characteristic "jaggies" appear. The impression is that the algorithm is trying to reconcile two contradictory directions – smoothing and sharpening – and ultimately fails to find the golden mean. As a consolation, it's worth noting that the television does not have problems with overscan, meaning it does not cut off the edges of the image, which can sometimes happen in other competing models.

Sony X85L, equipped with a 120 Hz panel, will meet the expectations of a wide range of users – from sports and gaming fans to movie enthusiasts. Movie lovers will surely appreciate the presence of one of the best motion smoothing systems, known as Motionflow. This system offers adjustment using smoothness and clarity sliders – smoothness is responsible for fluid motion, eliminating the stuttering effect, while clarity enhances the sharpness of fast scenes, reducing blur.

The issue of the panel in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. This sounds like great news – because who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of blurring or smearing, ideal for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here we see the phenomenon of so-called frame skipping. This means that the television is unable to display all the frames – some of them are skipped, causing motion to lose smoothness and double outlines to appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

Sony X85L offers a fairly solid set of features for gamers, making it an attractive choice for gaming enthusiasts. First and foremost, the television has a 120 Hz panel, which translates to smooth and dynamic image display, ideal for both fast-paced action games and more demanding sports titles. It is equipped with two HDMI 2.1 ports with full bandwidth of 48 Gb/s, allowing for the full capabilities of next-generation consoles to be utilised. Additionally, Sony X85L supports VRR (variable refresh rate) technology, which helps reduce stuttering and artifacts during gameplay, ensuring a smooth experience. The television also supports G-Sync, which is particularly beneficial for gamers using NVIDIA graphics cards, allowing for screen refresh rate synchronization with GPU performance, eliminating screen tearing. It’s worth mentioning the Game Bar feature, which facilitates quick access to important game-related settings, such as VRR, brightness levels, or display modes, making it convenient and useful during gameplay.

However, there are some limitations. The television does not support HGiG, which may be a downside for some gamers, as HGiG optimises HDR effect rendering in games, providing a more authentic visual experience. Additionally, the Dolby Vision mode, although available, is not practical for gaming due to very high input lag.

If someone is looking for a TV for gaming, the Philips OLED770 is a candidate that's hard to overlook. The mere fact that this is an OLED gives it a great starting point – perfect blacks and infinite contrast make evening sessions in atmospheric games look like they've been taken straight out of a cinema. Added to that is the Ambilight system, which uses LEDs on the back of the TV to extend the image onto the wall behind the screen. The effect is such that even just playing FIFA can look like a small spectacle, and in horror games, the atmosphere becomes really thick. On the technical side, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and for those using an Xbox Series X, Dolby Vision support in games is also available. You just need to know that in this mode, the input lag is slightly higher than standard, although still at an acceptable level. As a bonus, we also get the 'Game Bar', which is a special tool strip for gamers. It's not the most conveniently designed solution, but it allows for a quick view of key parameters without exiting the game. Overall, this gives a picture of a TV that has all the most important gaming features on one hand, and on the other can add something unique – Ambilight. And it's this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming in a home environment.