Compare: Sony BRAVIA 5 (XR5) vs Philips OLED770

Sony Bravia 5 is the continuation of the iconic X90L model, and it's clear that the manufacturer aimed to take a step forward. A greater number of backlighting zones have been implemented, which makes the contrast seem better in many scenes, with deeper blacks than its predecessor. The 120 Hz panel and MotionFlow system allow you to tailor the fluidity of the image to your own preferences – from a slight cinematic texture to crystal smooth motion in sports and games. This is a device that is unafraid of any content, because regardless of whether we're watching a match, an action film, or a concert, the image maintains clarity and character. However, the true strength of the Bravia 5 remains its XR processor. It's what makes older materials look better than they should – upscaling works like magic here, smoothing out noise, improving gradation, and providing coherence even to content of lower quality. As a result, in everyday use, the Bravia 5 can surprise, because instead of battling with signal imperfections, it extracts the maximum from them. Additionally, there's excellent colour reproduction once calibrated, as well as dynamic tone mapping with Dolby Vision mode, allowing you to enjoy details even in challenging, high-contrast scenes. However, it cannot be hidden that at several moments, the Bravia 5 has let us down significantly. Despite the greater number of zones, brightness and contrast are not always better than in the X90L – sometimes they even perform worse. This raises a sense of wasted potential, as we were hoping for a greater qualitative leap. After all, we are talking about a true MINI-LED television here. Nevertheless, the Bravia 5 remains an excellent TV for those who want to enjoy quality image above all. If you're looking for a model that can impress with smooth motion, extracts details from difficult scenes, and works wonders with older materials, the Bravia 5 will easily meet these expectations. It's a television that sometimes cannot quite match the competition in certain respects, but still defends itself with what Sony does best – cinematic imagery.

Philips OLED770 is a television that stands out primarily for its picture quality – the characteristic perfect black and infinite contrast typical of OLEDs make even a regular evening of binge-watching a series feel like a small cinematic experience. After calibration, the colours gain naturalness and consistency, while details in dark scenes are separated from the lights with surgical precision. This is a screen that gives the feeling of engaging with premium-class technology, even though it is formally a budget OLED in Philips' portfolio. The second pillar on which the OLED770 stands very strong is gaming. Here, the manufacturer has really done their homework. VRR works up to 120 Hz, we have an automatic game mode (ALLM), and input lag in standard HDR10 or SDR modes at 120 Hz can drop to as low as 5 ms – these are results that will easily satisfy even the most demanding gamers. And finally, the Ambilight system – for many it’s a gadget, but during longer sessions, it truly makes a difference. The colourful LEDs behind the screen dynamically respond to what's happening in the game, and can pull you deeper into the virtual world. It’s precisely for this reason that one could risk saying that the OLED770 is one of the more interesting budget gaming TVs on the market.

However, not everything shines so brightly, because when we come to the Smart TV aspect… TitanOS is the biggest drawback of this model. Theoretically, we have everything we need: access to apps, AirPlay support, and voice commands. In practice, though, the list of apps is limited, screen mirroring often doesn’t work at all, and voice search does not support the Polish language. Moreover, the remote, although well-designed and backlit – operates on infrared, which sounds almost anachronistic in 2025. The system is purportedly fast, but it can irritate with errors, and instead of encouraging usage, at times, it rather urges us to turn it off. And here we reach the crux: the OLED770 is a television that performs excellently as a screen for movies and games, but not necessarily as a multimedia hub for the home. For someone who mainly uses a console, home cinema, or operator's decoder – it will be a solid choice. We get fantastic picture quality, a full set of modern gaming features, and of course, the proprietary AmbilightTV backlighting system! But if someone is looking for a television that has to replace everything and serve as a multimedia powerhouse, it would be better to look towards the more expensive Philips models that offer more refined system solutions like GoogleTV.

Bravia 5 is the entry-level TV in Sony's Mini-LED series for 2025, so naturally we start with the most important thing – how it performs with blacks and contrast. After all, the term "Mini-LED" today sounds almost like a magic spell. In theory, this means thousands of tiny diodes arranged in zones that are meant to work in harmony, dimming and brightening the image so that the viewer's eye perceives more depth than with a classic LCD. In practice, in the 65-inch Bravia 5, we counted around 200 backlight zones. Is that a lot? Definitely more than its predecessor, the legendary X90L model, but when you look at Chinese manufacturers who can pack in hundreds, sometimes even thousands of zones – it comes off as rather modest.

One might expect that combining a greater number of zones with the refined dimming algorithms that Sony has accustomed us to over the years would result in a qualitative leap compared to the X90L. Meanwhile – and this is where a slight disappointment arises – tests showed that the results are surprisingly similar to last year's model. Don't take this the wrong way: the contrast, for an LCD TV with local dimming, is really solid. In most scenes, bright elements are separated from dark ones with surgical precision, and the effect can be breathtaking. But when more demanding shots appear on screen – those that mercilessly test the capabilities of the backlight – it becomes clear that the hardware has its limitations.

Therefore, one could say that in terms of blacks and contrast, the Bravia 5 doesn't so much disappoint as rather fails to meet the hopes that the initial announcements ignited. We were hoping for at least a slightly better performance than its predecessor, and we got "only" good contrast. And that “only” is the key word here – because good contrast in Sony’s rendition still means a level that most competitors would be proud of.

In terms of black and contrast, the Philips OLED770 doesn’t introduce any revolutions – but with OLEDs, it would be hard to expect one. The organic matrix allows for complete blacking out of individual pixels, which in practice gives us almost perfect black and contrast that reaches infinity. Whether we’re watching night scenes in films or scenes full of tiny bright points, the TV precisely separates details from the background. There are no halo effects or other artifacts typical for LCD TVs with local dimming here. Choosing an OLED – also in the version of model 770 – you can be assured that in this category, the image will look fantastic.

Looking at similar results in terms of black levels and contrast, we expected the same stable performance as last year's model when it comes to HDR content. Unfortunately – and this must be said plainly – there has been a regression here that is hard to miss. The paradox is that the peak brightness of the Bravia 5 can be impressive: in our synthetic tests, the TV reached around 1000 nits in HDR. Sounds great, right? The problem is that this power doesn't always have a real impact on all movie scenes. When small, pinpoint elements appear on the screen, something that in Sony's case was usually fine-tuned with surgical precision, this time it clearly falters. The algorithms try to maintain deep blacks around small objects, but the side effect is that details can be dimmed to the point of becoming barely visible. One only needs to bring up the example of the movie Sicario 2 – there, in some scenes, small light sources practically vanished as if someone had covered them with dark film.

Of course, not everything looks so dramatic. In simpler, brighter scenes, where the image is filled with more light, the Bravia 5 shows that it can shine: literally and figuratively. At those times, the TV achieves values in the range of 600–800 nits, which we saw both in synthetic tests and during movie screenings. The impression is really positive; the brightness adds dynamism, and the colours look vibrant and fresh. However, there remains a certain dissonance. We feel a slight confusion because it is evident that something has gone in the wrong direction. Technological progress – more zones, more backlight power – has not been supported by the kind of refined image management that we usually associate with Sony. Fortunately, there are elements that have not been compromised and are actually at a very high level. We are talking about colour reproduction. Thanks to the use of the PFS filter, the colour palette coverage is excellent – about 97% DCI-P3 and 75% BT.2020. These values allow for a truly wide colour reproduction, giving films a natural and cinematic character.

The Philips OLED770 doesn't try to compete with the brightest OLEDs on the market, and it's actually hard to expect that, as it's the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows for enjoyment of HDR effects in scenes where light appears in spots – for instance, in the flash of headlights or a starry sky. In such moments, the picture can truly amaze. However, it's different when there are more bright elements on the screen. The TV, like many cheaper OLEDs, restricts luminance at that point, and the entire image noticeably dims. This was best seen in a scene from the movie The Meg, where the sun rises behind an oil platform – the brightness dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasing to the eye, but it's worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 also has an ace up its sleeve – the coverage of the DCI-P3 colour palette is as high as 99%, so colours in movies and games are vibrant and very close to what the creator intended.

Sony Bravia 5 was obviously tested in the best possible mode, which is the Movie mode. Right out of the box, it delivers the most natural colours, definitely better than anything offered by the "eco" or "dynamic" modes, which are more suited for a store display than a living room. However, the Movie mode alone does not guarantee that we can always expect cinematic picture quality. In SDR content, we had no significant complaints – the slightly warmed white balance gave the scenes a golden hue, but it was nothing that was glaring. However, a problem arose with HDR materials. Here, the colour reproduction simply looked bad. The white balance was heavily skewed – with an excess of blue and a clear lack of red. At times, it resembled the store mode of "super vivid picture," where everything is blown out and artificially boosted.

This situation made brightness management seem too aggressive as well. The EOTF graph clearly showed that the television has trouble with overexposing many scenes right out of the box. And while we know what Sony televisions are usually capable of, it was hard to remain indifferent here – that’s why we quickly decided to go for calibration.

The first measurements already show that the factory settings of the Philips OLED770 have a lot to improve, even in Filmmaker mode. The white balance chart clearly indicates a lack of blue, giving the image a slightly yellowish tint. In practice, white is not snow-like, but leans towards warmer hues – which some may even find appealing, but from a precision standpoint, this is a deviation from the norm. The gamma, on the other hand, tends to be on the darker side – the average value is around 2.6 instead of the reference 2.4. In mid-tones, the image appears muted and more saturated, which can look too "cinematic" but detracts a bit from the naturalness. However, the most significant issues are visible in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what should be seen. In everyday viewing, this means that sometimes colours may look less natural than we would wish.

After calibration, the situation changed dramatically. We managed to tune the white balance so that entire scenes began to look more natural, and the image gained coherence and elegance. In HDR, we finally got rid of that unwanted clipping effect that had previously spoiled some shots. Suddenly, it turned out that the Bravia 5 can extract much more from films than the first contact "straight out of the box" suggested. Indeed, if we look at the graphs and compare them with the standards, we can see that the beginning of the EOTF curve slightly strays beyond the reference line. However, this is not so much a calibration error as it is a natural limitation of the Mini-LED technology that cannot be bypassed. Sony, rather than clinging tightly to perfect black, prefers to prioritise the visibility of details – and in practice, it’s hard to disagree with that. We prefer to see the texture of the material on the screen rather than a pitch-black spot where all nuances disappear.

The calibration itself was really beneficial. After about an hour spent on settings, we felt that the image resembled that of the best cinema halls – of course on a home scale, but with the same sense of quality and refinement. And in such moments, we remember why we love Sony televisions: because once we fine-tune them, they reward us with a picture that captivates for long hours.

Philips OLED770 had shown signs from the start that it harboured significant potential, but it was hard to fully appreciate this in its factory settings. The image was often too warm, and some colours appeared as if they had lost their naturalness along the way. Calibration revealed that this television was very amenable to work – it responded to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance was set in both SDR and HDR so that the yellowish haze disappeared and a neutral, clear white emerged. Gamma stabilised closer to perfection, which helped restore the naturalness of mid-tones, while shadows ceased to be artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Movies are watched with greater ease; the image has cinematic depth without the feeling that something is overly darkened. However, the most interesting aspect was working on the colours. Factory errors were not dramatic, but slightly noticeable – skin tones could be too warm, and grey wasn’t always the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is a level that is definitely lower than the threshold of discernibility for the human eye. In other words, after correction, the colours finally “clicked” into place. Looking at the screen, we felt like the television had begun to speak with a full voice. Like an instrument that had finally been properly tuned.

Tonality transitions are nothing more than the way a television handles blending colours and shades – from light to dark, from saturated to pastel. If the device struggles with this, you see characteristic "stairs" instead of smooth transitions, and the image loses its naturalness. It's those moments when instead of getting immersed in the film, we start glancing at the screen thinking, "hey, something's off here." Fortunately, in the Sony Bravia 5, such situations are practically non-existent. This is a huge advantage because nothing distracts our attention from the plot or the excitement of sports. The television performs best in bright scenes, where the colour transitions are smooth, and the blending of colours is nearly invisible. The effect is so good that sometimes it can feel like the image was painted in one brush stroke. Of course, there have been a few minor missteps. In darker scenes, certain imperfections can be noticed – slight banding or minimal gradation issues. For that reason, the Bravia 5 received a few negative points from us. Nevertheless, in the vast majority of situations, the television performs excellently and comes through this test with flying colours.

In this category, there’s a noticeable improvement compared to last year's Philips models. The OLED770 handles colour gradation significantly better, and strongly visible transitions or artificial banding occur less frequently than before. Interestingly, we achieved the best results in dark scenes – where most televisions, especially those with WOLED panels, tend to struggle the most. A good example is the shot of an actor floating in red water – the transition from intense red to black looks nearly perfect here, without the typical “stair steps.” The situation is somewhat worse in light parts of the image. With extremely bright gradients, particularly close to white, the television has trouble maintaining smoothness. This can be noticed, for example, in a scene from the film Kingsman, where in the background of the bright sky with the sun, subtle bands of the sunrise appear instead of a smooth blur. Fortunately, these situations are relatively rare, and in everyday viewing, the OLED770 presents itself very solidly and doesn’t disrupt immersion as was the case in last year's models.

Bravia 5 carries the genes of Sony, which remain intact – and thank goodness for that, because we're talking about absolutely exceptional digital image processing. It's no coincidence that for years, it's been considered that TVs from this brand set the standard for how a screen should handle lower quality materials. If someone still watches classic television, old films, or YouTube in lower resolutions, here they get equipment that can turn such content into a surprisingly enjoyable experience. On board, we find several tools worth activating. The first of these is "digital noise reduction." Set to a medium level, it works superbly – smoothing out tonal transitions that usually cause the most trouble in low-quality materials while introducing no artificial artifacts. Importantly, it also doesn't remove the cinematic character, which is the natural grain that is intentionally present in many productions. Another advantage of the Bravia 5 is the upscaling capabilities of the XR processor. The image presented after scaling is soft, yet sharp and clear. The outlines of characters are well-defined, and backgrounds maintain their texture without excessive artificial sharpening. It's hard to find a better TV for watching lower quality materials – Bravia 5 only confirms why Sony is considered the benchmark in this area.

The problem of the previously mentioned colour connections can largely be mitigated thanks to the "distortion reduction" function, which is an algorithm for smoothing tonal transitions in Philips. It works best at a low level – effectively eliminating unwanted colour bands while not introducing strange artifacts or losing image detail. This is one of those features that is truly worth keeping on.

The issue of upscaling is somewhat less impressive. Images from lower resolution can be too soft, while in some parts the characteristic "jaggies" appear. The impression is that the algorithm is trying to reconcile two contradictory directions – smoothing and sharpening – and ultimately fails to find the golden mean. As a consolation, it's worth noting that the television does not have problems with overscan, meaning it does not cut off the edges of the image, which can sometimes happen in other competing models.

Bravia 5 has a 120 Hz panel, which in itself sounds like an invitation to watch sports, fast matches or spectacular action films. However, the real magic begins when MotionFlow – Sony's proprietary motion smoother – comes into play. Thanks to this feature, we can adjust the character of the picture to our own preferences. The "smoothness" slider allows us to transition from a cinematic feel with a slight "judder" to a theatrical fluidity, where every ball in the match glides across the screen as if on a string. The higher the value, the smoother and more fluid it is; the lower it is, the more film-like and natural it becomes. In the options, we also find an additional setting that Sony calls "clarity". This is nothing more than the BFI function (which inserts black frames) aimed at improving motion sharpness. It sounds great in theory, but in practice, it must be used with caution. Why? Because all higher settings cause brightness drops of up to half, and in some cases, contour doubling also appears. So if we want to use it, we recommend setting it to the lowest level – "1" out of the available ten. That way, we gain a bit better motion sharpness without risking losing half the brightness of the picture.

The issue of the panel in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. This sounds like great news – because who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of blurring or smearing, ideal for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here we see the phenomenon of so-called frame skipping. This means that the television is unable to display all the frames – some of them are skipped, causing motion to lose smoothness and double outlines to appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

In the Bravia 5, there is a significant improvement compared to the X90L model from two years ago. The television offers literally everything its predecessor had, but this time the issues that could frustrate gamers have been addressed. Problems with setting the variable refresh rate (VRR) have disappeared, and there are no longer issues with configuring HDR content in HGiG mode. In short: we get a device that simply works as it should, without any hassles. So, the Bravia 5 has everything you can expect from a modern gaming TV – and it can be confidently advertised with the slogan "ready for PS5." That's something we couldn't say about the X90L model. Well done, Sony!

It's just a shame that this relatively high-priced model lacks a full set of four HDMI 2.1 ports. In everyday use, this won’t be an issue for most people, but if someone has a console, soundbar, and additional equipment connected via HDMI, at some point they'll have to choose or juggle cables.

If someone is looking for a TV for gaming, the Philips OLED770 is a candidate that's hard to overlook. The mere fact that this is an OLED gives it a great starting point – perfect blacks and infinite contrast make evening sessions in atmospheric games look like they've been taken straight out of a cinema. Added to that is the Ambilight system, which uses LEDs on the back of the TV to extend the image onto the wall behind the screen. The effect is such that even just playing FIFA can look like a small spectacle, and in horror games, the atmosphere becomes really thick. On the technical side, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and for those using an Xbox Series X, Dolby Vision support in games is also available. You just need to know that in this mode, the input lag is slightly higher than standard, although still at an acceptable level. As a bonus, we also get the 'Game Bar', which is a special tool strip for gamers. It's not the most conveniently designed solution, but it allows for a quick view of key parameters without exiting the game. Overall, this gives a picture of a TV that has all the most important gaming features on one hand, and on the other can add something unique – Ambilight. And it's this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming in a home environment.

When it comes to input lag, the Bravia 5 deserves a round of applause. Results of around 7 ms at 120 Hz content are nothing short of phenomenal – it's hard to imagine a gamer complaining about such responsiveness. Even at 60 Hz, where the lag increases to around 15 ms, we're still talking about values that absolutely don't spoil the fun and are practically unnoticeable. Moreover, Sony has finally tamed the Dolby Vision mode. In the X90L, it was practically unplayable – the delays rose to levels of even 150 ms. Meanwhile, the input lag on the Bravia 5 remains at the same low level as with other content. This is a huge improvement and further proof that this television can truly be called "gamer-friendly."

As we mentioned earlier, the only anomaly that has been captured during testing is the Dolby Vision Gaming mode. In this setting, the latency can reach up to 30 ms. This is not a particularly impressive result, and more demanding players may turn up their noses, but in practice – during casual sessions – the difference will not be greatly noticeable. The standard HDR10 and SDR modes perform much better, however. In the case of a 120 Hz signal, the input lag drops to a minimal 5 ms, which is an outstanding result and places the OLED770 among the top TVs suitable for dynamic gaming. In other words, if someone isn’t set on Dolby Vision on Xbox, the gaming experience will be fast, smooth, and free of unnecessary delays!

In this category, the Bravia 5 deserves an exemplary rating. The ideal readability of fonts thanks to 4:4:4 chroma support makes working on this TV a pure pleasure. Whether we are opening Excel, browsing documents, or simply surfing the web – the text is sharp, clear, and free from that characteristic “haze” which can effectively take away the joy of use in many TVs. The letters look as they should: distinct, sharp, and readable even up close.

We also have good news for PC gamers. The Bravia 5 has no problems at all with handling 120 Hz, working with both Nvidia and AMD cards, supporting G-Sync and FreeSync Premium Pro technologies. The result is that the image is not only smooth but also free from tears or micro-cuts that can ruin the experience even in the best-optimised games. You can easily connect a powerful PC and enjoy gaming on the big screen – without compromises, without frustration, and with full comfort. The only thing we could complain about is the lack of additional modes for gamers with higher refresh rates.

Philips has learned from previous models and has finally improved the implementation of chroma 4:4:4. This is important news for those planning to connect the TV to a computer, as it means no problems with sharpness and readability of fonts. Text looks clear and crisp, so the OLED770 can easily be called an excellent display for office work or browsing the internet. Of course, very demanding users may notice some imperfections resulting from the WRGB pixel arrangement typical of WOLED panels, but in practice, this does not significantly impact comfort. The TV also performs well in games launched from a PC. The panel allows for real refresh rates of up to 120 Hz, and with low input lag, this provides a very smooth image without noticeable stutters. The only thing missing is support for G-Sync and – as we mentioned before – a proper 144 Hz mode, but despite that, the overall performance is really solid. For those looking for a versatile screen for computer and console use, the OLED770 is a choice that’s hard to underestimate.

Bravia 5 uses a classic VA panel, and that means one thing – the viewing angles are not one of its strong points. For those with smaller screen sizes, this won’t be a problem, as sitting directly in front, the picture looks fantastic. However, with larger sizes, especially 85 inches, the situation becomes less comfortable. It’s enough to sit slightly off-centre on the couch to notice minor imperfections: the image begins to lose saturation, contrast weakens, and black takes on unwanted greys. It’s a shame that Sony did not opt for additional coatings, which in the case of VA panels can bring their capabilities closer to IPS levels. Such solutions exist, and some competitors make use of them. Here, they are missing, so one has to reckon with the fact that Bravia 5 best showcases its strengths when viewed head-on.

In terms of viewing angles, the Philips OLED770 presents a very high level typical of OLEDs. The image remains readable and saturated even when viewing the screen from the side – there is practically no drop in contrast or fading of colours. In this category, it only falls short of QD-OLED panels, which we find either in very expensive premium models or in one exceptional case – in the 55-inch Samsung S85F. However, in everyday use, the differences are difficult to detect, and the OLED770 performs nearly perfectly. Only at really extreme angles can a slight degradation of colours be noticed.

Bravia 5 is a piece of equipment that really performs well in challenging lighting conditions. Its high brightness ensures that even in the middle of the day, with the blinds wide open and sunlight streaming through the windows, the picture remains clear and sharp. There’s no feeling that we're watching a "washed-out" screen. The satin finish of the panel also plays a significant role in effectively reducing light reflections. Yes, some reflections do appear, but they are not strong enough to interfere with viewing. They are more like subtle glows that can be noticed when we consciously look for them, rather than a real problem day-to-day. Because of this, the Bravia 5 works well not just in the evening in a dimmed room, but also in bright living areas, where other TVs can falter. One could say that it's a "universally bright" model – suitable for both evening screenings and for watching news or sports in full sunlight.

OLED770 is not one of the brightest TVs, so it's hard to recommend it for very sun-filled living rooms. In a bright room, its limitations quickly become apparent – the screen catches reflections and behaves more like a lightly dimmed mirror. Glare reduction is average, and in direct light, the screen performs poorly. Fortunately, the panel's coating does not distort colours, so even during the day, the hues remain natural, and the blacks do not dramatically lose their depth. Nevertheless, it’s hard to say that the OLED770 is a TV designed for bright spaces – it will definitely find a better home in a dimly lit living room or in a bedroom, where its strengths can truly shine.

GoogleTV and SmartTV features

Sony Bravia 5 runs on Google TV, and it must be said that this is one of the best-optimised systems in this brand's offering. The interface works smoothly, with no annoying bugs or bizarre translations, and navigating the menu doesn’t feel like walking through a minefield. Admittedly, there are moments when the whole system catches a slight breath – as if it has its “weaker moments” – but these are rare enough not to spoil the overall impression. We have full AirPlay support, voice search with Google AI assistance, and the ability to download practically any app that comes to mind. The only drawback in tests turned out to be the screen mirroring function, which theoretically should work with laptops and phones, but in practice proved almost useless – there was no stable image on Windows and Android.

User features

From the perspective of classic functionality, the Bravia 5 performs solidly and practically. A big plus is the presence of two remotes – one is a slim, modern smart remote, while the other, although operating via infrared, has a classic numeric keypad. This way, we can always choose which one suits the situation better. The EPG, or electronic programme guide, is clear and allows you to programme recordings to a USB drive – a seemingly simple solution, but incredibly useful. Additionally, the TV supports connecting a variety of devices: from an amplifier or soundbar via HDMI eARC, to headphones and other wireless accessories via Bluetooth. This is a set that makes the TV not just a screen, but a well-thought-out home entertainment centre.

Functional Features

Let's start with the basics, which are the classic functions of a television. The Philips OLED770 doesn’t turn the table here; we have a standard EPG interface, the ability to connect devices via Bluetooth, and a few simple configuration options including teletext. Interestingly, there is a jack connection, which is becoming quite rare these days. However, those with older receivers or wired headphones will appreciate it. The remote creates a good impression – it’s ergonomic and has a backlit numeric keypad – but there’s also a sense of a step back here. It works via infrared, so you have to aim it at the television, and frankly, by 2025 we would expect full wireless support. The exception is voice commands, which use Bluetooth, but even here there’s no reason for euphoria.

SmartTV Features – TitanOS

Speaking of voice, let’s move on to the Smart TV system, which is an element that largely defines the daily comfort of using a television today. And here the OLED770 clearly lags behind the competition. TitanOS operates quickly enough that it's not a disaster, but daily use can be frustrating due to minor bugs and shortcomings. Theoretically, we get support for AirPlay, but on the other hand, screen mirroring just didn’t work at all in practice. Voice search? Yes, but only through Amazon Alexa and without support for the Polish language. In other words, the features are there, but when we try to use them, we find that their practicality is severely limited and nearly useless. And it’s this Smart TV aspect that becomes the greatest hindrance of the OLED770. The image can be astonishing, gaming is excellent, and Ambilight creates a unique atmosphere – but when we transition to daily use of apps and services, we feel a sense of dissatisfaction.

Ambilight – Philips OLED770

Although in terms of smart functionality, the Philips OLED770 is rather average, it has something in store that its competitors honestly envy. We’re talking about the three-sided Ambilight system, which has been a hallmark of this brand’s televisions for years. The LED lights positioned at the back of the housing dynamically illuminate the wall in colours matched to whatever is happening on the screen at that moment. The effect is simple but very suggestive – the image seems to extend beyond the boundaries of the television, giving us the impression that the screen has suddenly grown by extra inches. During a movie screening, it can create atmosphere, in games it enhances immersion, and during regular TV viewing, it simply pleases the eye. It’s this addition that makes it so that despite the limitations of TitanOS, the OLED770 has something that can attract attention and give it character.

Bravia 5 handles multimedia playback from USB quite efficiently. In practice, nearly everything works – movies, music, photos – although of course we encountered some minor issues. Some subtitles can be troublesome, as can exotic photo formats, which were not always correctly recognised. However, this is standard in the world of televisions, and it's hard to take it too seriously. A significant advantage, though, is that thanks to Android, we are not limited to the system player. It's enough to install an external app, like VLC, and all restrictions disappear. This is the strength of this system – the manufacturer does not confine us to their ecosystem, but rather gives us the freedom of choice.

The built-in media player in the Philips OLED770 works quite well, especially when it comes to subtitles – virtually every format we threw at it was handled correctly, which will certainly please those watching films from their own library. However, there are certain reservations regarding photo support. Not all resolutions are recognised, which may surprise users accustomed to viewing photographs from traditional cameras or older memory cards. Apart from that, everything works correctly – it’s just worth ensuring that the TV can handle the files that we actually want to play on it.

Bravia 5 positively surprises in terms of audio. The sound is pleasant, with a slightly noticeable bass thanks to the proprietary Bass Reflex speakers. Overall, it plays loudly, clearly, and definitely above average for a television – 40 W power in a 2.2 setup is an impressive result in this class. The placement of the speakers on the sides of the casing also plays a significant role, as it allows the sound to fill the room and creates a sense of space. However, one should not get carried away with optimism. This is still not the level of even the simplest soundbar. The Bravia 5 performs excellently in everyday use, but for those who enjoy strong sound and a cinematic effect, additional audio equipment will be a must – as is the case with nine out of ten televisions available today on the market.

When it comes to sound, the Philips OLED770 performs quite well, although you can't expect powerful bass. For regular TV viewing, streaming services or series, its capabilities are more than sufficient – dialogues are clear, and the overall tonal balance is at a decent level. However, when we want to feel a real punch in cinematic productions or games, it quickly becomes apparent that it lacks solid low-end response. In such a situation, a natural complement becomes an additional soundbar or audio system that will allow you to take advantage of the potential of the excellent picture.

On the plus side, versatility in handling formats must be noted. The OLED770 can manage practically all popular codecs, including Dolby Atmos, DTS:X, and Dolby TrueHD. Because of this, when connecting external audio equipment, you can expect a full sound experience, even if the built-in speakers in the TV don't make a spectacular impression.

Sony BRAVIA 5 (XR5) vs Philips OLED770

Advantages

Disadvantages

Our verdict

TV appearance

Where to buy

Contrast and black detail

HDR effect quality

Factory color reproduction

Color reproduction after calibration

Smoothness of tonal transitions

Image scaling and smoothness of tonal transitions

Blur and motion smoothness

Console compatibility and gaming features

Input lag

Compatibility with PC

Viewing angles

TV efficiency during daytime

Details about the matrix

TV features

Classic features:

Smart features:

GoogleTV and SmartTV features

User features

Functional Features

SmartTV Features – TitanOS

Ambilight – Philips OLED770

Playing files from USB

Apps

Sound

Acoustic Measurements