Samsung Neo QLED QN95D vs Samsung The Frame 2026 (LS03H)

Samsung QN95D handles HDR exceptionally well, achieving peak brightness around 2000 nits. In tested movie scenes where the screen is fully illuminated, the TV delivers intense and realistic HDR content reproduction, significantly enhancing the quality of visual experiences. However, similar to the contrast, the dimming algorithm can sometimes exhibit limitations. Despite a significant number of Mini LED zones, the TV won’t amaze users with incredible lighting. For example, in scenes from "Life of Pi," where a bright moon appears against a dark background, and in segments of "Sicario 2," featuring intense lighting effects on a dark backdrop, the TV shows very poor performance. During such moments, the TV attempts to reduce the halo effect by dimming the image to a level reminiscent of SDR quality. This results in deep and uniform blacks, but at the cost of losing some details in bright areas. It’s a compromise aimed at maintaining the best possible black quality, although it does make the image lose some of its dynamism. Despite some flaws in the local dimming algorithm's performance, this TV deserves praise for its wide coverage of the DCI-P3 colour gamut. This is made possible by the use of a quantum dot coating, also known as QLED technology, which allows for vibrant and rich colours.

The Frame 2026 is a genuinely bright TV. Its peak brightness reaches around 650 nits and, importantly, it maintains similar levels regardless of the type of scene being displayed. It doesn’t really matter whether we’re watching a very bright full-screen image or just a small highlight occupying part of the screen. The backlight remains powerful, allowing bright parts of the image to stand out clearly.

This gives The Frame a solid foundation for HDR. Bright highlights can look impactful, and the picture doesn’t appear flat or overly dim. Unfortunately, there is a compromise. Without local dimming, the TV cannot darken the black areas surrounding very bright objects.

This is clearly visible in scenes 2 and 4 of our test procedure. Bright elements look impressive, but at the same time, the blacks around them become noticeably raised. As a result, the image loses some of its depth, especially when watching in a dark room. This is why The Frame performs best with HDR in bright and moderately bright scenes, where its high brightness works to its advantage. In darker scenes, the situation is quite the opposite.

Colours

The Frame also performs well when it comes to colour reproduction. As a QLED TV, it can display a wide colour gamut and produce rich, saturated colours. DCI-P3 coverage reaches around 94%, while BT.2020 comes in at around 72%. These are good results, and you can see the difference in actual content.

Colours look vivid without appearing washed out, particularly in bright and colourful scenes. Animations and other content with plenty of saturated colours can look really good on The Frame. With this type of material, the TV shows one of its stronger sides.

In the category of factory colour reproduction, the Samsung QN95D television has been tested in Filmmaker mode, which offers the best settings from the manufacturer. However, it is not entirely free of flaws. For HD content, there is a significant colour discrepancy, particularly in the white balance, where the red colour clearly dominates the graph. The situation improves with 4K HDR content, but there are still significant drops in blue colour reproduction. These effects can be observed in a scene from the film "Star Wars," where the main character is rendered in overly warm tones.

In terms of contrast, the gamma graph shows a large initial spike, indicating that the television effectively highlights the brighter parts of the image. However, at the end of the graph, we notice a significant drop, which may mean that details may be lost in darker tones. This shape of the gamma curve can affect how users perceive dark scenes, where some details may become too blurred or too dark, causing the image to lose clarity. It's also worth noting the curve corresponding to brightness (EOTF), which is quite correct, except for the initial drop.

Although the Samsung QN95D boasts impressive specifications and advanced technologies to earn the title of one of the best televisions on the market, it requires some improvements in colour reproduction and contrast to fully realise its potential.

For assessing the factory colour setup we chose the Filmmaker Mode. If you’re encountering it for the first time, it’s a mode designed to reproduce films and TV shows as faithfully as possible. The TV then turns off most additional image enhancers, and the colours and luminance response are intended to be as close as possible to what the creators intended. And it must be said that The Frame 2026 performs quite well in this respect straight out of the box. The biggest deviation is seen in the white balance. As brightness increases, blue starts to fall short and there’s a slight increase in green. As a result, the image shifts towards warmer tones. So white isn’t perfectly neutral, and in some scenes you can notice a subtly warmer cast.

The luminance response, both gamma and EOTF, looks pretty good. Through most of the range they stay fairly close to the target, although larger deviations are visible in the darkest parts of the image. In practice, some shadow details emerging from black may therefore be a bit more pronounced. However, it’s not an error that jumps out during normal viewing. Overall, Filmmaker Mode is a good starting point here. However, the factory picture is a bit too warm and not all hues land exactly where they should.

After calibration, the picture on the Samsung QN95D television achieves truly impressive results. The white balance is perfectly balanced, and error readings rarely exceed a value of 2, which means that colours are displayed very accurately. Most samples from the Color Checker test fall within an acceptable error range, confirming that the television reproduces colours excellently. The contrast has also improved significantly, and the gamma curve is more stable, leading to better visibility of details in dark and bright scenes. However, it is worth noting the EOTF (Electro-Optical Transfer Function) curve, which shows some discrepancies in film tests. Although the television performs well in most scenes, in more extreme cases, details in black can still be lost - this is due to an aggressive dimming algorithm.

Nevertheless, these minor imperfections do not diminish the overall picture quality. After calibration, the Samsung QN95D delights with its visual quality, offering an exceptional experience that will certainly please anyone looking for a top-of-the-line television.

After calibration we mainly managed to remove that warmer tint and better even out the white balance. We also smoothed the brightness response a bit, which made the picture more neutral and predictable. There are, however, things calibration won't fix. It's mainly the black performance, which comes from the backlight design and the lack of local dimming. In some scenes the blacks will therefore still be slightly lifted, and you just have to accept that. It's more a characteristic of this model than something you can fix with the settings. HDR is also somewhat limited. Samsung doesn't give full freedom to work across the widest colour gamut here, so not all colours can be reproduced perfectly. In normal viewing it will probably be hard to notice, but it's worth being aware of.

The Samsung QN95D television handles tonal transitions well, even in lower-quality materials, thanks to the noise reduction feature, which acts like a gentle gradient. This feature is incredibly effective, smoothly rendering the image and eliminating unwanted noise while significantly improving the quality of the displayed content. However, as is often the case, excessive effectiveness can lead to unintended side effects. In some materials, this feature can also blur elements that should remain sharp, such as film grain.

Despite this, the television performs well in terms of image scaling, eliminating larger jaggedness in the picture. In a scene where branches are visible, they are not overly artificially sharpened, which allows for a natural appearance, and the model does not have an artificial outline. Overall, this means that even in more challenging conditions, the film material presents itself satisfactorily on the Samsung QN95D. The only downside when watching HD/SD content (like regular terrestrial television) is that we have a slightly cropped image - this is caused by the so-called overscan, which cannot be turned off.

As with many of Samsung’s newer TVs, this one also uses the NQ4 AI processor, albeit the older, second-generation version. I must admit it handles digital image processing quite well. Lower-resolution material is sharpened effectively, and when upscaled to 4K it still looks natural. The TV can also tidy up weaker sources a bit, such as older recordings or lower-quality broadcasts. That doesn’t, of course, mean it will suddenly turn poor footage into true 4K, but at close viewing distances the difference compared with simpler models with weaker processors is easy to spot. Edges are clearer and fine details aren’t lost as much to signal compression.

Samsung also provides a few extra picture-enhancing features, but as usual it’s best to use them sparingly. At stronger settings, noise reduction can very effectively reduce posterisation, but it also noticeably interferes with the image. The picture then starts to look quite artificial, for example by heavily smoothing faces. So these features make most sense with really poor sources when all the noise is very distracting.

The panel in Samsung QN95 performs very well in terms of motion blur and fluidity. With a refresh rate of 120 Hz and features that reduce blur and jitter, users can adjust the picture settings to their personal preferences, whether for watching films or dynamic sports broadcasts. Users have the ability to customise the motion smoothness on a 10-point scale – from a more frame-like appearance, reminiscent of traditional film, to a smooth, almost theatrical effect that works especially well in sports broadcasts.

Samsung again used a panel here with a maximum refresh rate of 144 Hz. Refresh rates up to 120 Hz mainly offer greater flexibility with high-motion content. The TV can use additional motion smoothing systems that can improve smoothness in sports and other fast-paced content. However, a high refresh rate alone does not solve everything. The Frame still uses a VA panel, which has a fairly slow response time, resulting in quite pronounced motion blur. With fast-moving objects, especially against dark backgrounds, the trails are easy to notice. There's also a slight double-imaging of edges, which can be visible even after turning off additional motion enhancement systems. We already saw similar behaviour in last year's The Frame 2025, and it's a shame Samsung hasn't fixed this. The 144 Hz itself provides a good foundation, but the panel's response time still limits this TV.

Samsung QN95D offers a fair bit of features that gamers will appreciate. First and foremost, the television supports Variable Refresh Rate (VRR), which allows for smoother gameplay by eliminating screen tearing issues, especially during dynamic scenes. There's also the Auto Low Latency Mode (ALLM), which automatically switches the TV to low latency mode when it detects a connected console or computer, providing more responsive control.

Additionally, the QN95D Samsung has a gaming mode that reduces input lag to a very low level, which is crucial in games where reflexes play an important role. With a high refresh rate of 120 Hz, the image is exceptionally smooth, significantly impacting the experience of dynamic action games and sports productions. The television also supports G-Sync and FreeSync technologies, which further enhance gameplay smoothness and improve user comfort. An interesting addition is the 'Game Bar' – a special menu that provides quick access to all game-related settings, allowing easy adjustment of the image and parameters to the user's preferences without the need to pause the gameplay.

Although the Samsung QN95D does not support Dolby Vision – which is quite obvious for Samsung TVs – it does offer the HGiG feature, which ensures appropriate image quality in HDR games, in line with the creators' vision.

When it comes to gaming features, The Frame is practically on par with Samsung’s flagship TVs. Once a console is connected, the TV automatically switches to Game Mode thanks to ALLM, so there’s no need to change the settings manually every time. There’s also VRR, which matches the screen’s refresh rate to the frame rate generated by the console or PC. When the frame rate drops, this helps prevent the characteristic screen tearing that can otherwise occur.

The Frame naturally supports 4K at 120Hz, allowing you to take advantage of higher frame rates on the PlayStation 5 and Xbox Series X. HGiG also works correctly. Once HDR has been properly calibrated on the console, the TV doesn’t try to additionally brighten the image on its own, so bright highlights in games are displayed as they should be.

Samsung also includes its Game Bar. This quick-access menu can be opened without leaving the game and lets you check things like VRR operation or the current frame rate, while also giving you quick access to the most important gaming settings. PC users get even more flexibility, as the Full HD mode mentioned earlier allows the refresh rate to be increased all the way up to 240Hz.

There is really only one feature missing, and by now it’s something we’ve come to expect from Samsung TVs: Dolby Vision Gaming. Xbox owners will notice this the most, as Xbox consoles can actually use Dolby Vision in supported games.

There is one more limitation worth mentioning that applies specifically to this model. The One Connect box has only one HDMI 2.1 port, so this is the only input you can use for a console or PC if you want to play at 4K 120Hz. Fortunately, Samsung hasn’t combined this port with eARC. This means you can connect a soundbar separately to HDMI 3 and still keep the full-bandwidth HDMI 2.1 port available for your console.