PHILIPS PUS9010 (IPS) vs TCL C69K / Q6C

In the Philips PUS9010 version with an IPS panel, the HDR brightness sadly performs worse than in the previously tested 55-inch variant with a VA panel. The difference reaches about 100 nits, which is noticeably significant given the relatively low values. While the VA version could exceed 500 nits, here the maximum brightness reaches around 400 nits. This level still allows for watching movies and series in HDR, especially on streaming platforms, but the effects are clearly more subdued. Bright elements don't have the same impact, and scenes requiring high luminance are less impressive. On the plus side, the coverage of the DCI-P3 colour gamut is commendable. The IPS version offers about 91%, which is roughly 5% more than the variant with a VA panel. This translates into slightly better colour saturation in HDR content, despite the lower brightness. Colours can appear more vivid and cohesive, especially in colourful scenes.

In terms of brightness, TCL C69K / Q6C is a moderate model. In optimal movie conditions, it shows its full potential, reaching a maximum of around 600 nits. In scenes with large, intense light sources, the HDR effect can be truly satisfying, giving a cinematic glow. However, it's important to keep in mind that when managing the backlight zones, there are situations where parts of the image are dimmed, and at times become barely visible. This suggests that there is still a lack of proper optimization of the algorithms, although considering the technical parameters in this price range, the overall construction still looks very good.

We evaluated colour reproduction, as always, on factory settings, focusing on the movie mode, which in the case of Philips usually offers the best starting point. This is also a good moment to show how much the same model of TV can vary depending on the panel used. Looking at the white balance, the overall tendency remains similar to the version with the VA panel. There is still excessive red in the whites, however, in the tested unit with the IPS panel, there are also losses in the blue channel. As a result, the picture has a slightly different colour character, which is well illustrated in the comparative materials. This is a very good example showing why ready-made settings downloaded from the internet do not always work even within the same model.

However, returning to the assessment itself, this unit performs quite well, especially in SDR content. Colour tests show correct saturation and colour consistency, without glaring errors that could hinder everyday viewing. In HDR materials, it is possible to notice slight losses in reds, but these are not flaws that completely spoil the image perception. The biggest limitations do not stem directly from the colours, but rather from the whites and blacks. The use of an IPS panel and slightly lowered gamma means that the image is slightly boosted in brightness, and weak blacks further affect perceived contrast. This makes everything look brighter, but at the same time, it lacks depth, especially during evening viewing.

The Filmmaker Mode, which has been introduced in this year's TCL TVs (including the C69K / Q6C), is definitely the best choice "to start with". This is the mode we recommend for everyday movie and series viewing. Unfortunately, as is often the case, best does not mean perfect. In SDR materials, the image turned out to be too warm, with a strong red tint in the white balance. The opposite impression was had with HDR content – here the image became cooler than it should have been, due to an excess of blue. Additionally, there is the brightness characteristic, which at times resulted in overexposures. In practice, this translated to fairly noticeable errors in color tests, which is difficult to accept in a mode branded as "by the creators".

After calibration, the picture has been brought to a really reasonable level. The whole thing looks cohesive and natural, and when it comes to colour reproduction, it's hard to definitively say whether we're dealing with a VA or IPS panel. This is a good sign, showing that the television has a solid foundation for further adjustments. The larger colour gamut in this variant is a plus, as it can subtly enhance the depiction of colourful scenes, especially in HDR content. However, this advantage is largely offset by the boosted blacks resulting from the use of an IPS panel. The limited depth of black affects perceived contrast, particularly when watching in a dark room. As a result, despite noticeable improvement post-calibration, the final rating remains the same as that of the variant with a VA panel. Better colours are not able to fully compensate for the weaker blacks.

Through white balance adjustment, we were able to significantly reduce the tendency of ChooseTV C69K / Q6C to distort colours, which resulted in a very good final outcome. After calibration, the problem of excessive warming of scenes in SDR and over-cooling of the image in HDR disappeared. However, it's worth analysing the brightness characteristics more closely. While in SDR content there are few complaints – the picture looks really good, especially in older films, TV programmes, or on YouTube – it performs much worse with HDR content. Analysis of the EOTF curve suggests that everything is fine, but in practice (EOTF in films), the limitations of the actual construction become evident. This model tends to excessively brighten small parts of the frame, while in other situations, it darkens the entire scene too much. The effect of calibration is therefore undeniable, and in terms of colourimetry, ChooseTV C69K / Q6C gains a lot. Unfortunately, certain limitations arising from local dimming management simply cannot be bypassed.

In the Philips PUS9010, we find another iteration of the P5 Perfect Picture image processor, which aims to improve the quality of lower-grade materials. One of the components of this system is a distortion reduction function that smooths tonal transitions. It works effectively and actually reduces visible banding. Unfortunately, it does so quite aggressively. In practice, it can mute details such as material textures or film grain. This is a clear compromise, so we wouldn't particularly recommend it for movie sessions. For more casual content, like YouTube or regular television, it performs much better. The P5 processor also handles lower resolution materials quite well. The image is soft, at times even too soft, but it can easily be corrected using the sharpness slider, adjusting the effect to personal preferences. A positive aspect is also the absence of edge cropping in SD materials, which is still not standard in this class of televisions.

In terms of image scaling, TCL C69K / Q6C performs quite well. Lower quality content is presented acceptably, and due to the lack of overscan issues, the image is displayed in full without any cropping. However, don’t expect miracles – materials of very low quality won’t gain a second life here, as the image processor has its limitations.

On thin lines and details, there is noticeable jaggedness, which reveals the lack of more advanced image enhancement algorithms. It's also a shame that the C69K / Q6C lacks a feature for smoothing tonal transitions. As a result, in older films or video materials, color banding can be visible and may become distracting during extended viewing.

Philips PUS9010 has a 4K panel with a refresh rate of 144 Hz, which will be appreciated mainly by sports fans and gamers. This is especially noticeable in dynamic scenes where the motion is sharp, and annoying blur is almost non-existent. When it comes to movies (standard 24 fps), Philips offers us a proven set of settings known from its higher series. Two sliders are used to control motion. “Smoothness” allows you to adjust the picture to your liking: at low settings, it maintains a cinematic character, while moving the slider to the right gives us a perfectly smooth, albeit slightly “theatrical” effect. Meanwhile, “Motion Blur Reduction” is a feature designed for sports – it ensures that fast-moving objects do not lose detail and remain clear.

The use of a 144 Hz panel in TCL C69K / Q6C is a significant advantage in this price range. This represents an important step forward compared to its predecessor (C655 PRO), which only offered 60 Hz at 4K. The difference is particularly noticeable when watching sports or gaming – the ball, players, and dynamic action in games are displayed more clearly and without losing detail. An interesting feature is also the panel's ability to operate at 240 Hz (which the manufacturer does not officially mention) – we will revisit this topic in relation to the PC gaming mode. TCL has also added a feature for movie fans: “Motion Clarity.” This allows users to adjust the picture to their own preferences using two simple sliders. We can either leave the visible film frame or opt for a very smooth one, "

Philips PUS9010 is a solid machine for gaming. It has everything that’s important: VRR, automatic game mode (ALLM), and support for HGiG. The latter is fantastic – it allows you to set HDR in games exactly the way the developers envisioned. The TV handles 120 Hz refresh rates effortlessly at every popular resolution (1080p, 1440p, and 4K). It doesn’t matter if you connect a PS5, Xbox, or a powerful PC – everything runs smoothly and just as it should. Gamers will also appreciate the Game Bar. It’s a quick, clear menu where you can immediately see if the low latency mode is active. This is especially useful when frequently switching between different consoles. The whole experience is enhanced by Ambilight. Evening sessions with this backlighting create a whole different level of atmosphere; the image seems larger, and dynamic scenes are even more impressive. Even if someone isn’t a fan of such “gimmicks,” it’s hard to deny that it makes an impression.

TCL C69K / Q6C is a television that can confidently be called equipment designed for gamers. Here we have 4K at 144 Hz, VRR support, automatic game mode (ALLM), and Dolby Vision Gaming. Additionally, there's a practical Game Bar, which is a panel with the most important settings within easy reach – handy when we want to change something quickly during gameplay (e.g., aspect ratio: Yes, it can be done!). The wide range of VRR, reaching up to 240 Hz, is noteworthy. However, this option is mainly for PC gamers looking to go below native 4K resolution. In this case, the television can spread its wings and show additional smoothness, particularly in fast e-sport titles. For consoles, we stick to the standard limit of 120 Hz, but even so, the possibilities are truly extensive. The only minor criticism is slight ghosting that can sometimes be seen in dynamic scenes. Other than that, C69K / Q6C offers everything gamers expect from a television.