Philips PUS9010 (The One 2025) in the 75-inch version with an IPS panel is a TV that clearly shows the differences arising from the panel used. Compared to the VA panel variant, it offers significantly better viewing angles, very good compatibility with consoles, and excellent text readability, but at the same time, it loses out on black levels and maximum brightness. This model is best suited for everyday use, gaming, and in larger living rooms where not everyone is sitting perfectly in front of the screen. The TV performs very well in terms of responsiveness and features for gamers, offering 144 Hz, low input lag, and full support for variable refresh rates. An additional advantage remains Ambilight, which, especially in the evening, can enhance the viewing experience and partly mask the weaker black levels of the IPS panel. After calibration, the picture appears consistent and natural, and the differences compared to the VA version in color reproduction become hard to detect. On the other hand, it must be stated clearly that those focused on cinematic sessions in complete darkness may be disappointed. The poor black levels and boosted brightness due to the quality of our unit means that this variant of the PUS9060 performs worse than the same model with a VA panel. Philips PUS9010 IPS is generally a sensible choice for users looking for a large, modern TV for gaming, PC, and everyday watching with very good viewing angles. However, if deep blacks and better picture quality are a priority, it’s worth considering other variants or a higher class of equipment, as often for a small extra charge, you can get a TV equipped with mini-LED technology.