Philips PUS8359 (VA) vs Philips OLED770

Philips PUS8359 didn't impress us with its performance in HDR materials. This model is capable of generating a maximum brightness of 320 nits, and often even less. Such results, combined with the lack of support for HDR Dolby Vision, mean that the image will be significantly darker compared to the source material. Therefore, it would be more beneficial for this television to play SDR content. This is also suggested by the quite low coverage of the DCI-P3 colour gamut at 83%, resulting in significant colour deficiencies. The fact remains that the television supports an HDR format based on dynamic metadata; however, HDR10+ is such a niche format that it doesn't offer any major advantages.

The Philips OLED770 doesn't try to compete with the brightest OLEDs on the market, and it's actually hard to expect that, as it's the entry-level model in Philips' range for 2025. In our measurements, it reached a maximum of around 700 nits, which allows for enjoyment of HDR effects in scenes where light appears in spots – for instance, in the flash of headlights or a starry sky. In such moments, the picture can truly amaze. However, it's different when there are more bright elements on the screen. The TV, like many cheaper OLEDs, restricts luminance at that point, and the entire image noticeably dims. This was best seen in a scene from the movie The Meg, where the sun rises behind an oil platform – the brightness dropped to around 250 nits, which is almost three times less. The HDR effect remains pleasing to the eye, but it's worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 also has an ace up its sleeve – the coverage of the DCI-P3 colour palette is as high as 99%, so colours in movies and games are vibrant and very close to what the creator intended.

The best factory mode in terms of fidelity to the source material was "Film". This is what we used during our tests. Just like every other factory mode in televisions, it had its drawbacks. So we'll check what exactly was wrong with both SDR and HDR materials. In both cases, the white balance exhibited an excessive dominance of the green and red colour combination. This created a yellow tint spreading across the entire image, causing issues such as yellowed whites and problems with skin tones. This state of affairs was perfectly illustrated on the "ColourChecker" palette, where each of the tested samples was pushed towards its warmer counterparts. The foundation of the image is primarily contrast and black. These are represented by gamma charts and the EOTF curve. Looking at the first one, we can see a true rollercoaster, as both elevated and lowered gamma can be observed. The heavily elevated gamma caused visibility issues in black levels, whereas the lowered gamma resulted in a dramatic reduction in contrast. In this context, the EOTF curve performed significantly better, as it only slightly brightened the image.

The first measurements already show that the factory settings of the Philips OLED770 have a lot to improve, even in Filmmaker mode. The white balance chart clearly indicates a lack of blue, giving the image a slightly yellowish tint. In practice, white is not snow-like, but leans towards warmer hues – which some may even find appealing, but from a precision standpoint, this is a deviation from the norm. The gamma, on the other hand, tends to be on the darker side – the average value is around 2.6 instead of the reference 2.4. In mid-tones, the image appears muted and more saturated, which can look too "cinematic" but detracts a bit from the naturalness. However, the most significant issues are visible in colour reproduction. The average error is relatively high, and some colours – particularly shades of grey – deviate significantly from what should be seen. In everyday viewing, this means that sometimes colours may look less natural than we would wish.

Philips provides a wide range of image calibration tools in both its higher-end and budget models. We utilised these tools and got to work, which wasn’t as easy as many of you might think. While we managed to model the white balance, significantly improve the gamma, and refine the EOTF curve in both cases, the deltaE errors remained exceptionally high. There are several reasons for this situation, which are directly related to the low coverage of the DCI-P3 colour gamut and the maximum brightness of the unit in HDR material.

Philips OLED770 had shown signs from the start that it harboured significant potential, but it was hard to fully appreciate this in its factory settings. The image was often too warm, and some colours appeared as if they had lost their naturalness along the way. Calibration revealed that this television was very amenable to work – it responded to every adjustment and almost immediately unveiled another layer of its capabilities. The white balance was set in both SDR and HDR so that the yellowish haze disappeared and a neutral, clear white emerged. Gamma stabilised closer to perfection, which helped restore the naturalness of mid-tones, while shadows ceased to be artificially darkened, perhaps even with a slight brightening effect. The result was obvious... Movies are watched with greater ease; the image has cinematic depth without the feeling that something is overly darkened. However, the most interesting aspect was working on the colours. Factory errors were not dramatic, but slightly noticeable – skin tones could be too warm, and grey wasn’t always the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is a level that is definitely lower than the threshold of discernibility for the human eye. In other words, after correction, the colours finally “clicked” into place. Looking at the screen, we felt like the television had begun to speak with a full voice. Like an instrument that had finally been properly tuned.

In this paragraph, we will look at two functionalities. We will once again take a look at the feature responsible for tonal transitions, but we will also check how the television handles image scaling. The option responsible for smooth gradation is called "Distortion Reduction." As we have established, it quite effectively smooths out inconsistencies. However, we must point out two things: we cannot enable it for HDR material, and it blurs details in films.

The tested television does not boast the best image scaling. The overall blurriness of the image is quite noticeable, but what’s worse, it blurs details. This is particularly evident on the branches and hair of the model. There is also a characteristic white halo around the character.

The problem of the previously mentioned colour connections can largely be mitigated thanks to the "distortion reduction" function, which is an algorithm for smoothing tonal transitions in Philips. It works best at a low level – effectively eliminating unwanted colour bands while not introducing strange artifacts or losing image detail. This is one of those features that is truly worth keeping on.

The issue of upscaling is somewhat less impressive. Images from lower resolution can be too soft, while in some parts the characteristic "jaggies" appear. The impression is that the algorithm is trying to reconcile two contradictory directions – smoothing and sharpening – and ultimately fails to find the golden mean. As a consolation, it's worth noting that the television does not have problems with overscan, meaning it does not cut off the edges of the image, which can sometimes happen in other competing models.

Philips PUS8359 will not be the best television for sports. The reason for this is the lack of implementation of even the basic motion smoothing feature, which was to be expected given the price of the device. We also note that we are dealing with a VA panel, whose sharpness does not stand at the highest level by itself. This type of panel is mainly associated with high contrast, which comes with a rather slow response time, as we can clearly read from the matrix analysis results. As you can see, from the pictures captured in fast motion, the image is blurred typically for this type of panel. While it may not be the ideal option, it can conditionally be used for watching sports; however, one must keep in mind the less-than-sharp motion. It is worth mentioning that movies will be characterised by judder since the television does not possess any, not even the simplest, motion smoother.

The issue of the panel in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. This sounds like great news – because who wouldn't want an additional mode for PC gamers at this price? However, the reality turned out to be more complex. With 120 Hz content, the television behaves like most OLEDs – the image is absolutely clear, with no trace of blurring or smearing, ideal for both dynamic games and sports broadcasts. The problem only arises at 144 Hz. Unlike models with official support for this frequency, here we see the phenomenon of so-called frame skipping. This means that the television is unable to display all the frames – some of them are skipped, causing motion to lose smoothness and double outlines to appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

It won’t be a surprise if we say that Philips PUS8359/12 only has the most basic support for consoles. Once we connect the console, we can expect features like VRR and ALLM. This is quite pleasing for the former, as life has shown that even in more expensive units, there can be issues with this. A nice touch is the implementation of a special GameBar that allows changing settings on the "fly", so we won't have to exit the gameplay and become unnecessarily distracted. This feature also allows for adapting the gameplay to the needs of individuals with disabilities, which will certainly be extremely beneficial.

If someone is looking for a TV for gaming, the Philips OLED770 is a candidate that's hard to overlook. The mere fact that this is an OLED gives it a great starting point – perfect blacks and infinite contrast make evening sessions in atmospheric games look like they've been taken straight out of a cinema. Added to that is the Ambilight system, which uses LEDs on the back of the TV to extend the image onto the wall behind the screen. The effect is such that even just playing FIFA can look like a small spectacle, and in horror games, the atmosphere becomes really thick. On the technical side, it's also quite decent. The Philips OLED770 supports variable refresh rate (VRR) up to 120 Hz, has an automatic mode for gamers (ALLM), and for those using an Xbox Series X, Dolby Vision support in games is also available. You just need to know that in this mode, the input lag is slightly higher than standard, although still at an acceptable level. As a bonus, we also get the 'Game Bar', which is a special tool strip for gamers. It's not the most conveniently designed solution, but it allows for a quick view of key parameters without exiting the game. Overall, this gives a picture of a TV that has all the most important gaming features on one hand, and on the other can add something unique – Ambilight. And it's this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming in a home environment.