Philips OLED910 vs Samsung R85H / R86H

OLED910 is simply an absurdly bright television for an OLED. All thanks to the new panel from LG Display, the Tandem RGB OLED, which Philips has branded as "META OLED". It is this panel that allows for over 2000 nits of brightness in films, which not long ago was completely unachievable in OLEDs. The way the television handles full-screen scenes flooded with bright light also deserves high praise. Usually, in OLEDs, brightness drops significantly, but here it remains at a great level – around 1400 nits. These values are almost reference-level, and combined with excellent colour reproduction at 99% DCI P3 and 82% BT.2020, it gives us an HDR effect that can confidently be called one of the best in the world.

When it comes to brightness, the R85H performs quite well. In most of our test scenes the TV reaches around 800–900 nits, and with larger bright elements it can exceed 1000 nits. These aren't, of course, on the level of the most expensive Mini-LEDs, but they're more than enough for watching films and TV series in HDR and the effect can be quite noticeable. The problem reappears in more demanding scenes, where there's a small bright element on a very dark background. Here the TV can greatly reduce its brightness to avoid lighting up too much of the screen. In our measurements such small highlights fell as low as around 200–250 nits, so it's clear that a limited number of local dimming zones combined with the specific behaviour of the algorithm has consequences here. Fortunately, it doesn't affect viewing all the time. In typical, mixed HDR scenes the R85H looks good and can provide good image dynamics. It's just that with very small points of light you shouldn't expect as strong an effect as on TVs with a much larger number of zones or on OLEDs.

Update 01/2026

After conducting a series of calibrations of the OLED910 model with our clients, we noticed that the measurement results differ from those obtained during the initial tests. The factory tuning of the film mode proves to be significantly better than our first tests indicated. The white balance is set very precisely, with only a minimal red dominance. The factory colour reproduction holds close to reference standards – average Delta E errors hover around 3-4, which is an excellent result for factory settings. However, there is some concern about how the television manages brightness. Analysis of the Gamma (SDR) and EOTF (HDR) graphs shows a tendency to excessively "pull" details from the shadows. In practice, this means that the image can appear too bright, resulting in a loss of black depth in favour of visible details that should remain hidden. Of course, this effect can be effectively corrected during professional calibration.

Unfortunately, when it comes to colour reproduction straight out of the box, in Filmmaker mode the OLED910 performs really poorly. The television excessively highlights the blue colour, and at times it looks almost like a store mode. This gives the impression that the manufacturer hasn’t quite tuned the device well. The result is that colours appear unnatural, and the overall effect resembles a somewhat exaggerated display setup in a market. HDR content presents much better, where apart from a slight loss of details in the blacks, there’s not much to complain about. The problem is that in everyday viewing, it’s actually SDR material that matters most – and on the OLED910 it simply looks poor and falls far short of what we would expect from a television of this class.

In Filmmaker mode our R85H sample in SDR performed adequately, but a few issues immediately stood out in the measurements. In the white balance, as brightness increased more red was added while blue decreased. As a result, the brighter parts of the image had a slightly too-warm tint. Gamma only held the target value at the start. It then gradually fell, which left most of the image a little too bright. The combination of these two factors also affected the colours, with errors growing particularly in the brighter and more saturated samples. It did not look bad, but for Filmmaker mode we expected a bit more accuracy. Interestingly, our sample fared noticeably better in HDR. The white balance was much more even and the individual components stayed close to one another across most of the range. Only in the brightest parts did red start to be lacking, causing white to shift subtly. The EOTF curve looked very good, tracking the target luminance across almost the entire range. That does not mean HDR colours were perfect. The Colour Checker still shows some deviations, especially for some of the more saturated colours, but the errors are clearly smaller than in SDR.

Fortunately, it quickly turned out that it wasn't the panel causing the problems, but the way Philips factory-tuned the OLED910. After calibration, the television showcased its full potential, and only then could we see what the new panels from LG Display were truly capable of. We primarily corrected the white balance and brightness characteristics, successfully taming the excessive blue and giving the image a natural look. The final effect can be described as excellent. Errors on the Color Checker palette rarely exceeded a value of 3, which in practice means an image close to ideal and colours presented in line with the creators' intent. In SDR content, the effect was stunning, and in HDR, the improvement was even more noticeable – gradients became cleaner, and colours fuller and more accurate. After calibration, the OLED910 transformed from a disappointing television into equipment that can be confidently referred to as reference-grade in terms of colour accuracy.

After calibration the R85H shows it has really substantial colour reproduction capabilities. SDR performed best: white balance could be brought almost perfectly into line, and gamma stays very close to the target value across most of the range. That also translated into very low errors in the ColorChecker, so there's really little to criticise here. HDR also shows a clear improvement, although some issues can't be corrected as well. At the highest brightness levels the character of the backlight itself becomes apparent and the individual components of the white balance begin to diverge. The same applies to the most saturated colours, which don't always land exactly where they should. Despite these limitations the overall picture is considerably more accurate than factory settings, and the biggest difference is definitely visible in SDR. However, there is one thing calibration can't fix. With heavily saturated elements the colour can slightly bleed onto adjacent bright areas of the image. It's easiest to notice on white, which can pick up a faint tint of a neighbouring hue. It doesn't occur in every scene, but when the material is demanding the effect can be visible. This is more a feature of the way the RGB backlight operates than an issue with picture settings.

The previously visible colour connections can be largely mitigated thanks to a feature called "distortion reduction." Similar to the OLED820, it’s best to set it to medium level, as it then provides quite decent results – smoothing unwanted tonal transitions while not taking away too many details from the image. Although at times the effect may be a bit too aggressive, in everyday viewing, this function can be considered useful.

When it comes to image scaling, the OLED910 performs really well. The test material with the model showcased a characteristic soft look typical of Philips – at times almost too soft – but at any moment this can be adjusted with the sharpness slider to tailor the image to your own preferences. It’s also a plus that the television has no issues with overscan, which still occurs in some competitors' models. It’s a minor detail, but it’s pleasing as it means that all content, even the oldest, is displayed as it should be.

In the R85H, image processing is handled by the Micro RGB AI Processor. The name is new, but when it comes to upscaling lower-quality sources, the TV's behaviour is very similar to what Samsung has shown before. And that's not a bad thing, because Samsung has handled this aspect quite well for years. Lower-resolution material is displayed cleanly, edges don't become overly soft, and the TV doesn't try to artificially extract detail at all costs. The result is simply balanced, and for regular TV or older recordings the R85H performs as you'd expect from Samsung at this level. There's still a small downside: overscan, which can't be completely switched off at the lowest resolutions. Another matter is the extra processing applied to low-quality sources. The R85H can smooth posterization and tidy up heavily compressed footage, but it's worth emphasising that it does so relatively aggressively. At stronger noise reduction settings it starts removing not only compression artefacts but also fine detail and the natural film grain. So it's best to use it only when the source actually needs it.

OLED910 is a TV with a refresh rate of 144 Hz. It’s a bit of a shame that Philips didn’t opt for 165 Hz, as we know that the matrix used in it is capable of that. On the other hand, such a bonus will mainly benefit PC gamers, as for everyday use, the most important thing is the 120 Hz refresh rate, which is fully sufficient. Combined with the advantages of the OLED matrix – lightning-fast pixel response times and the absence of motion blur, the picture is impeccably sharp and fast, even in dynamic action scenes. The traditional motion smoother from Philips called “Motion Style” also deserves praise. We can easily adjust it to our own preferences: the “Smoothness” slider is for movies and allows you to choose between a more “framey,” cinematic character and a smooth, theatrical image. Meanwhile, the “Motion Blur Reduction” slider is intended for sports; here, it’s worth setting it to the maximum value so that the image is clear and sharp during very fast shots.

R85H has a 144 Hz panel, so motion handling is really good here. You should remember that the extra hertz above 120 will mainly be used when connected to a computer, so in this category we don't treat them as any particular advantage. For films and TV, what's more important is that the panel is fast enough to provide access to an advanced motion smoothing feature, "Motion Clarity", which lets us set motion from more film-like to very smooth. The panel's response time is a bit worse. Since it's a VA panel, fast-moving objects can leave a slight trail. On a bright background this isn't very noticeable, but the darker the scene, the more noticeable the smearing becomes. This is a typical characteristic of this type of panel and it's easiest to spot in dark scenes.

The OLED910 is fantastic for gaming. It supports 144 Hz, so if someone has a powerful PC, they'll easily make the most of that potential. For consoles, the most important thing is still 120 Hz, and everything works smoothly here. It has VRR, an automatic game mode, and even Dolby Vision in games along with HGiG mode, so we pretty much get a full package of gaming features. Philips also added a Game Bar, which is like a quick menu that shows basic information and allows you to enable a few handy features. It might not look as modern as the competition, but it works and does its job. The only downside is the number of HDMI 2.1 ports. There are only two, which can be quite disappointing in this class of television. If someone connects two consoles and something extra to the eARC - like a soundbar (which doesn't really make sense in this model, but more on that in the sound section), they'll have to do a bit more figuring around. Other than that, though, the OLED910 has everything we expect from a gaming TV.

Samsung has been steadily expanding its gamer features for several years, and the R85H really doesn't lack anything important. The TV supports 4K at 120 Hz, VRR and ALLM, so it can easily make full use of the PlayStation 5 or Xbox Series X. HGiG also works properly, so when HDR is set correctly on the console, games maintain their intended brightness and you don't unnecessarily lose detail in the brightest parts of the image. The only bigger omission is Dolby Vision Gaming, which Samsung doesn't support on any of its TVs.

The Game Bar is also very useful, a handy menu you can bring up without leaving the game. You can quickly check the frame rate, VRR status or change the key picture settings. Samsung also includes a few less obvious features, like the ability to change the aspect ratio or Game Motion Plus, which can further smooth games running at 30 or 60 fps. Of course this comes at the cost of higher input lag (around 55 ms), but for slower-paced titles it may be an interesting option for some.