Hisense U7S Pro vs Philips OLED811

Let's start with the fact that the U7S Pro is an impressively bright TV. In calibrated mode our test equipment recorded a staggering 2200 nits of peak brightness. That's an excellent result, especially given that this model is positioned more as a mid-range set.

As we know, peak brightness on test patterns is one thing, and real film scenes are another. Unfortunately, in real-world footage the backlight output drops noticeably. In the most demanding moments the TV can still exceed 1000 nits, which is still a great result and sits well within the HDR mastering standards for most films, but the real challenge comes from aggressively tuned local dimming algorithms. Because of them, small bright details, like stars or the moon in a night sky, are noticeably dimmed. The TV seems determined to preserve deep blacks, which is understandable, but sadly this comes at the expense of dynamic range and the overall HDR punch.

Colour reproduction is worth praising. The new U7S Pro is a QLED design that provides very wide colour gamut coverage. Unlike last year's model (U7Q Pro), this year's variant is a genuine QLED rather than a solution based on a PFS filter. As a result, colour saturation has clearly increased, and coverage of the demanding BT.2020 colour space has exceeded 81%.

Philips OLED811 uses the new generation WOLED EX panels, also found in models like the LG C6 and Samsung S90H. After calibration we measured about 1500 nits, which is a very good result for an OLED TV. You can see that clearly in films and series. Flashes of light have the right punch, especially when they appear on a dark background. In those scenes the OLED811 can deliver really impressive HDR. Of course this doesn't mean you'll see that level of brightness in every shot. When the screen is filled with a large area of white or a wide explosion, brightness falls to around 600 nits. That's still a good result, but such scenes don't have the same impact as small bright elements on a dark background. That's a known limitation of OLEDs and the OLED811 is no exception.

Colours

Aside from HDR brightness, colours also matter and here Philips also performs very well. It covers almost the entire DCI-P3 gamut, which contains most of the colours used in HDR films and series. So you get rich reds and lush greens, and while watching it's hard to fault it in that regard. It looks a bit worse with the much wider BT.2020 gamut — its most saturated shades are already beyond the reach of this panel. There's also the issue of the white subpixel that the WOLED panel uses to help boost brightness. With very bright colours you can see a certain "washout": the colour is bright but loses some of its intensity. It's in exactly these situations that Samsung Display's QD-OLED panels have the advantage. In most films and series, though, this won't be something that immediately jumps out at you.

We tested the U7S Pro, as we always do, in the best factory-tuned picture mode, Filmmaker Mode. The displayed colours can be judged in two ways. The most disappointing was the profile intended for SDR viewing, i.e. classic TV, YouTube and other less demanding content. The image there had a distinct yellow cast, which proved to be a direct result of an incorrectly set white balance. As our charts show, this involved a huge deficiency of the blue component, which drastically affected the overall colour temperature. You can see this clearly on the ColorChecker charts and on the colour palette graphs themselves, where most samples drifted towards yellow. Fortunately, the factory HDR mode performed much better; there the colour errors hovered around a Delta E of 3, which is a really solid result.

The film mode on the Philips OLED811 is sensibly set up straight out of the box. Most colour errors remain minor in both SDR and HDR, so you can comfortably sit down to watch without adjusting the settings first. There are no large inaccuracies that would immediately distract from the film.

It’s not quite perfect, though. The white balance shows a slight lack of red relative to green, so whites and greys can have a faint greenish tint. It’s not a strong colour cast, but measurements clearly show it. There are also small luminance deviations in SDR: some parts of the image are slightly brightened, and the deepest tones aren’t always reproduced evenly. In HDR the TV stays much closer to the reference, although it occasionally lifts detail from the shadows. These are generally things that can be refined. The factory film mode provides a good starting point, and calibration will reveal how much more you can get out of it.

We do know, however, that the company Hisense is capable of much more – as previous generations have proven – which is why we simply couldn’t leave the factory flaws of the U7S Pro model unaddressed in everyday content. As always in such cases, we had the television undergo professional calibration. The conclusions? This process brought about a colossal change. After manually adjusting the white balance and compensating for deficiencies in the blue component, the annoying yellow tint disappeared as if by magic. White became naturally clean, and skin tones gained the proper, healthy hue. Importantly, the calibration not only tamed the capricious SDR mode but also maximised the potential of the panel, reducing average colour reproduction errors to values nearly imperceptible to the human eye. The only thing we need to criticise after the whole process is the very nature of the Mini-LED backlighting and its specific interaction with the HDR signal. The aggressively tuned local dimming algorithms significantly interfere with the EOTF brightness curve. As a result, the backlighting doesn’t always work perfectly with the creator’s intent – depending on the scene being watched, the curve can noticeably run either above or below the reference, occasionally disrupting the ideal dynamic of HDR images.

After calibration the Philips OLED811 delivers an image very close to the reference. We managed to even out the white balance and remove the slight colour cast visible in the factory settings. ColorChecker errors for SDR and HDR fell to around 1 to 2, with many samples even below 1. That's a level at which differences from the reference are hard to spot with the naked eye. We also improved the gamma, with only a slight lift remaining in the brightest whites. In HDR the EOTF curve also stays close to the reference, although the TV still tends to slightly boost the brightness of small details, such as stars or subtitles. That gives the picture a bit of extra brightness that shouldn't be there, but otherwise it's hard to find fault. It was already good out of the box, and calibration allowed us to iron out most of the remaining issues.

The digital processing of lower-quality signals is at a very high level here, and that's all thanks to the MediaTek Pentonic 800 processor used in the U7S Pro. The upscaling itself also performs well, meaning the TV's ability to upscale lower-resolution signals to 4K is impressive. We didn't notice any unnatural, overly sharp contours on the screen, and our test image of the model simply looked attractive.

The OLED811 handles processing lower-quality material reasonably well, though it's far from perfect. The "Banding reduction" function helps smooth tonal transitions and on the low setting gives a pretty good effect. It doesn't remove banding between shades as effectively as similar solutions from some competitors, but at least it doesn't introduce new artefacts. It's a sensible setting for everyday viewing. Still, there's a bit of a letdown, because the MediaTek Pentonic 800 chipset used here can, in other manufacturers' hands, deal with the effects of heavy compression more effectively even at similarly low settings. A lot therefore depends on how a given manufacturer uses its capabilities.

We have a few more comments about the upscaling to 4K. There's plenty of detail, but overall the image looks rather soft. Edges are heavily smoothed, so the picture lacks some sharpness and clarity. You can partially correct this with the sharpness slider in the menu, though that will be extra edge enhancement rather than recovering detail. On the plus side, there's no overscan, and even with an SD signal the TV doesn't crop the edges of the picture.

The Hisense U7S Pro uses a panel with a maximum refresh rate of 165 Hz at 4K, and in gaming mode it can even hit 330 Hz at Full HD. However, it's worth remembering that these top figures don't mean much in everyday use, because most content still runs at a maximum of 120 Hz (for example when playing on a console). Even so, the TV handles motion quite well and performs respectably for an LCD design.

There isn't much to fault when it comes to smoothness. In the menu you'll find a motion smoothing feature called "Motion Enhancement", which hides two sliders: blur reduction and judder reduction. They let you manually tune the smoothing, which works well for both films and sport, effectively improving the raw TV signal.

In terms of motion handling the OLED811 performs superbly. At 120 Hz, which is useful for console gaming and watching sport, the image remains clear and moving objects don't leave noticeable trails. The OLED's fast pixel response helps here. You can see it clearly in the UFO test, even on a dark background. There are also controls for motion smoothing. In movies you can adjust the strength of smoothing to your taste, from preserving a cinematic feel to much smoother motion. A separate blur-reduction control is useful for fast-paced content like live sports broadcasts.

If you're planning to connect a console or PC to the U7S Pro, you'll be more than pleased – this TV is great gear for gamers. Hisense hasn't held back, featuring 4 HDMI 2.1 ports with full bandwidth of 48 Gbps. So you don't have to juggle cables, as each port will handle the full suite of features. We have an automatic game mode (ALLM) and VRR, which operates over a wide range from 48 Hz to a whopping 330 Hz. Of course, that 330 Hz is currently just a gimmick for owners of powerful PCs, as consoles will cap at 120 Hz, but it's good to have that headroom for the future. The Game Bar also works really well when gaming. It's a handy menu bar for gamers, where you can quickly change the picture mode, turn on a crosshair in the middle of the screen, and even switch the display aspect ratio to ultra-wide, which PC simulation fans will appreciate. The only downside worth noting is the incorrect implementation of the HGiG format in games. The issue is that the TV ignores instructions from the console regarding the image generated in HDR10 and constantly butts in, trying to "enhance" the image in its own way. This makes proper HDR configuration in the console menu (where brightness is set on the logo/checkerboard) a bit more challenging.

The OLED811 has almost everything you’d expect from a TV for gaming. It supports 120 Hz at Full HD, 1440p and 4K, and when connected to a PC it can reach up to 165 Hz. It also offers VRR to help avoid screen tearing when frame rates fluctuate, and ALLM, which automatically switches to game mode. So you don’t have to go into the settings every time you start your console.

Another plus is the properly working HGiG, which ensures that once HDR is set on the console the TV doesn’t apply its own changes to image brightness. The Game Bar is also available, letting you check signal parameters and quickly change settings useful while gaming. The list even includes Dolby Vision for games, but there’s a significant catch here, which you’ll read about below.