Haier M95E vs LG QNED80A6A (IPS)

If there is one category where the Haier M95E absolutely shines, it is the HDR effect, powered by the raw power of the backlight. This television cannot be denied its reputation as a truly bright device. In both most film scenes and during our synthetic measurements, the panel easily reached, and often exceeded, the threshold of 1200-1500 nits. This directly translates to the viewing experience – the image has punch and truly allows one to feel the magic of materials recorded in this format. However, one must be aware of a certain compromise. When particularly demanding shots filled with small but intense bright points appear on the screen, the M95E, while not losing its resonance and not dimming, pays a different price for it. A very strong and noticeably distracting halo effect is generated around these bright elements. It is evident that the algorithms controlling dimming have been programmed to prioritise brightness and the visibility of the smallest details, even if this comes at the cost of perfect black levels. We are not entirely convinced that this is the healthiest approach; nonetheless, it must be admitted that the general capabilities of the M95E in this regard are indeed substantial. A huge positive is that we are dealing with a Mini LED QLED construction. The use of a quantum dot layer brings measurable benefits in the form of wide coverage of the colour palette, which in our tests reached nearly 96% of the DCI-P3 space. This guarantees that the television has full predispositions for displaying vibrant and appropriately saturated colours.

When it comes to image dynamics and brightness, the QNED80A keeps its feet firmly on the ground. It’s not a "light beast" – during our measurements, peak luminance hovered around 350-400 nits. To put it bluntly: these are values that won't fully unleash the potential of HDR formats. So don’t expect the glare of the sun or car headlights in films to blind you. However, this television has a powerful ace up its sleeve that saves the overall image quality – it's the colours. LG engineers have employed an advanced filtration system (technically based on phosphor PFS, marketed as QNED/NanoCell), which does a fantastic job. Thanks to this, despite average brightness, the screen can generate exceptionally saturated and pure colours. Our instruments showed coverage of the wide cinematic DCI-P3 colour gamut at around 93-94%. This is a result that outclasses most standard LCD televisions. In practice, this means that when watching 4K HDR content, the image – although not very bright – is very vivid, lively, and delights the eye with its depth of colours.

Each TV is evaluated primarily based on its default cinematic mode – in this case, "Movie" – which theoretically should be the "best" and most accurate straight out of the box. Unfortunately, with the Haier M95E, the word "best" is absolutely not synonymous with the word "good." Even during SDR viewing, the picture revealed evident issues: white balance skewed too far towards red, and excessive, unnatural colour saturation led to noticeable colour deviations. Worse still, the M95E also struggles with brightness management (gamma curve), excessively darkening the entire scene. Such behaviour is hard to commend, as it directly leads to the merging of details in shadows, which irretrievably disappear into a black void.

However, the real disaster arrived when switching to HDR content, still remaining in "Movie" mode. It's hard to guess who came up with such a fantastic idea – or perhaps it was simply a complete oversight by Haier's engineers during this stage – but instead of cinematic accuracy, the image started to resemble a vivid "Dynamic" mode. The white balance exposed significant issues with blue color, which in turn resulted in unnatural sharpness and artificial over-brightening of the entire scene. As if that wasn't enough, the EOTF curve's characteristics mercilessly revealed that the TV also had fundamental issues with managing the local dimming system in this setting. We haven’t calibrated many Haier TVs in our career, but we know for sure already that the M95E definitely needs it.

Here, regardless of whether you come across the VA or IPS version, the situation looks identical. LG engineers have once again served us their vision of a "gaming look," which unfortunately has little to do with accuracy. When switching to a console, the white balance automatically shifts to very cold regions. The image is dominated by blue, making it seem artificially sharpened, and the white is so aggressive that it almost burns out. This creates an effect we associate with garish retail modes – everything is meant to shine and scream "I’m digital." While some may like this, we must say it bluntly: it is not an accurate image. If you care about naturalness, we suggest you immediately check the settings and change the colour temperature to a warmer one.

The calibration process left us with extremely mixed feelings. On one hand, we noted considerable success in the area of colour. By using the options available in the menu, we managed to tame the white balance and bring it down to an acceptable level. As a result, SDR content finally freed itself from the irritating red dominance, and the HDR image stopped resembling the vivid, retail demonstration mode. The entire colour palette and its saturation were also clearly corrected – maybe not perfectly, but to the extent that the software allowed, and the difference was visible to the naked eye.

And on this, unfortunately, our list of corrections pretty much ends, as M95E simply didn't allow for any more. As we signalled earlier, most settings related to the brightness of the image do not respond to our commands at all. This means that we were not able to control its fundamental characteristics in any way – neither the gamma curve nor the EOTF. In practice, the television still tends to darken details in SDR content, which was confirmed by the inflated gamma, merging details in the shadows. Meanwhile, the EOTF curve in HDR mode still mercilessly exposed all those previously mentioned problems with chaotic local dimming management. And although the calibration process itself achieved a lot, removing most of the colour issues, in the end, we had to capitulate.

After professional calibration, the QNED80A in the IPS version has changed beyond recognition, especially with "ordinary" content (SDR). We managed to eliminate the greenish tint and calm down the overly bright gamma. In classic television or older games, colour errors (DeltaE) have fallen below the threshold of perception (value < 2). The image is now coherent, natural, and truly pleasing to the eye. The situation is somewhat more complicated in HDR mode. Although the colours are now in place, the TV struggles with perfect brightness control (EOTF curve). Due to the limitations of edge lighting and the rather poor adjustment options provided by LG in this area, the TV's software at times "does what it wants" just to mask the imperfections of black and contrast. However, this is not a cause for concern – despite these technical limitations, the image after calibration is a class above what you saw out of the box.

No worries, but what happens to those colour transitions when lower quality material with compression artifacts comes on screen? Unfortunately, we have some bad news for you. Even though in the menu we can find an option responsible for smoothing tonal transitions in older content, we definitely DO NOT RECOMMEND using it. Its activation causes an avalanche of additional, nasty artifacts, noticeably blurring the entire image, and ironically – it often doesn’t even remove those unwanted “jaggies” it was meant to tackle. This feature might as well not exist at all.

We can write many more warm words about the overall upscaling, which is the process of raising lower resolutions to the native 4K matrix. The image after upscaling looks really decent – it’s neither overly jagged nor artificially smoothed. In this particular area, the M95E really does the job.

It often happens that cheap 4K TVs mercilessly expose the flaws of low-resolution materials. Here, it's different. The QNED80A is great equipment for watching content that isn’t perfect. The processor does a great job of scaling the image, making even older recordings look quite decent on the 4K screen – they are consistent and free of digital noise. Interestingly, there’s a gradation reduction feature available in the settings. It’s particularly effective in combating what is known as banding in low-bitrate materials. Of course, you need to approach it with some caution. Due to the lower processing power of the chip (in comparison to the premium series), turning on this option can sometimes result in unwanted artifacts or blurring. Despite this risk, we encourage experimentation, as in many cases this feature can save a viewing of low quality.

In terms of motion fluidity and blurring, our feelings are quite mixed because the M95E is a paradox television. Let's start with absolute admiration: the heart of the device is its 144Hz panel, but what really impresses is its performance with 120Hz content, which is crucial for sports and console gaming. We must state with complete certainty that Haier has equipped it with one of the best VA panels currently available on the market when it comes to minimising blurring. It is rare to encounter an LCD panel that offers such clear, sharp, and ghosting-free motion. In this regard, the M95E is simply phenomenal.

And that is why the unpleasant surprise waiting for us on the software side is so painful. It turns out that this fantastic hardware potential is completely underutilised because the TV virtually offers no functioning options for improving fluidity. The smoothing systems that should help with lower frame rate content can indeed be found in the menu, but they essentially do not respond to our settings. The conclusion is brutally simple: if you intend to watch high fluidity materials, you must be sure that the source is broadcasting them in native 120. In every other case, you will have to come to terms with a rather harsh, stuttering image, as the M95E will not help smooth it out in any way.

When it comes to motion reproduction, the QNED80 unfortunately has a bit of a disadvantage. The TV is built on a 60Hz refresh rate panel, which is quite disappointing for the QNED series in 2025. If you're looking for perfect sharpness in dynamic football matches, you might feel a bit let down. The solution in this situation is the TruMotion system. It allows for artificially adding frames, which smooths out the picture in movies and TV shows. In the menu, you'll find a De-Judder slider – we recommend setting it to a value of 2, 3, or 4. This is the "golden mean" that improves fluidity without turning the film into a soap opera.

When it comes to features for gamers, the Haier M95E offers some strong arguments. First and foremost, it is fully prepared for the new generation of consoles and powerful gaming PCs. It comes equipped with two full-fledged HDMI 2.1 ports, which effortlessly handle 4K signals at 120Hz and even allow gaming at 144Hz. This is the foundation that guarantees us full utilisation of our available hardware. Furthermore, the key technologies work flawlessly here. The TV accurately detects the console and automatically switches to low-latency mode (ALLM), so we don’t have to fiddle with the settings. The frame syncing (VRR) also works efficiently, eliminating annoying tearing when the game’s smoothness slightly drops. Considering the exceptionally low motion blur of the panel, which we've already mentioned, the M95E creates a truly comfortable and responsive gaming environment. Of course, it's not a perfect package. A dedicated "Game Bar", which is a handy menu for gamers, would be useful, but that's really just a nice extra. A more serious omission is the lack of support for the HGiG standard, which impedes the perfect HDR configuration on consoles and can lead to overexposure. Despite these shortcomings, the core "gaming package" that the M95E offers is really solid and fully functional.

In the gaming section, we won't be pulling the wool over your eyes – the QNED80A is not e-sports equipment. The lack of 120Hz signal support is a fact to accept. However, LG's engineers have done everything to squeeze the maximum potential out of this 60Hz panel, providing gamers with a desirable set of features. Above all, the TV supports VRR (in the range of 48-60Hz) and ALLM. This means the image is smooth and doesn't stutter, and the TV automatically switches to low latency mode as soon as you grab the controller. Accessing these options is ridiculously easy thanks to the dedicated system overlay – Game Dashboard. It's also worth appreciating the support for the HGiG format. This is a nod to owners of modern consoles. Even though the screen doesn't support gaming Dolby Vision, HGiG ensures that the TV "understands" how to display games in HDR. This helps avoid the effect of blown-out clouds, which is unfortunately a plague on cheaper LCD TVs.