Paweł Koper
We have learned about all the Panasonic TVs that you will be able to purchase in 2026. During the device presentation in Munich, the company announced a collaboration with Skyworth, which will now handle the production and logistics of the TV division. This year, we will see a couple of new items and some models from 2025 that will continue into next year.
Panasonic OLED TVs 2026
The Panasonic OLED TV offering for 2026 primarily builds on the continuation of models introduced the previous year, as well as the addition of a new series featuring the OLED SE panel. The manufacturer has opted not to introduce a new flagship model, leaving the Z95B series in that role. The new Z85C and Z86C models expand the range with more affordable options, replacing the Z85A model.
Panasonic Z95B – flagship model remains unchanged (55", 65", 77")
The Panasonic Z95B remains the top OLED model in the manufacturer's lineup. The television uses an OLED panel with TANDEM technology, aimed at increasing light emission efficiency. There is also an advanced cooling system in place, allowing it to maintain high brightness for an extended period. This model has not seen a successor in 2026 and continues to serve as Panasonic's flagship television. This means that the manufacturer has deemed its specifications sufficient to compete with the latest offerings from other brands.
Test of the Panasonic Z95B model can be found on our website.
Panasonic Z90B (42", 48", 55", 65", 77")
Panasonic Z90B is a model positioned below the flagship, which also remains on sale unchanged. The television is available in a wide range of sizes – from 42 to 77 inches. It features the HCX Pro AI MK II processor and the Fire TV system. Technically, it’s a classic OLED, but still offering typical characteristics of this technology, such as very high contrast. This is also a model from the 2025 lineup, which will be continued.
Panasonic Z85C – the first OLED with an OLED SE panel (55", 65")
The Z85C is the only new release in Panasonic's OLED segment. The model uses a new OLED SE panel with a refresh rate of 120 Hz, which is intended to be a more affordable alternative to the more expensive panels used in higher series. OLED SE panels are able to retain all the features of an OLED panel at a lower price but at the cost of poorer light absorption (they reduce reflections less effectively). Most importantly, the television runs on Google TV and is positioned as the entry-level OLED model in Panasonic's offering for 2026.
Panasonic Z86C – variant Z85C with Fire TV
Panasonic Z86C is a model technically identical to the Z85C. The only difference is the operating system used – instead of Google TV, the television runs on Fire TV.
Mini-LED Televisions Panasonic 2026
The Mini-LED television segment has been expanded in 2026 with several series that mainly differ in refresh rate and the operating system used. The highest models offer 144 Hz panels and advanced local dimming, while the lower series are more basic variants intended for everyday use. In many cases, Panasonic offers the same model in different system versions, depending on the market.
Panasonic W97C and W95C (55", 65", 75", 86")
The W97C and W95C models are Panasonic's top LCD televisions. They utilise Mini-LED backlighting with over 1000 dimming zones (depending on size) and 144 Hz refresh rate panels. The claimed maximum brightness reaches around 1500 nits. The televisions are also equipped with an anti-reflective coating (called; Glare Free Ultra), which is designed to reduce light reflections. These models use the GoogleTV system. The W97C and W95C differ in the shades of their frames.
Panasonic W94C and W92C (55", 65", 75")
Panasonic W94C along with W92C sits just below the highest Mini-LED series and offers similar technical foundations, including a 144 Hz panel and Mini-LED backlighting (with fewer in number than the top series, though we still need to confirm this 😉). The most significant difference compared to the higher models is the use of the Fire TV system in the W94C model instead of Google TV. Meanwhile, W92C also benefits just like the top models from the Google TV system. W92C is intended for the Continental European market, while W94C is for Great Britain and part of Europe. Both televisions support Dolby Vision, HDR10+ formats, and HDMI 2.1 and VRR features.
Panasonic W90C and W91C (55", 65", 75")
The W91C and W90C series are among the more affordable QD Mini-LED models in Panasonic's 2026 lineup. In both cases, a 60 Hz panel has been used, indicating their primary purpose is for watching movies, series, and television, rather than for gaming or watching sports. At the same time, the manufacturer has employed a Glare Free Ultra coating, the same one found in the higher series. The models support Dolby Vision, HDR10+, FILMMAKER MODE, and Dolby Atmos, as well as HDMI 2.1 features, variable refresh rate, and low input lag. The main difference between them concerns the operating system: the W91C operates on the Roku platform, while the W90C uses Google TV.
Panasonic QLED and LCD TVs 2026
Here we will find the lower series. These are simple budget proposals and one design from 2025, where Panasonic again focuses on different operating systems.
W85B (43", 50", 55", 65")
W85B is a TV from 2025 that remains in the lineup for 2026. As you may know, this is not an ordinary TV due to its price. Its main advantage is the applied 120Hz refresh rate panel, packed with features for gamers, such as two HDMI 2.1 ports and very low input lag. If someone is looking for an affordable Panasonic TV with Fire TV that allows for comfortable gaming on newer console generations, this is the choice.
You can also find the test of the Panasonic W85B model on our website.
W80C / W83C (43", 50", 55", 65", 75")
New, basic QLEDs at 60Hz with the Fire TV system. They have a Glare Free Max coating, so they reflect light less than the cheapest LCD panels. They support Dolby Vision, Atmos and Filmmaker mode, making them suitable for casual Netflix or HBO... as long as you're not looking for any flashy features. What are the differences? The W83C has a silver frame colour, while the W80C is dark graphite.
W60C (43", 50", 55", 65", 75")
Budget model 4K LCD LED with Dolby Atmos support. An interesting feature is the TiVo system which is meant to be lightweight and not lag like cheap televisions based on the Google TV system from competitors. We're curious if it will hit our market 👍
S65C / S45C / S40C (32" and 40")
S65C is a QLED TV (32 and 40 inches). The S45C and S40C series, on the other hand, are basic budget LCD televisions with HD Ready resolution. These are simple TVs that are "good for everything and nothing". They are meant to work and not cost a fortune. S65C uses the FireTV system, while S45C and S40C use the Tivio system.
