TCL Playcube – a projector like a Rubik's cube finally hits the primary market

Calendar 9/16/2025

TCL not only makes televisions, but for some time now it has been steadily trying its hand at projectors as well. During the CES 2025 show, the company showcased the Playcube prototype – a small projector with an unusual design reminiscent of a Rubik's cube. The device received Red Dot and iF Design awards at the time, but details about its specifications and price were still kept quiet. Now we finally know all the details, and the device has gone on sale.

Projector in two parts

Playcube consists of two segments: a larger one with a DLP laser projection system, and a smaller one that houses the speaker. The two are connected by a hinge that rotates over 90 degrees, allowing the image to be displayed in practically any direction without additional accessories. It is this idea of a “foldable” projector setup that makes the Playcube look like a gadget that you just want to show off to your friends.

Specifications and Features

The projector displays an image in Full HD (1080p) with a diagonal of up to 150 inches. Brightness is 750 ISO lumens, which means it performs best in the evening or in a darkened room. TCL states that the device covers 124% of the Rec.709 colour space and uses ImmersiColour technology based on artificial intelligence, which adjusts brightness, contrast, and colour saturation to the content. The dynamic contrast reaches 1,000,000:1. The package also includes quite a bit of automation – trapezoidal correction, autofocus, and image fitting function. The Google TV operating system provides access to streaming apps, and Wi-Fi 5.0 connectivity along with an HDMI input allows for connecting other devices. The 66 Wh battery lasts for about 3 hours of operation, and quick charging provides an additional hour of viewing time after just 30 minutes connected to the power supply.

Audio and Price

The built-in 5 W speaker won't replace a home theatre system, but support for Dolby Digital Plus and four EQ presets can make the sound more enjoyable. The TCL Playcube is priced at $799 (around £589) and will initially be available for purchase in the US through Amazon. The manufacturer announces that the device will soon become available in other markets, including Europe. The launch of the Playcube shows that TCL is serious about developing in the projector segment – until now, the company only had the modest A1 model in its offer, which was released last year. This time, we are dealing with something bolder and more innovative, which could attract entirely new customers.

Source: https://www.hdtvtest.co.uk/news/tcl-launches-its-funky-playcube-projector-with-a-twist

Katarzyna Petru Avatar
Katarzyna Petru

Journalist, reviewer, and columnist for the "ChooseTV" portal