Every reliable image quality assessment must begin by selecting the most optimal factory mode. In the case of the tested model P7K/P79K, the choice was confidently made for the "Film" mode. It is this mode that presents an image closest to the creators' intentions, avoiding both the exaggerated brightness of dynamic mode and the excessive dimming known from eco settings. And it must be admitted that, for a device in this price range, the factory calibration is surprisingly decent, although it is not free from a few stumbles. The most noticeable flaw turned out to be an imperfectly adjusted white balance. A slight dominance of the blue component gives the image a subtly cool, chilly character, thus deviating from the exemplary neutrality that the director wanted to show us. The television performs much better in reproducing the grayscale in a standard dynamic range – the gamma curve is executed almost perfectly. A minor reservation can only be made for the darkest parts of the image, where a slight deviation from the norm causes a loss of some detail in the shadows. The most serious challenge for TCL's software, however, was the interpretation of the HDR signal, which is illustrated by the EOTF curve. The television follows its own, rather free path here – the darkest details are disproportionately brightened, followed by a noticeable slowdown in brightness increase for midtones. Fortunately, most of these imperfections are software-related issues that can be eliminated. With this thought in mind, we proceeded to the professional calibration process.
We also took a close look at how Blaupunkt handles colors in movie mode, and here the situation is, to put it briefly, twofold. We must clearly separate what we see in the standard SDR format from what happens when HDR is turned on, as these are two completely different worlds. Let’s start with the better side of the coin. If you plan to watch classic television, YouTube, or older movies on this TV, you can count on really well-tuned colors. In our test sample, the white balance in movie mode was exceptionally accurate, which honestly surprised us. Of course, to not make it too rosy, we noticed some flaws. Looking at the gamma charts, we observed that the processor struggles with properly dimming the image in its brightest parts. Additionally, there is quite strong, at times too aggressive, red saturation, which resulted in noticeable errors in reproducing certain shades. Nevertheless, in general terms, the image in SDR is simply solid and watchable without a grimace on your face. Unfortunately, the magic fades when we re-enter the world of HDR. Here, Blaupunkt behaves as if we suddenly switched it to store mode, and in its worst form. The excess blue in the white balance is so overwhelming that it literally clashes with the eyes, ruining any realism of the scene. Furthermore, the TV interprets brightness very loosely, which, when analyzing the EOTF curve, clearly showed that for most of the time the colors appear simply washed out and lacking depth. This is, by the way, perfectly visible in the color errors that become evident in this mode. Once again, we are left with the same conclusion: Blaupunkt in SDR mode looks significantly better and more natural than in HDR, which feels forced and not properly refined.