TCL P755 vs SAMSUNG OLED S90F (WOLED)

The TCL P755 delivers an average HDR experience, with a maximum brightness of just under 300 nits. This limitation affects the intensity of bright areas in HDR content, reducing the contrast impact, as bright elements may appear less pronounced. However, the TV compensates with an impressive 93% coverage of the DCI-P3 colour gamut, which brings vibrant, saturated colours that enhance the quality of HDR content. Despite the brightness cap, the extensive colour range enriches hues, providing a more lifelike and visually engaging viewing experience.

Does the S90F handle not only dark scenes but also bright parts of the image? Definitely yes. Stories about OLEDs as "dark screens" can slowly be regarded as a myth. The Samsung S90F, similar to the LG C5 based on a very similar panel, achieves brightness exceeding 1000 nits. This is a value entirely sufficient to enjoy impressive and dynamic HDR images – both in movies and series. Most of the scenes we tested look stunning, with well-defined lights and high contrast. Of course, OLED technology still has its limitations – with very bright, full-screen sequences, such as the test card from the movie The Meg (5th image), the TV can noticeably dim the image. However, it's worth noting that such scenes are quite rare. One can say that the HDR effect is good enough that even mid-range OLED models, like the S90F, can provide a cinematic experience in the home living room.

In Cinema mode, the colour reproduction on the TCL P755, while set to the best factory configuration, falls short of ideal accuracy. The primary issue is the white balance, where the red component is notably elevated and the green is reduced. This imbalance shifts colours towards red, making them appear unnatural, particularly in scenes featuring white or neutral tones. This issue is highlighted in the Colour Checker test, which shows a discernible red bias affecting the realism of the image and diminishing the perception of colour depth.

Examining contrast performance, the gamma graph analysis reveals notable inconsistencies, especially in darker areas, where values dip below the target level of 2.4. Consequently, shadows and darker sections are displayed brighter than intended, impacting overall contrast. Furthermore, the EOTF (Electro-Optical Transfer Function) curve, essential for accurate brightness representation, veers slightly above the reference curve. The data shows a boost in brightness up to around 50% before a gradual levelling off. This creates excessive mid-tone brightness, which can lead to loss of detail and some distortion in brighter scenes, ultimately affecting the clarity and immersion of the viewing experience.

Samsung S90F, like most modern TVs, offers many picture modes, but – in line with our testing tradition – we checked it in its best one, which is the Filmmaker mode. As a result, the image looks much more natural than in the default, often oversaturated settings. It was neither overly saturated nor artificially subdued – just closer to what you should see. Of course, "more correct" doesn’t mean "perfect." Our S90F sample unfortunately had significant issues with white balance, particularly in the blue color range, resulting in a slightly yellowish filter applied to most scenes. Someone might say that it looks more "cinematic" – because it's warmer – but let's be honest, George Lucas didn't film Star Wars in sepia 😉 (you'll find the comparison with the scene as always below).

Additionally, in HDR materials, there was a noticeable issue with brightness management. The EOTF curve showed a distinct "spike" in brightness – the TV brightened the image more than it should have, making some effects look too intense and diverging from the reference. Thankfully, some of these issues can be eliminated with professional calibration – you can read about its effects later in the review.

Post-calibration, the TCL P755 delivers a markedly improved colour performance for SDR content. The colour curves now align closely with ideal values, with a more consistent gamma stability across the range. While a slight drop at the beginning of the gamma curve persists, the accuracy in colour reproduction is significantly enhanced. The Colour Checker test reveals most colour samples are now under an error threshold of 2, showcasing much-improved colour fidelity with only minimal deviations, resulting in colours that feel notably more authentic to life.

HDR content benefits from these calibration adjustments as well. White balance corrections lend a more natural tone, with colours appearing more balanced overall. The EOTF curve, while nearer to the ideal reference line, still features a mild brightness elevation at the start, which can cause minor distortions in exceptionally bright scenes. However, overall tonal quality and detail resolution have both improved. Tone mapping also performs more effectively, enhancing detail in bright regions while maintaining better image accuracy.

In summary, while calibration does not bring flawless performance, it makes a substantial difference in the P755’s visual quality. Following these adjustments, the television provides a more accurate, realistic viewing experience in both SDR and HDR content, smoothing out many of the previous colour inconsistencies for a more visually engaging result.

After calibration, we managed to eliminate almost all the aforementioned errors. Older movies in SDR quality finally look as they should – without the sepia effect or artificial aging of the image. The atmosphere of the classics is returning to its rightful place (you're welcome, Star Wars fans), and the colors no longer resemble an Instagram filter.

One of the key changes was also the improvement of brightness characteristics in HDR content. We managed to control the EOTF curve in an almost reference way. Yes, the most demanding users may notice minimal deviations in brightness, but to be honest – most viewers won't even notice that. And it’s no wonder, because the vast majority of errors are below the ΔE 3 threshold, which is below the visibility threshold. After calibration, the S90F (WOLED) becomes a truly excellent display – one that you can enjoy nearly perfect image quality on.

The "Gradual Smoothing" function on the TCL P755 performs effectively, reducing visible boundaries between shades of the same colour and creating smoother tonal transitions. Unfortunately, this feature is unavailable in HDR mode, which can impact the quality of tonal gradations in high dynamic range content.

In terms of image scaling, the television shows some limitations. There are visible edge cut-offs, especially noticeable around figures and tree branches, which result in some detail blurring and a reduction in overall image sharpness. This is particularly noticeable when viewing lower-resolution content. Additionally, SD-quality images display a slight crop at the top and bottom, which may further impact viewing for standard-definition content.

Digital image processing in the S90F:

Fortunately, Samsung, as in most of its models, can effectively deal with the unwanted posterization effect in the S90F. The function responsible for this element is noise reduction, which quite nicely smooths out tonal transitions and eliminates unnatural color joins – of course, within its capabilities. Unfortunately, it works quite aggressively, so using it comes with compromises. In addition to improving gradation, it may also remove film grain or gently soften facial features. In this case, the choice is yours – do you prefer a more "clean" image, or do you care about preserving the original texture of the material.

Image scaling in the S90F:

In this year's model, Samsung has implemented its own AI processor – NQ4 Gen3, which really manages quite well with upscaling. In our test scenes, the television effectively "pulled up" lower-quality content towards artificial 4K – the image was more pleasant to view, and the differences in sharpness between native and scaled content were minimal. Unfortunately, behind this entire AI marketing façade lies a certain shortcoming. The S90F does not handle overscan well. If you reach for truly archival materials – like a VHS tape of your parents' wedding – you must reckon with the fact that the lower part of the image may be cut off. The image adaptation function to the resolution simply does not work here as it should.

The TCL P755 delivers satisfactory, though not flawless, motion smoothness. It includes a "Flicker Reduction" feature for films, allowing users to fine-tune motion smoothness on a scale from 1 to 10. This setting offers flexibility in tailoring the image to cinematic or more theatrical preferences, adjusting for a slower or faster appearance according to personal viewing taste.

S90F really handles motion great – after all, it's an OLED with a 144 Hz panel, so sports and games look simply amazing on it. The picture is smooth, clear, and there's no room for ghosting or blurring that sometimes plagues cheaper LCDs.

The TV is also equipped with motion smoothing settings that allow you to tailor everything to your liking. We have motion blur reduction and judder reduction – you can set it up to make the picture super smooth (even to that soap opera effect), or more cinematic, with the classic "choppiness" of 24 frames. The choice is yours; Samsung doesn't impose anything.

The TCL P755 comes equipped with gamer-oriented features like ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), Dolby Vision for gaming, and a Game Bar. ALLM automatically activates low latency mode to enhance response times and reduce input lag, while VRR syncs the screen refresh rate with the console's frame output, minimising screen tearing for a smoother gaming experience. Dolby Vision for gamers brings improved colour and contrast for compatible games, and the Game Bar allows easy access to essential settings like response time.

However, the 60 Hz panel limits the display to this refresh rate across resolutions, which may impact the fluidity in high-motion games. The absence of G-Sync also affects PC gamers, as gameplay on computers lacks this technology's extra smoothing. Notably, HGiG mode, meant to optimise HDR game visuals, is not fully functional on this model, which slightly detracts from the HDR gaming experience.

When it comes to gaming features – we have absolutely no complaints about the S90F. Aside from the lack of Dolby Vision, which is already the norm for Samsung. The TV operates at 144 Hz, has four HDMI 2.1 ports, so you can easily connect more than one console or PC. It also includes Game Bar – a practical tool that allows you to quickly preview picture settings, VRR status, ALLM mode, and other useful options. Game Motion Plus is also noteworthy – Samsung’s proprietary motion smoother, which uniquely works well in games. The image feels smoother without any artificial effects or slowdowns.

It’s also worth mentioning the HGiG feature, which – surprisingly – works correctly. We mention this because Samsung clearly broke something in one of its recent updates, and in some models, the option responsible for HGiG simply... disappears from the menu. Setting it becomes virtually impossible. Fortunately, our S90F unit did not have this issue, but the situation is dynamic, so it’s worth keeping this in mind and regularly checking for new software versions and information from the manufacturer.