Sony Bravia 9 (XR90) vs Samsung Neo QLED QN95D

The brightness performance of the Sony Bravia 9 is exceptional. Each scene reaches over 1500 nits, and the television can shine even brighter during movie playback. This level of brightness provides an extraordinary viewing experience, allowing for immersive interaction with high-quality video content. Thanks to its extensive coverage of the DCI-P3 colour gamut, the image is vibrant, and when combined with such high luminance, it almost feels alive. With its impressive peak brightness, viewers can fully appreciate the colour range, even in the most challenging scenes involving dynamic lighting changes. The Bravia 9 also supports Dolby Vision and HDR10 formats, further elevating the viewing experience.

The Samsung QN95D excels in HDR performance, achieving an impressive peak brightness of approximately 2000 nits. In tested movie scenes with fully lit screens, the television delivers an intense and realistic representation of HDR content, significantly enhancing the viewing experience. However, as with its handling of contrast, the dimming algorithm occasionally reveals limitations.

Despite the large number of Mini LED zones, the television doesn’t consistently provide extraordinary brightness. For instance, in scenes from "Life of Pi," featuring a bright moon against a dark background, and excerpts from "Sicario 2," showcasing intense light effects on dark backdrops, the QN95D underperforms. In such instances, the television mitigates halo effects by dimming the image to a level closer to SDR quality. While this ensures deep and uniform blacks, it comes at the cost of losing some detail in bright areas. This compromise is intended to preserve black quality but can detract from the image’s dynamism.

Despite these occasional shortcomings in the local dimming algorithm, the QN95D deserves commendation for its wide coverage of the DCI-P3 colour gamut. Thanks to the quantum dot coating, also known as QLED technology, the television produces vibrant and richly saturated colours, adding to its appeal for HDR content.

The "IMAX Enhanced" factory mode has remained the best option in Sony televisions for years, and it was used throughout the entire testing process. While it aligns closely with the reference compared to other predefined settings, improvements could be made for a better viewing experience.

In SDR materials, the gamma shows a noticeable boost, which leads to over-contrasting the image. Additionally, the beginning of the graph deviates significantly from the reference, resulting in merged details in the darker areas, creating an unpleasant uniform blotch. The EOTF curve in HDR content, on the other hand, appears mostly correct, with only minor deviations from the reference.

However, the most prominent issues affect the white balance. There is a persistent green colour dominance, leading to problems with grey tones and overall colour misalignment. This imbalance in the white balance gives the image an unwanted greenish tinge, negatively impacting the overall visual quality.

The Samsung QN95D was evaluated for factory colour reproduction in Filmmaker mode, which provides the manufacturer’s optimised settings. While this mode delivers good performance, it is not without shortcomings. For HD content, notable colour deviations were observed, particularly in white balance, where a red tint dominated the chart. Improvements were noted with 4K HDR content; however, significant deficiencies in blue colour reproduction persist. This is evident in scenes such as those from Star Wars, where the main character appears in tones that are warmer than intended.

Regarding contrast, the gamma chart reveals an initial steep rise, demonstrating the television’s capability to emphasise brighter image areas effectively. However, the chart also shows a clear dip at the lower end, suggesting a potential loss of detail in darker tones. This gamma curve shape could impact the clarity of dark scenes, where details may appear overly blurred or obscured. Additionally, the brightness curve (EOTF) was mostly accurate, aside from an initial drop.

Despite these minor issues, the QN95D boasts impressive features and cutting-edge technology that solidify its position as one of the top televisions on the market. However, refinements in colour accuracy and contrast are needed to maximise its potential fully.

The colour reproduction after the calibration process on the Sony Bravia 9 is nothing short of excellent. Regardless of the signal, whether SDR or HDR, the image comes remarkably close to the director's intended vision. Nearly every flaw in the image has been meticulously modelled and corrected to a high degree.

This impressive result can be attributed to the advanced tools available for calibration, which Sony has been offering in its televisions for years. Notable tools include the 2- and 20-point grayscale calibration and a very comprehensive CMS (Colour Management System). These features allow for precise adjustments, ensuring that the colours and overall image quality are as accurate and faithful to the source material as possible.

After calibration, the Samsung QN95D delivers truly impressive results. The white balance is perfectly aligned, with error readings rarely exceeding 2, indicating faithful colour reproduction. Most samples from the Colour Checker test fall well within an acceptable error range, confirming the television's excellent performance in accurately displaying colours. Contrast has also improved significantly, and the gamma curve has become more stable, ensuring better visibility of details in both dark and bright scenes.

However, the EOTF (Electro-Optical Transfer Function) curve still shows a slight divergence in film tests. While the television performs well in most scenarios, some details in black may still be lost in extreme cases due to the aggressive dimming algorithm.

Despite these minor imperfections, the overall image quality remains outstanding. After calibration, the Samsung QN95D impresses with its visual performance, offering an exceptional experience that will satisfy anyone seeking a top-tier television.

When analysing the quality of tonal transitions and image scaling, especially for lower-quality materials, the improvement after activating the function for tonal transitions is clear. By default, the quality is quite average, but once the function is turned on, even at the lowest setting, the results are among the best we've seen. This feature can be enabled without worrying about negative side effects, such as film grain blur.

Sony's "XR" processor, which the brand has been touting for several years, lives up to its reputation for image scaling. The image quality is incredibly sharp while maintaining a very natural look. This reinforces that Sony's processing technology is one of the best available, particularly when handling lower-resolution content.

The Samsung QN95D television handles tonal transitions even in lower-quality materials, thanks to the noise reduction feature that works like a gentle gradation. This function is extremely effective, smoothing out the image and eliminating unwanted noise, thus significantly improving the quality of the displayed material. However, as is often the case, overly good effectiveness can lead to unintended side effects. In the case of some materials, this feature may also blur elements that should remain clear, such as film grain.

Despite this, the television performs well in terms of image scaling, eliminating larger jagged edges. In a scene where branches are visible, they are not overly artificially sharpened, which allows for a natural look, and the model does not have an artificial outline. Overall, even in more challenging conditions, the footage is presented satisfactorily on the Samsung QN95D. The only downside when watching HD/SD content (such as regular terrestrial television) is the fact that the image is slightly cropped - this is caused by the so-called overscan, which cannot be turned off.

The maximum refresh rate of the Sony Bravia 9 is 120 Hz, the minimum for those primarily watching sports or other high-motion content. This refresh rate ensures the image remains sharp and smooth, even during fast-paced scenes. For more demanding users, Sony has implemented an advanced motion smoothing system, divided into three distinct segments: Smoothness (Film), Smoothness (Camera), and Clarity. These settings can be adjusted to various degrees, allowing users to fine-tune the picture to their preferences. For example, a setting with slight smoothing can be used to avoid the "soap opera effect," delivering a more natural and cinematic viewing experience. This level of customisation ensures that viewers can find their ideal balance between smoothness and clarity.

The Samsung QN95D panel excels in motion blur and fluidity, offering a 120 Hz refresh rate along with features designed to reduce blur and judder. This allows users to adjust the picture settings to their liking, whether for movie watching or dynamic sports broadcasts. The television provides a 10-point scale for adjusting image smoothness, ranging from a frame-like appearance reminiscent of traditional film to a smoother, more cinematic effect, which is especially beneficial for sports broadcasts. This level of customization enhances the viewing experience across various types of content.

The Sony Bravia 9 television is equipped with four HDMI ports, but what is puzzling for a device of this class is that only two of them operate in the 2.1 standard. Despite this, it should not detract from the fact that nearly all features work excellently, providing a positive experience when using them. Games running in HDR10 or Dolby Vision benefit from low input lag, ensuring a comfortable gaming session. The solid implementation of the HGIG mode is a noteworthy feature, as, after proper calibration, it closely aligns with Dolby Vision.

Sony introduced the GameBar feature to its televisions last year, a standard for many manufacturers. This feature allows for quick adjustment of settings without exiting the game. Its implementation has been seamless, offering conveniences such as a crosshair grid, black level adjustment, and reducing the screen to gaming monitor proportions.

The Sony Bravia 9 will find its fans, particularly among PlayStation enthusiasts. It is a natural pairing since the console and the television share identical capabilities. However, more broadly speaking, despite the minor issues with Dolby Vision in games, the Bravia 9 remains a very good television for gaming overall.

The Samsung QN95D offers several features that gamers will appreciate. First, the TV supports a variable refresh rate (VRR), which eliminates screen tearing and provides smoother gameplay, especially in dynamic scenes. It also includes an automatic game mode (ALLM) that switches the TV to low latency mode when a connected console or computer is detected, resulting in more responsive controls.

Additionally, the QN95D has a game mode that reduces input lag to an impressively low level, which is vital for games where quick reflexes matter. With a high refresh rate of 120 Hz, the image remains exceptionally smooth, enhancing the experience of fast-paced action games and sports. The TV also supports G-Sync and FreeSync technologies, further improving gameplay and user comfort. An interesting addition is the 'Game Bar' – a special menu that provides easy access to all gaming-related settings, allowing users to quickly adjust the image and other parameters without interrupting gameplay.

While the Samsung QN95D does not support Dolby Vision, which is typical for Samsung models, it does feature HGiG functionality, ensuring that HDR games are displayed with the appropriate image quality in line with the creators' intentions.