Sony Bravia 7 (XR70) vs TCL C655 / C69B (55"-85")

Since we know that the television performs well with contrast, let's check how it fares in terms of HDR effects. The luminance graph shows the very high capabilities of this model – 1500 nits is truly an impressive result. HDR effects are particularly striking in scenes where most of the screen is covered in light, as seen in the 1st, 3rd, and 5th test scenes. Minor shortcomings, typical of this technology, are still noticeable with very small light effects, such as in the scene from the movie "Sicario 2," where brightness drops to 500 nits. Although these are not stunning results, they can be considered decent. Additionally, it is worth praising the television for its high coverage of a wide color gamut – DCI-P3 at 96%, which allows for vibrant, saturated colors.

Overall, the quality of HDR performance in TCL C655 / C69B looks quite promising. The average value in test patterns is around 450 nits, which already allows one to feel the effects of lighting and better image dynamics. However, as mentioned earlier, this effect may be partially suppressed by slight differences in bright and dark colors, resulting from the lack of local dimming technology. However, the DCI-P3 color gamut coverage of 94% deserves high praise, and this is made possible by the use of a quantum dot (QLED) panel. As a result, colors are vibrant and well-reproduced when watching HDR content.

The IMAX Enhanced mode on the Sony BRAVIA 7 television is definitely the best mode available on this model, although it is not without its flaws, as its name might suggest. The biggest issue is white balance – both in HD and 4K HDR content, there is a noticeable dominance of red color, which makes the image take on pinkish shades. This is particularly evident on the tested snow screen, where the pinkish hue becomes very noticeable. Errors in the Colour Checker test also confirm these deviations – although they are not catastrophic, there is a tendency to lean towards warmer tones. As for brightness characteristics, gamma remains at a decent level with a slight bump but without major issues. However, the biggest challenge is 4K materials. It is clear that the EOTF curve is significantly above the reference chart, which causes the image to become too bright.

The TCL C655 / C69B television offers a movie mode that has been tested for color reproduction quality. Although this mode is called movie mode, unfortunately, it has quite a few errors that a director would certainly not want to see while recording their work. Starting with image analysis, it's worth looking at the white balance - both in HD and 4K HDR content, the white balance has significant errors. In both cases, the red color dominates, making the colors too warm, and overall it has a pink or yellow tint. This can be seen in the picture below from the movie "Star Wars." The Colour Checker test confirms these errors - the color samples stray into inappropriate shades, affecting the overall color fidelity. A minor issue is the brightness characteristic. However, it is also not free of flaws. The gamma chart shows a strong spike at the beginning, causing the image to be overly bright, and the EOTF curve responsible for brightness in 4K HDR material shows significant fluctuations as well – it is visible how the television tries to maintain proper brightness, but it does not always succeed effectively.

Sony BRAVIA XR70 offers a wide range of tools that allow for customizing the picture to personal preferences, which has enabled us to make significant adjustments to the settings. The white balance has been free of the issue of red hue dominance – snow no longer ends up with pink shades, which was previously noticeable. Although one can detect minor deviations at the end of the white balance chart concerning a drop in blue color, they are acceptable and hard to notice in everyday use. The Colour Checker test confirms that color reproduction errors are no longer as pronounced and rarely exceed a value of 2, which is a very good result. As for brightness, gamma, while not requiring significant improvement, has been slightly adjusted. However, the most notable change has been observed in the EOTF curve – the television no longer has issues with overly brightening the entire image in 4K content. However, upon closer analysis and enabling EOTF characteristics in films, certain limitations of the television arise due to the previously discussed dimming algorithm. Some small elements may be slightly more illuminated, but these errors are so minor that most users will not notice them. Overall, the calibration results are very, very positive.

After calibrating the movie mode of the TCL C655 / C69B television, the white balance has been equalized, and the colors look as they should – which is confirmed by only slight deviations in the Colour Checker test. The gamma is really accurate, which means the television should not have issues with brightness in low-resolution materials. Unfortunately, a similar EOTF characteristic is still visible, which is a natural phenomenon in televisions that do not have local dimming – they simply struggle to “shine” more brightly in a given part of the screen. Despite this structural limitation that cannot be overcome, we recommend adjustments in the settings, as the overall color representation looks really very good.

Since we know that the television performs very well with high-quality materials, it is worth checking how it fares with lower-quality content. Here the television shows its potential, and the applied graphics processor works really well. On the test board with the light bulb, there are no visible issues with color transitions, and the smooth gradation function works very well – we recommend setting it to "Medium".

When it comes to digital processing, or so-called upscaling, the television sharpens the image quite a bit, which leads to slight aliasing, for example on branches in the background, but it does not remove desired details. Nonetheless, the overall appearance is truly attractive and may appeal to most users. However, if we prefer a softer, more plastic image, this effect can be reduced in the settings by adjusting the sharpening level to our personal preferences.

The TCL C655 / C69B television handles tonal transitions in low-quality materials pretty well. The "Gradual Smoothing" feature at a low setting effectively smooths tonal transitions, but at the same time, it blurs important details, such as the texture of objects. On the positive side, it does not negatively affect film grain, allowing for a natural look of the image. As for digital processing, the television adds artificial sharpness, which may appeal to some users who prefer a sharpened image. However, for those who prefer a softer look, this may be a disadvantage. A downside is also that the image has been quite heavily cropped by so-called overscan, which reduces the field of view and cuts off the edges of the image.

The Sony BRAVIA 7 television with a 120 Hz panel will satisfy most users in terms of motion smoothness. Additionally, Sony offers the Motion Flow feature, which allows for the selection of three different picture settings, adjusting them to personal preferences: Smoothness – Film: This setting improves motion smoothness, giving the image a more cinematic or theatrical character. Smoothness – Camera: This setting provides even greater smoothness, useful when watching dynamic scenes such as sports broadcasts. Clarity: This setting focuses on minimizing noise and motion artifacts, resulting in a more stable and clear image.

The C655 / C69B TV is equipped with a 4K@60 Hz panel, which means it performs best when watching movies and less dynamic content. It also has a "Flicker Reduction" feature that allows for adjusting the fluidity of the image – users can choose whether they prefer smoother motion or a more cinematic, frame-by-frame effect. The TV can also adapt to lower resolutions, such as Full HD and 2K at 120 Hz, which will definitely please gamers by offering a smoother image at the cost of resolution. It is worth noting that this feature is available in sizes from 55"+. Additionally, the largest variant, 98", is equipped with a 144Hz panel with full motion smoothing.

Sony Bravia 7 has significantly improved its capabilities for cooperation with consoles compared to previous models. The TV supports variable refresh rate (VRR), which eliminates screen tearing, and it is compatible with graphics cards, ensuring smooth display. The auto low latency mode (ALLM) effectively reduces input lag, which is crucial in fast-paced games. Dolby Vision with low latency additionally provides impressive HDR effects that look great during gameplay.

Sony Bravia 7 also offers a Game Bar feature that provides quick access to settings and allows monitoring of parameters during gameplay. An interesting option is the ability to enable a virtual crosshair on the screen, which can give a slight advantage in shooting games. However, compared to the Bravia 9 model, the HGIG feature in the Bravia 7 does not perform as well, which may be noticeable for more demanding gamers – especially since the HGIG mode is becoming more popular in the gaming world as the preferred method for reproducing HDR effects.

A downside is the lack of support for 1440p@120 Hz resolution, which could make gaming easier for users with less powerful graphics cards. Additionally, the Sony Bravia 7 is equipped with two HDMI 2.1 ports, one of which is often used to connect an audio system via eARC, limiting the number of available ports for connecting next-generation consoles.

The television TCL C655 / C69B offers an almost perfect set of features for gamers, supporting all the most important technologies. It has an ALLM feature that automatically switches the television to low latency mode, significantly improving responsiveness and minimizing signal delays, which is particularly important during dynamic gameplay. The VRR feature allows for synchronizing the screen refresh rate with the number of frames generated by the console, eliminating the tearing effect and ensuring smoother gameplay.

The television also supports Dolby Vision in game mode, providing better color reproduction and contrast in games that support this format, and the Game Bar enables quick access to gameplay-related settings such as response time, delay level, and other parameters. Unfortunately, C655 / C69B does not support 4K resolution at 120 Hz (with the exception of the 98" variant), which may be disappointing for more demanding gamers who expect the highest fluidity in high-resolution games. However, if we are willing to forgo 4K, the television offers support for Full HD and 2K at 120 Hz, providing a smoother image and being a great alternative for those who prefer a higher refresh rate at the expense of resolution.