Sony Bravia 7 (XR70) vs Samsung QN900F

Since we know that the television performs well with contrast, let's check how it fares in terms of HDR effects. The luminance graph shows the very high capabilities of this model – 1500 nits is truly an impressive result. HDR effects are particularly striking in scenes where most of the screen is covered in light, as seen in the 1st, 3rd, and 5th test scenes. Minor shortcomings, typical of this technology, are still noticeable with very small light effects, such as in the scene from the movie "Sicario 2," where brightness drops to 500 nits. Although these are not stunning results, they can be considered decent. Additionally, it is worth praising the television for its high coverage of a wide color gamut – DCI-P3 at 96%, which allows for vibrant, saturated colors.

QN900F is really a bright TV – it can generate nearly 2000 nits, which is a value that remains unattainable for most models available on the market. But the mere ability to achieve such brightness is not everything – it also matters whether the TV can use it well. And this is not always perfect. Our tests on movie scenes showed that in scenes such as those from Life of Pi or The Meg, the QN900F can truly shine – literally and figuratively. In such moments, its greatest advantage, which is brightness, makes a huge impression. However, in more challenging scenes, the issues begin – similar to assessing contrast. When smaller, bright elements appear on the screen, the TV often struggles with the decision: whether to highlight them at the expense of black levels, or perhaps maintain deep black but tone down the brightness. The result of this is situations where, for example, in the movie Sicario 2, the brightness dropped to just 200 nits, making details barely visible. The dimming algorithms could definitely be better for a TV of this class.

The IMAX Enhanced mode on the Sony BRAVIA 7 television is definitely the best mode available on this model, although it is not without its flaws, as its name might suggest. The biggest issue is white balance – both in HD and 4K HDR content, there is a noticeable dominance of red color, which makes the image take on pinkish shades. This is particularly evident on the tested snow screen, where the pinkish hue becomes very noticeable. Errors in the Colour Checker test also confirm these deviations – although they are not catastrophic, there is a tendency to lean towards warmer tones. As for brightness characteristics, gamma remains at a decent level with a slight bump but without major issues. However, the biggest challenge is 4K materials. It is clear that the EOTF curve is significantly above the reference chart, which causes the image to become too bright.

Testing the QN900F in Filmmaker mode, one quickly noticed the characteristic features of the image despite the fact that this mode is designed to reflect the director's vision. The white balance was not perfect – the television had noticeable deficiencies in blue color. This made the entire scene take on a warmer tone, as if someone had applied a subtle filter in shades of yellow and orange. In movies where bright shots dominate – for example, scenes in the snow or in strong daylight – this created a slight warming effect, which does not always convey the director's intent. The second noticeable element was brightness management. The QN900F sometimes managed to brighten the image more than necessary. It looked as if the exposure had been slightly "pulled up," causing the scene to lose its naturalness. Shadows were sometimes too shallow, and contrast was slightly weakened. These are not disqualifying errors, but for a television in this price range, it is evident that Filmmaker mode has not been perfected one hundred percent. This is particularly evident when comparing its image to what was visible after screen calibration.

Sony BRAVIA XR70 offers a wide range of tools that allow for customizing the picture to personal preferences, which has enabled us to make significant adjustments to the settings. The white balance has been free of the issue of red hue dominance – snow no longer ends up with pink shades, which was previously noticeable. Although one can detect minor deviations at the end of the white balance chart concerning a drop in blue color, they are acceptable and hard to notice in everyday use. The Colour Checker test confirms that color reproduction errors are no longer as pronounced and rarely exceed a value of 2, which is a very good result. As for brightness, gamma, while not requiring significant improvement, has been slightly adjusted. However, the most notable change has been observed in the EOTF curve – the television no longer has issues with overly brightening the entire image in 4K content. However, upon closer analysis and enabling EOTF characteristics in films, certain limitations of the television arise due to the previously discussed dimming algorithm. Some small elements may be slightly more illuminated, but these errors are so minor that most users will not notice them. Overall, the calibration results are very, very positive.

After calibration, we were able to eliminate the errors in white balance and adjust them to a level that can be considered acceptable. It's not perfect, but definitely better than the factory settings. Most color errors are now within the deltaE 2–3 range, so in practice they shouldn't be noticeable during everyday viewing. The biggest improvement is seen in how the television manages brightness in SDR content. Shadows and details are no longer flattened, giving the image depth and naturalness. When it comes to 4K HDR materials, colors themselves are no longer an issue, but some imperfections of the Mini-LED technology can still be observed. The QN900F tends to dim the smallest bright elements too much, causing them to sometimes disappear from view. However, it should be added that this is a much better solution than boosting the entire screen, which would spoil the contrast. It's more of a characteristic of this technology than a typical flaw, but it's worth keeping in mind. The effects of calibration are really very good.

Since we know that the television performs very well with high-quality materials, it is worth checking how it fares with lower-quality content. Here the television shows its potential, and the applied graphics processor works really well. On the test board with the light bulb, there are no visible issues with color transitions, and the smooth gradation function works very well – we recommend setting it to "Medium".

When it comes to digital processing, or so-called upscaling, the television sharpens the image quite a bit, which leads to slight aliasing, for example on branches in the background, but it does not remove desired details. Nonetheless, the overall appearance is truly attractive and may appeal to most users. However, if we prefer a softer, more plastic image, this effect can be reduced in the settings by adjusting the sharpening level to our personal preferences.

If we would like to eliminate non-fluid tonal transitions that can be annoying, for example while watching YouTube, we can use a feature called noise reduction. It works really effectively – it removes the issues with color blending when we set it to Standard level. However, as with most Samsung televisions, this comes with compromises. Although we did not notice that this feature significantly affects the structure of objects in the image, it unfortunately reacts rather aggressively to film grain. Most people will appreciate this effect – the noise is simply removed – but if someone is looking for an image as close as possible to reference settings, then we definitely recommend turning off this option.

As for scaling, which means handling very low-quality content, the QN900F performs really well. On the test screen with the model, the image looked clear, with only slight aliasing that should not bother most viewers. However, it is worth mentioning one issue – the television has problems with so-called overscan, which can cause older content to be slightly cropped. This can manifest itself, for example, with subtitles disappearing from the bottom of the screen.

The Sony BRAVIA 7 television with a 120 Hz panel will satisfy most users in terms of motion smoothness. Additionally, Sony offers the Motion Flow feature, which allows for the selection of three different picture settings, adjusting them to personal preferences: Smoothness – Film: This setting improves motion smoothness, giving the image a more cinematic or theatrical character. Smoothness – Camera: This setting provides even greater smoothness, useful when watching dynamic scenes such as sports broadcasts. Clarity: This setting focuses on minimizing noise and motion artifacts, resulting in a more stable and clear image.

There really isn't anything to complain about here – the QN900F looks very good when it comes to motion. Thanks to the 165 Hz panel in 4K, one can confidently say that this TV is suitable for both watching sports and gaming. The motion smoothness feature plays a key role here. It works remarkably well – not only during sports broadcasts, where it can eliminate blurring and image jitter, but also in games, where the animation becomes clearer and smoother. And of course, if someone likes to experiment with movies – they also have that option. At lower settings, there's a slight graininess and filmic character, while at higher settings, it reaches soap opera effect territory. So everyone can adjust the picture to their preferences, and the TV has the power to handle it.

Sony Bravia 7 has significantly improved its capabilities for cooperation with consoles compared to previous models. The TV supports variable refresh rate (VRR), which eliminates screen tearing, and it is compatible with graphics cards, ensuring smooth display. The auto low latency mode (ALLM) effectively reduces input lag, which is crucial in fast-paced games. Dolby Vision with low latency additionally provides impressive HDR effects that look great during gameplay.

Sony Bravia 7 also offers a Game Bar feature that provides quick access to settings and allows monitoring of parameters during gameplay. An interesting option is the ability to enable a virtual crosshair on the screen, which can give a slight advantage in shooting games. However, compared to the Bravia 9 model, the HGIG feature in the Bravia 7 does not perform as well, which may be noticeable for more demanding gamers – especially since the HGIG mode is becoming more popular in the gaming world as the preferred method for reproducing HDR effects.

A downside is the lack of support for 1440p@120 Hz resolution, which could make gaming easier for users with less powerful graphics cards. Additionally, the Sony Bravia 7 is equipped with two HDMI 2.1 ports, one of which is often used to connect an audio system via eARC, limiting the number of available ports for connecting next-generation consoles.

[UPDATE] We have updated our 2025 Samsung TV reviews following the release of firmware version 1131, which officially restores the essential HGiG (HDR Gaming Interest Group) support.

It is really nice here. The QN900F offers a full set of features that we would expect from a top-tier gaming television – we have VRR, ALLM, Game Bar, and also cloud gaming applications. However, the biggest highlight is the proprietary motion smoothing, which also works in games and – importantly – does not add noticeable delays. This is something we won't find in its other competitors. Unfortunately, there is also something concerning. This year, Samsung has apparently messed something up with its televisions. During the test of the QN900F before its update, it had the HGIG feature, which allowed for perfect adjustment of HDR settings for the console. However, according to our procedures, we always update the equipment to the latest version – to give the manufacturer a chance to fix any shortcomings. And here… it turned out the opposite. After the update, the HGIG feature disappeared from the menu, making the proper configuration of the console for HDR practically impossible. It was supposed to be complete – 165Hz, four HDMI 2.1 ports, a full gaming package… but unfortunately, it turned out to be a little blunder. Such a shame.