Samsung The Frame 2026 (LS03H) vs Sony BRAVIA 2 II (S25M2)

The Frame 2026 is genuinely a bright TV. Its peak brightness reaches about 650 nits and, importantly, similar values are maintained regardless of the type of scene being displayed. So it doesn’t matter much whether we’re watching a very bright full-screen shot or just a small bright element occupying part of the screen. The backlight always has a lot of power, so bright portions of the image are strongly illuminated. That gives The Frame a solid foundation for HDR. Bright highlights can stand out, and the picture doesn’t look flat or too dark. Unfortunately, this is not a solution without compromises. Because it lacks local dimming, the TV cannot darken the blacks next to very bright elements.

This is clearly visible, among other things, in scenes 2 and 4 from our test procedure. Bright areas look intense, but at the same time the blacks around them become noticeably lifted. The picture loses depth as a result, especially when watching in the evening. For that reason The Frame performs best with HDR in bright and moderately bright scenes. There the high backlight brightness works in its favor. In darker shots the situation is the opposite.

Colors

The Frame also performs well in terms of color. It’s a QLED TV, so it can display a wide color gamut and show richly saturated colors. DCI-P3 coverage is around 94%, and BT.2020 about 72%. Those are good numbers and you can see them while watching. Colors are vivid and do not look washed out. It looks best in bright, colorful scenes. Animations or cartoons with lots of saturated hues can look really good on The Frame. In such material the TV shows one of its stronger points.

Sony Bravia 2 II is not a very bright TV and unfortunately that is immediately apparent in HDR. In our measurements brightness stayed around 300 to 330 nits, which is definitely too low for the brightest parts of the picture to look truly impressive. In practice HDR here does not differ that much from ordinary SDR. Bright highlights, the sun, or lamps are of course visible, but they lack the intensity you would expect from HDR material. The Bravia 2 II therefore performs much better with regular SDR content, and it is in that use case that its limited brightness will be least noticeable.

Color gamut coverage

Sony Bravia 2 II also doesn't impress when it comes to colors. The TV doesn't use any additional gamut-expanding filter, such as the quantum dots found in QLED TVs or a PFS phosphor layer. In our measurements DCI-P3 coverage was about 78%, and the very wide BT.2020 around 57%. That's definitely too little to talk about truly saturated colors in HDR content. More intense reds, greens, or turquoise hues will simply be less striking than on TVs with an expanded color gamut. The Bravia 2 II therefore fares much better with standard Rec.709, the gamut used for movies, series, and TV in SDR.

To evaluate the out-of-the-box colors we chose Filmmaker Mode. If you’re encountering it for the first time, it’s a mode designed to present a movie or series as faithfully as possible. The TV then turns off most additional picture enhancers, and the colors and luminance characteristics are meant to be as close as possible to what the content creators intended. I have to admit that the The Frame 2026 already performs quite well in this regard straight out of the box. The biggest deviation is visible in the white balance. As brightness increases, blue starts to drop off and green increases slightly. As a result the image shifts toward warmer tones. White is therefore not perfectly neutral, and in some scenes you can notice a slightly warmer overall cast.

The luminance response — gamma or EOTF — looks good. Across most of the range they stay fairly close to the target, though in the darkest parts of the image there is a larger deviation. In practice, some details emerging from black may therefore appear a bit more pronounced. That said, it’s not a flaw that jumps out during normal viewing. Overall, Filmmaker Mode is a good starting point here. However, the factory image is a bit too warm and not all hues land exactly where they should.

Out-of-the-box color reproduction in Cinema mode was really good, at least for ordinary SDR material. The Bravia 2 II had a slight tendency to boost reds, so some colors skewed a bit warmer, at times with a faint pinkish tint. However, it wasn't a major fault, and during normal viewing the picture still looked quite natural. There was a bit more going on with image brightness. Looking at the gamma trace, you can see Sony doesn't stick exactly to the reference value. The darkest parts are slightly lifted, while as brightness increases the gamma gradually rises and a larger portion of the image becomes darker than it should. That said, the difference isn't large enough to seriously interfere with everyday viewing. Overall, SDR straight out of the box performs pretty well.

The situation is much worse in HDR. We already mentioned the limited color gamut, but the Bravia 2 II also manipulates image brightness quite aggressively here. The EOTF curve sits below the reference for a large part of the range, which means the TV renders most midtones and brighter parts of the scene darker than the source material intends. Only toward the very end of the range does the curve flatten out, as the panel reaches the limits of its capabilities. Combined with a peak brightness of around 300 nits, this results in HDR that not only lacks punch but can simply look too dim.

After calibration we mainly managed to remove that warmer cast and better even out the white balance. We also smoothed the brightness response a bit, which made the image more neutral and predictable. However, there are things calibration won't fix. It's mainly the behavior of the blacks, which stems from the backlight design itself and the lack of local dimming. In some scenes blacks will therefore still be slightly lifted, and you'll just have to accept that. That's more a characteristic of this model than something that can be fixed with settings. HDR is also somewhat limited. Samsung doesn't give full freedom to work across the widest color gamut, so not all colors can be reproduced perfectly. In normal viewing you probably won't notice it, but it's worth being aware of.

Calibration did a lot for the Bravia 2 II, especially with SDR content. Above all, we were able to even out the white balance and tidy up the gamma, which now sticks much closer to reference values. As a result, the picture no longer has the previous pink tint, and the brightness of individual areas is much better balanced. You can also see this in the color errors, which dropped to a very low level after calibration (with minor issues in the most saturated reds).

We also partially tamed the Bravia 2 II in HDR, particularly in how the TV manages image brightness. However, there is one thing no calibration can fix: the panel's inherent limitations. The narrow color gamut means the TV physically cannot reproduce the most saturated colors present in HDR content. On top of that, the IPS panel's low contrast leaves darker scenes veiled by a grayish glow, causing colors to lose some of their depth. So we can improve how the Bravia 2 II uses its capabilities, but unfortunately we can't overcome the panel's fundamental limits.

As with many of Samsung’s newer TVs, this one also uses the NQ4 AI processor, only the older, second-generation version. And you have to admit it handles digital image processing quite well. Lower-resolution material is sharpened effectively, and after upscaling to 4K it still looks natural. The TV can also somewhat "tidy up" weaker sources, like older recordings or lower-quality broadcasts. That doesn't, of course, mean it will suddenly turn poor footage into 4K, but at closer viewing distances the difference compared with simpler models with weaker processors is easy to spot. Edges are clearer, and fine details don't get lost as much to signal compression.

Samsung also offers a few additional image-enhancing features, but as usual it's best to use them sparingly. At stronger settings, noise reduction can very effectively reduce posterization, but it also noticeably interferes with the image. The picture then simply starts to look very artificial, for example by heavily smoothing characters' faces. So it makes the most sense with really poor sources when various types of noise are seriously distracting.

Upscaling in the Bravia 2 II performs quite well, and in that respect the TV maintains the standard Sony has accustomed us to. Lower-resolution content is sensibly scaled to 4K, with the image slightly smoothed and without over-sharpening edges. It’s a different story when it comes to improving content with visible compression. That’s handled by the "Digital Noise Reduction" feature, which on the "High" setting can indeed smooth out some ugly tonal banding. The problem is it does so fairly aggressively, removing a lot of fine detail along with the imperfections, including natural film grain. Moreover, when there’s more motion on screen its effectiveness drops significantly and the improvement becomes minimal. So we generally avoided using this feature in everyday viewing.

Samsung again used a panel with a maximum refresh rate of 144 Hz here. Refresh rates up to 120Hz primarily offer more headroom for material with a lot of motion. The TV can use additional motion interpolation systems that can improve smoothness in sports and other fast-moving content. However, a high refresh rate alone does not solve everything. The Frame still uses a VA panel, which has a relatively slow response time, and consequently fairly pronounced motion blur. With fast-moving objects, especially on a dark background, motion trails are easy to notice. There's also a slight doubling of edges, which can be visible even with the additional motion processing systems turned off. We already saw similar behavior in last year’s The Frame 2025, and it’s a pity Samsung hasn’t fixed that element. The 144 Hz itself provides a good foundation, but the panel’s response time still limits this TV.

The Bravia 2 II uses a 60 Hz panel and, given its capabilities, handles motion quite well. However, keep in mind this is a basic panel, and its limitations are already noticeable, especially with sports. The TV cannot interpolate 50/60 fps content to a higher refresh rate, so it can't further improve the sharpness of fast-moving objects. For movies and series, you get a standard motion smoother that can reduce the characteristic judder of material shot at 24 fps.

In terms of gaming features, The Frame is practically on par with Samsung's top TVs. When you connect a console the TV automatically switches to game mode thanks to ALLM, so you don't have to change settings manually each time. There's also VRR, which matches the display's refresh rate to the frames being produced by the console or PC. During drops in smoothness this helps avoid the characteristic screen tearing. The Frame of course supports 4K at 120 Hz, so you can take advantage of the PlayStation 5 or Xbox Series X in games that offer higher frame rates. HGiG also works correctly. With HDR set up properly on the console the TV doesn't try to brighten the image on its own, so bright effects in games are shown as they should be. Samsung also includes a Game Bar. It's a handy menu you can bring up without leaving the game. There you can check things like VRR and the current frame rate, and quickly change the most important gaming settings. For PC use the options are even greater, since the mentioned Full HD mode allows raising the refresh rate up to 240 Hz. There is really only one feature missing that Samsung has already spoiled us with, and that's Dolby Vision Gaming. Xbox owners will notice this the most, because that console can use Dolby Vision in games. There's one more thing worth mentioning that applies specifically to this model. Its One Connect module has only one HDMI 2.1 port, so that's the only port you can use for a console or PC if you want 4K 120 Hz. Fortunately Samsung didn't tie that port to eARC. You can therefore connect a soundbar separately (3) and still have a full HDMI 2.1 port available for the console.

The Bravia 2 II is not a TV particularly well suited for gaming, and the feature list makes that clear pretty quickly. You basically only get automatic low-latency mode (ALLM) and a simple Game Bar where you can view basic signal information and change a few settings. But that's where the list of advantages ends. The TV doesn't support VRR or 120 Hz (not even at lower resolutions), and on top of that it has problems with a proper implementation of the HDR HGIG format. It can, of course, be used for occasional console gaming, and thanks to low input lag controls stay responsive, but if you're mainly looking for a TV for gaming, the Bravia 2 II will simply be a very limited choice.