Samsung, what have you actually done? The S90H is a TV that won us over practically from the first minutes. If you want a short answer to whether it's worth the money, we’ll be blunt: yes, absolutely. The combination of perfect, organic black with very high brightness and the vivid colors of the QD-OLED panel creates an effect that wows you from the first time you turn it on. Choosing a matte finish proved to be a perfect decision. No more constant battles with the blinds or seeing your own reflection on a sunny day. Sure, purists like us will notice that in a heavily sunlit room the blacks can slightly shift toward grayish-maroon tones, but daytime usability here is invaluable. Most importantly, in the evening and at night the picture still delivers everything we love about OLEDs: perfect black, excellent contrast, and amazing depth. Add to that a fast, refined Tizen system and an almost complete package of gaming features led by Game Motion Plus. The result is an exceptionally complete TV where minor software niggles don't change the overall, very positive impression. So does the S90H have any serious downside? As far as the TV itself is concerned, it's hard to point to anything that would really spoil its appeal. The biggest reservation is more about Samsung's policy. To this day it's hard for us to understand why such a great QD-OLED panel is available only in the 77-inch model we tested, with the HAT suffix in the name. Maybe that will change in the future, but for now that's how it stands. So if you're aiming exactly for this variant, there's no need to hesitate. The Samsung S90H in the 77-inch QD-OLED version is one of the most exciting TVs of the year. Once the early-adopter tax drops and stronger promotions arrive, it could become one of the most cost-effective OLEDs on the market, and quite possibly one of 2026's biggest bestsellers.
Sony Bravia 9 II is, without a doubt, one of the most advanced TVs that has ever passed through our editorial office. The Japanese have built a real beast, using a completely new RGB Mini-LED backlight design they call True RGB. But the technology alone is only half the success. Only combined with Sony’s years-refined image processing algorithms did a TV emerge that is closer to the director’s vision than any other screen we’ve tested so far. This is where you can see why Sony has enjoyed such a reputation in the world of imaging for years. HDR looks spectacular, brightness at times seems almost absurd, black levels for an LCD can be surprising, and colors are both incredibly vivid and natural. Most importantly, all these elements form a coherent whole. There’s no sense that the TV is trying to impress only with specification numbers — you simply enjoy watching it, whether it’s a movie, a series, or gaming. Beyond the excellent picture quality, it’s worth remembering that this is simply a complete TV. Google TV runs quickly and offers practically all the major apps, gamers get a full set of premium features, and support for audio and video formats makes it hard to complain about the equipment. These are exactly the qualities we expect from a device that aspires to be the TV of the Year 2026.
Are there any downsides? Of course there are. Even the Bravia 9 II is not a perfect design. Interestingly, our biggest reservations are not about picture quality, because that is at an absolutely phenomenal level. We are far more surprised by the manufacturer’s decisions. In the flagship model for 2026 we still get only two HDMI 2.1 ports, which with a console, PC, or audio gear can be simply annoying. The other issue is the lack of a 98-inch version. It’s really hard to understand why a TV of this class doesn’t come in a size that’s recently become so popular.
So is it worth buying the Bravia 9 II? Our answer is: YES, YES, and once again YES. If you’re looking for an absolute top-tier TV and you care above all about picture quality, it’s currently hard to find a better choice. Sony has not only proven that RGB Mini-LED has huge potential, but also shown how the technology should be used. The “True RGB” label didn’t appear here by accident. What’s more, looking at the current price of this model, you can safely say it has been set quite reasonably compared to the competition. The Bravia 9 II is not just one of the best TVs of 2026. It’s a TV that sets a new benchmark and shows the whole industry what an RGB Mini-LED TV’s image should look like.